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BLUEBET Becomes the Leading Crypto Gambling Platform in Terms of User Numbers

Niji Narayan

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BLUEBET has emerged as the world’s leading crypto-betting platform in terms of user numbers and appears set to consolidate its position with a longer-term strategic focus on cross-chain crypto gambling.

The BLUEBET project is an EOS-based blockchain platform and also currently ranks as the most popular public blockchain project overall with over three thousand daily users.

Designed with a Chinese audience in mind, the makers of BLUEBET appear to be targeting the growing popularity of online blockchain-based casinos in Asia, with a strong Chinese user base attracted specifically by the anonymity of blockchain interactions in a country where all gambling activity is considered illegal.

The platform claims that it will eventually accommodate a range of cryptos including Bitcoin, Ethereum, EOS and other common cryptocurrencies – potentially giving it a strategic advantage for attracting new users over other crypto-betting competitor platforms.

“There is a very high level of bot traffic on gambling dapps. We’re currently doing some research on this subject at DappRadar, but my personal gut feeling is +50% of traffic for some gambling dapps comes from bots,” Jon Jordan, a spokesperson for the DappRadar website said.

The longer term adoption of crypto gambling platforms still sits under a regulatory dark cloud given, in part, the lack of clarity that exists in many jurisdictions for the taxation of crypto assets.

Latest News

Jogo do Bicho – Ever Heard About the Largest Lottery in the World?

George Miller

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Still quite popular as an illegal gambling game in Brazil, Jogo Do Bicho (the animal game) has been prohibited by law since the 1940s. The game is mainly used by mobsters as a lottery-type drawing using daily state lottery draws.

These mobsters facilitating the animal game are known as Contraventores (“Bankers”). Let’s take a closer look at where it all began, and the game’s influence on Brazilian culture today.

History of the Popular Game

Joao Batista Viana Drummond, a Brazilian born Englishman and the ‘originator’ of Jogo Do Bicho, encouraged visitors to guess the type of animal that he would hide behind a curtain as a publicity stunt and became very popular with it. The game then became a big numbers game of animals being assigned to 25 different set of numbers.

Many believe that the popularity of the game grew to such an extent because of the large or small wages that could be bet. No limit or minimum wage was required to put down a wager.

Sometimes motivated by corruption and to crack the cycle of gambling, the policies on acceptance of the game grew larger until gambling was prohibited by federal law in 1946. Even though being illegal in most Brazilian states, the game was still thriving.

In 1966, Sao Paulo Police had a successful crackdown operation on the game that grew to an annually grossing of US$500 Million and employed roughly 1% of Brazilian workers. The crackdown operation was quietly resolved.

 

Where It Can Be Played

The only state in Brazil that have legalised the game and where it is regulated is Paraiba. As any amount may be wagered it can be quite dangerous and it is the only state-operated lottery where wagers are not limited to a maximum amount.

It is illegal in Rio de Janeiro, although the game is quite popular. The same goes for 25 states in Brazil where the game is illegal. Thanks to Brazilian legislation, anyone playing the animal game in any of the states where it is illegal, may be persecuted by law.

How It Works

The game works with mnemonic associations using the draw numbers with a selection of 25 random animals. For Example, choosing the number 1 the animal name would be Ostrich, Using the number 2 will count for Eagle and the number three would be used for Donkey.

Each of the 25 animals would have four numbers between one and one hundred assigned to them.

An example of how one would start your game is to bet one Brazilian Real on an animal, but one can also choose combined numerals assigned to an animal.

The bankers consist of managers, operators and dealers. Players place their bets at point-of-sale (“Pontos”) sites where dealers collect money as well as keep records of all the bets and send the records through to the operator who is also in charge of the draws.

Image by Bicho365.com


 
Finding your dealer to place your bet is pretty easy as they are seen in almost every corner of every street with a very specific appearance with floral printed shirts, sunglasses and cigars usually waiting by their “Pontos” which is usually small wooden boxes or simple stools.

On the drawing days, phone lines get clogged beyond belief, with phone companies naming them “Bicho hours”. The drawing which is usually held in local Bicho headquarters at 2 pm is always quickly distributed by taxi or scribbled notes, as well as scribbled on designated walls and destinations with chalk.

Influence on Brazilian Culture

In Brazilian society, Jogo Do Bicho has had a big impact on the culture whether they have been involved in the game or not, with the significant association of the number twenty-four in Brazilian politics, sports and homosexuality.

Influence on Brazilian Sport

With 24 being the number of the deer animal in the game of Jogo Do Bicho, and the deer being associated with gay men, the number has caused some difficulties with professional athletes. As male athletes heavily avoid number 24 jerseys, they are always dissatisfied when forced to wear a number 24 jersey.

With the zebra animal not being in the game of Jogo Do Bicho, the team manager of the Portuguesa football Team “Gentil Cardoso” once described their chances against opposing team “Vasco da Gama” as drawing a zebra in Jogo Do Bicho.

Therefore, insinuating that it would be impossible as they are a much weaker team. As Portuguesa did win that game, the zebra has since been used in Brazil for sports defeats.

Number thirteen has also been significant in sports and is the number for the rooster in the Jogo Do Bicho game. The number is also used by two different football teams.

A football club from Paraiba “Treze Futebol Clube” uses the rooster as their mascot as the meaning of “Treze” is thirteen. Another football club also using the rooster as their mascot is “Clube Atletico Mineiro” as their supporters expected the year 2013 to be the year of the rooster and won the Libertadores cup in 2013.

Influence on Brazilian Politics

In politics, many LGBT candidates use the number 24 in their campaigns to be seen as being associated with the LGBT movement.

The number is also used by heterosexual politicians in the case that they have an Anti-LGBT agenda or not. The Brazilian senate has 81 senators, not one of the senators use the number 24 in their cabinet.

Even though the animal game is still illegal in most states in Brazil, it remains one of the most popular games in the country and is considered to be the largest lottery in the world.

 

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Industry News

32Red Launches New Responsible Gambling Campaign Featuring Wayne Rooney

Niji Narayan

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32Red Launches New Responsible Gambling Campaign Featuring Wayne Rooney
Reading Time: < 1 minute

 

32Red, the sponsor of Derby County FC, has launched its latest responsible gambling campaign featuring Wayne Rooney.

32Red released the video as part of their ongoing commitment to encourage responsible gambling, with Rooney at the forefront of the move.

The former Manchester United and England captain, now with Derby, appears in the video along with boxer Carl Frampton and jockey Paddy Brennan.

In the minute-long video, Rooney, 34, who has been open about his own gambling issues in the past, looks straight into the camera and says: “Do you gamble responsibly?”, as well as encouraging gamblers to “set limits on your play” and “how long you play for.”

Neil Banbury, 32Red managing director, said it was vital to have someone with Rooney’s profile and global reach to deliver and get across such an important message.

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#MBGS2020VE announces Sören Meius, Estonian Ministry of Finance among the speakers

Alex Marginean

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Virtual Edition of MARE BALTICUM Gaming Summit addresses global industry topics on the 7th of May.

With numerous gambling industry experts joining the panel discussions at the Virtual Edition of MARE BALTICUM Gaming Summit, we are taking time today to introduce you to Sören Meius, Estonian Ministry of Finance.

Sören Meius has been working for the Estonian Ministry of Finance for 15 years, drafting laws and regulations and being in charge of the policy development in the gambling and AML/CFT areas.

While she was the leading lawyer responsible for the drafting and implementation of Estonian Gambling Act (2008), her current role is more focussed on the AML/CFT issues, having drafted also the Estonian Anti-Money Laundering and Terrorist Financing Prevention Act (both 2007 and 2017 versions) and chairing the EU council working group that concluded the agreement on AMLD 5 during Estonian Presidency of the EU in 2017.

You can reach Sören via hers social media accounts found here or you can hear her input on the important subjects the industry is facing during our virtual conference. Register now to book your seat! 

By registering to the conference you are receiving access to the Virtual Conference Room and you can book your meeting with attending delegates in the Virtual Deal Room. The networking platform will be opened on the 23rd of April, giving you access to set meetings with prospects, partners, and experts.

The Virtual Edition of MARE BALTICUM Gaming Summit is the first announced virtual conference of the gambling industry and is part of the solutions we provide for quality networking and learning in the gambling industry.

For further inquiries about  the speaking/attending/sponsoring options, make sure to send an email to Andrada Bota (B2B Sales Executive at Hipther Agency) or subscribe to the weekly newsletter on the following link.

For media-related inquiries, please contact Alex Marginean (Marketing Specialist at Hipther Agency).

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