Scottish professional football club Motherwell has signed a sponsorship deal with Paddy Power and joined the “Save Our Shirt” campaign.

Paddy Power will serve as Motherwell’s title sponsor for the 19–20 season, but its logo will not appear on players’ shirts – in line with the new Save Our Shirt initiative.

Motherwell said the deal represents the largest jersey sponsorship in the club’s history.

“We’re delighted to be associated with Paddy Power’s Save Our Shirt campaign. It’s a fantastic achievement by our commercial team to get them on board. Paddy Power are forward thinking and innovative, and it is a mark of how our fan-owned club is perceived in the world that we were able to attract such a high-calibre partner,” Motherwell chairman, Jim McMahon said.

“We’re delighted that Motherwell are joining in the fun for the upcoming campaign and we’ve been impressed with their ability to keep their involvement top secret, despite all the noise of the past week. We’ve been planning this with them for months, and it feels great to finally unveil their involvement and their beautiful home and away kits for next season. We know our place, and it’s not on your shirt,” a Paddy Power spokesperson said.

Betsson AB has reported a 5% year-on-year revenue decline for Q2 2019.

Betsson details a “period of operational adjustments,” in which the company has to accommodate new regulatory enforcements across the markets of Sweden, Norway and the Netherlands.

In Sweden, Betsson has seen one of its licences revoked by regulator Spelinspektionen, while the group has seen further Nordic woes as Norwegian regulator Lottstift implements strict “payment blocking orders” on “unlicensed” gambling operators.

Betsson governance has undertaken significant adjustments related to its Dutch market activities, seeking to meet KSA provisional regulatory requirements in order to obtain its future Netherlands regulated online gambling license.

Year-to-date, Betsson maintains a stable revenue performance at SEK 2.6 billion, however, the group-wide adjustments see its YTD operating EBIT reduced to SEK 452 million, representing a 12% decline on 2018’s SEK 512 million.

“Betsson’s long-term strategy and focus is clear and is not affected by temporary downturns in individual markets. We have a good financial position and a high degree of proprietary technology, which make us strongly positioned in the industry. I am confident in my view of Betsson’s capacity and in our strategic opportunities to pursue long-term profitable business with growth and good margins in regulated markets. We also have a geographical spread that compensates for temporary downturns in individual markets,” Betsson AB Chief Executive Pontus Lindwall said.

Platform provider rolls out both slots and live casino across its popular brands including PlayOJO

Pragmatic Play, one of the leading software providers for video slots, live casino and bingo, has signed a landmark content agreement with casino software provider SkillOnNet.

The deal sees SkillOnNet integrate the provider’s diverse multiproduct offering, including its high-quality selection of video slots.

This means Pragmatic Play favourites such as Wolf Gold and Da Vinci’s Treasure will now be available through SkillOnNet’s network of casino brands, which includes PlayOJO, DrueckGlueck and AhtiGames.

SkillOnNet’s casino brands will now also be able to offer Pragmatic Play’s cutting-edge Live Casino offering.

The agreement sees Pragmatic Play significantly increase its presence in a number of regulated markets through SkillOnNet, including the UK, Denmark, Sweden, Schleswig Holstein, Spain and Portugal.

Pragmatic Play’s entire portfolio of video slots and live casino games has been seamlessly integrated into the SkillOnNet platform via a single API.

Yossi Barzely, Chief Business Development Officer at Pragmatic Play, said: “We are delighted to partner with SkillOnNet, who will receive a number of different products from across the Pragmatic Play range.

“It is very exciting for us to be signing such significant multi-product deals, and doing so across a number of jurisdictions is something that Pragmatic Play prides itself on.”

Michael Golembo, Sales and Marketing Director from SkillOnNet, said: “We’re thrilled to receive such a comprehensive offering from Pragmatic Play, which will be a very welcome addition for our customers.

“Integrating the Pragmatic Play offering was simple and straightforward, and to be able to function in multiple regulated markets has made this choice very easy for us. We look forward to a long and successful partnership.”