Connect with us
SIS

Latest News

Professional Players Federation Partners with GAMSTOP: the self-exclusion tool for consumers

George Miller

Published

on

Professional Players Federation Partners with GAMSTOP: the self-exclusion tool for consumers
Reading Time: 2 minutes

 

The Professional Players Federation has today announced a partnership with GAMSTOP, the free, independent service that allows consumers to exclude themselves from gambling websites.

GAMSTOP provides a simple, secure one-stop solution for anyone who wants to take a break from online gambling. As of March 31st, 2020, all British online operators have to integrate with GAMSTOP as a condition of their Gambling Commission licence, which means it now covers the entire British market for the first time.

Consumers who register with GAMSTOP can choose to exclude themselves from every gambling site for a minimum period of six months, one year or five years. They cannot then remove themselves from the scheme until their self-exclusion period has expired, and if they do not contact GAMSTOP, their registration is automatically rolled over for up to seven years.

The PPF’s partnership with GAMSTOP will entail raising awareness of the tool among its members through sharing information about GAMSTOP across the PPF website and social channels to ensure consumers and athletes alike know how to access the tool should they need it.

This builds on PPF’s existing Problem Gambling work, which educates players of the possible risks when gambling. GAMSTOP will be the latest addition to this educational hub, and as part of PPF’s work to ensure that professional sportsmen and women are informed about help available for people who may be at risk of gambling problems.

More than 150,000 people have already registered with GAMSTOP, which also works closely with gambling charities like GamCare. Anyone who contacts the service, either through the website or by calling the helpline, is referred to specialist advisors if they need additional help and support with their gambling issues.

Simon Taylor, chief executive of the PPF, said:

“Professional athletes are at a higher risk of developing gambling problems than their peers outside of sport. We are therefore pleased to help promote Gamstop to make it easier for players that decide they want to self-exclude.”

Fiona Palmer, chief executive of GAMSTOP, said: “We’re extremely excited to be able to work closely with the PPF and their members. We welcome PPF’s commitment to protecting and educating those closest to sport who might be affected by problems with their gambling.

This partnership will help ensure that all members have the practical tools and support around them to be protected and educated”.

eSports

Former ESL Executive Charlie Allen Launches Esports Agency “Road House”

Niji Narayan

Published

on

Former ESL Executive Charlie Allen Launches Esports Agency “Road House”
Reading Time: < 1 minute

 

Charlie Allen, former director of global brand partnerships at ESL, has launched a new commercial esports and gaming agency, Road House.

The new company focuses on working with its clients to help them navigate the esports and gaming landscape and understand the mass potential of brand partnerships in a booming industry. Founded back in late 2020, Road House consults with brands, agencies, rights holders, publishers, and tournament organisers from all over the sports, media & entertainment world.

“Despite the challenges the industry has faced due to the pandemic, it is still a very promising time for esports right now. I’ve learned a great deal from working in this fascinating sector over the past few years and it felt like the right time to launch Road House,” Charlie Allen said.

“During my years at ESL, I spoke with many C-suite level executives from across many different sectors in the traditional marketing world, and what I discovered is that the broad, open ecosystem of esports can prove rather daunting to them. They really needed it explaining to them – like about how esports is consumed, who plays where, how many people are tuning in, and how can we positively engage with them?”

The commercial agency works with clients on RFPs from across both the endemic and non-endemic world, and the appetite to reach new millennial audiences that these brands have never managed to reach before is definitely on the rise.

Continue Reading

Affiliate Industry

XLMedia Announces Plans to Recover Casino Vertical

Niji Narayan

Published

on

XLMedia Announces Plans to Recover Casino Vertical
Reading Time: 2 minutes

 

Global digital performance publisher XLMedia has provided an update for the year ended 31 December 2020.

For the Full Year 2020, XLMedia expects to deliver revenue of approximately $54.5 million and adjusted EBITDA of approximately $11.5 million (excluding transformation costs and share-based payments).

As detailed in the first half results in September, the Company is pursuing a multi-track approach to recovering the Casino vertical, where a number of sites were penalised by Google early in 2020. This process is being carried out in conjunction with a fundamental rationalisation of the asset portfolio, significantly reducing the overall number of sites and upgrading the quality of those remaining, with a concentration on highly-engaging content and enhanced functionality to drive increased traffic and build consumer loyalty.

The approach to recovering the Casino vertical is an orderly combination of, i) submitting to Google for reconsideration certain sites which have been rebuilt in-house or in conjunction with a partner, ii) developing some entirely new sites, where this is the better strategic option, iii) de-indexing sites which are immaterial and may have a negative impact on the authority of the premium websites, and iv) disposing of sites which no longer fit with the direction of the business.

“We have now completed the core development work on all the rebuilt sites we will take forward and have commenced the submission process to Google for reconsideration. To date, we have been successful in having the penalty removed for three of the ten sites we wish to recover, Casino.pt, Casino.gr and CasinoKiwi.co.nz. Learnings from both successes and initial rejections are being applied to the ongoing refinement of the remaining sites and we will resubmit those sites in due course. We will provide a further update on the Casino recovery process with the Financial Results for the Year Ended 31 December 2020, currently expected on 13 April 2021,” XLMedia said.

Continue Reading

Industry News

Nederlandse Loterij Appoints Sven Kramer as Brand Ambassador

Niji Narayan

Published

on

Nederlandse Loterij Appoints Sven Kramer as Brand Ambassador
Reading Time: < 1 minute

 

The Dutch National Lottery (Nederlandse Loterij) has appointed speed skater and four-time Olympic champion Sven Kramer as its brand ambassador.

Kramer joins the team of Nederlandse Loterij sports ambassadors in the run-up to the 2022 Olympic Games in Beijing. The deal confirms the lottery’s role as a partner of skating Netherlands and as a co-main sponsor of the Royal Dutch Skating Association (KNSB).

“Within the rich history of long track speed skating, Sven is the undisputed number one. As a partner of TeamNL, we have of course been involved in the Olympic Games for many years and have already enjoyed his achievements a lot. He is a great sportsman with an unprecedented winning mentality, which we as a gaming organization are big fans of,” Judith Keizer, Sponsor Manager of Nederlandse Loterij, said.

“When Lotto, one of the seven game brands of the Nederlandse Loterij, was a partner of the skating team, I already worked with them a lot and I got to know the Nederlandse Loterij as a committed partner with a real heart for the sport. I look forward to the collaboration,” Sven Kramer said.

Continue Reading
Advertisement
NSoft
Advertisement
EvoPlay Entertainment

Subscribe to our News via Email

Enter your email address to subscribe to our news and receive notifications of new posts by email.

Trending

Notice for AdBlock users

We are constantly showing banners about important news regarding events and product launches. Please turn AdBlock off in order to see these areas.