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EXCEL ESPORTS NAMES BEYOND NRG AS OFFICIAL ENERGY DRINK PARTNER

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EXCEL ESPORTS NAMES BEYOND NRG AS OFFICIAL ENERGY DRINK PARTNER
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British competitive gaming culture brand EXCEL ESPORTS is excited to announce Beyond NRG as the Official Energy Drink Partner for its League of Legends European Championship (LEC) and Northern League of Legends Championship (NLC) rosters as well as its newly launched VALORANT team. EXCEL and Beyond NRG’s partnership will be built on shared goals of elevating player performance through wellbeing and EXCEL’s “Power of Better” manifesto.

Beyond NRG will fuel EXCEL’s League of Legends and VALORANT players to help them perform at the highest level while also ensuring they are consuming healthy ingredients which meet their competitive demands and environments. Beyond NRG’s unique energy drink formula consolidates the best ingredients to help manage stress and pressure, increase reactions and central communication, delivering the body a blend of vitamins and nootropics. With a joint focus on both physical and mental wellbeing, EXCEL and Beyond NRG will work together on content and experiences that will showcase how improvement never stops.

This month EXCEL announced its entrance into VALORANT, one of the world’s fastest-growing esports, with the signing of rising David “Davidp” Prins who takes on the captain role. With a strategic focus on defining its leadership structure, EXCEL is set to announce its coaching staff and then its complete roster next week. Beyond NRG will support the team’s performance approach as they set ambitious goals for the VALORANT Champions Tour.

Founded in 2014, EXCEL ESPORTS is a competitive gaming brand steeped in British esports history with a long-standing commitment to nurturing homegrown and European esports talent. As a fellow British brand, Beyond NRG will support EXCEL’s mission of growing the UK esports scene. This past weekend BTXL won its first ever NLC Spring Split cementing its place as the best team across the UK and Nordics. With a ticket to EU Masters, BTXL will now go head to head with some of the best regional teams in Europe.

“Energy drinks can be notorious for their high levels of sugar and unnatural ingredients so it’s great to be able to partner with Beyond NRG which focuses on natural caffeine properties and contains lots of vitamins. Maintaining the right focus can make the difference between winning or losing. Beyond NRG really understands the needs of professional esports players and have created a product that will not only allow us to maintain our values but fuel our players in a balanced and healthy way,” said, Fabian Broich, Head of Performance, EXCEL ESPORTS

“In our initial meetings with the Head of Performance, Fabian Broich, we understood that nutritional support is at the forefront of importance for both Beyond and EXCEL. I genuinely believe that our missions align in this way, healthy heart, healthy mind, and dominating in esports. I’m exceptionally excited to support the new VALORANT division of EXCEL. We believe this to be the fastest-growing competitive game in esports, and I’m thrilled we can back EXCEL with this from the very start of their new adventure.” commented Billy Webb, Founder & CEO, Beyond NRG

eSports

North Star Network acquires Um Dois Esportes

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North Star Network are delighted to announce the acquisition of umdoisesportes.com.br, which becomes the latest addition to NSN’s global sports media portfolio.

Born from the GRPCOM merger of the editorial teams of Gazeta Do Povo and Tribuna do Paraná in 2020, Um Dois Esportes provides in-depth sports coverage and analysis for the Brazilian state of Paraná and beyond.

North Star Network co-founder Julien Josset said: “Thank you to the team at GRPCOM for their faith in us to take the brand forward. Um Dois Esportes is an established and renowned site in Paraná State, and we’re excited about the challenge of developing this asset.”

“We’re happy to maintain the collaboration with the existing editorial team, and look forward to working with them, bringing our unique NSN approach, to take UDE forward.” NSN’s signing of Um Dois Esportes is the media house’s fourth acquisition of 2024, following the recent deals to purchase UK-based SportsMole and MrFixitsTips, as well as Chilean site AlAireLibre, which was announced in March.

The latest addition to the North Star media portfolio joins existing assets including Top Mercato, Afrik-Foot, and Vringe. The Paris-based company already oversees a significant Brazilian operation, delivering over 6 million sessions per month, from the likes of Trivela, Premier League Brasil and Lakers Brasil.

NSN will retain Curitiba-based journalists from the Um Dois Esportes legacy team to maintain the asset’s unique tone and popular coverage of the Paraná sports scene across site and social.

“We were surprised by the interest, and initially had no intention of selling Um Dois, but as the conversations evolved, we realised this was a serious group with good intentions,” said GRPCOM Director Rafael Mello. “We were very happy to see our project being valued by a large international group and going global, demonstrating the quality of the content we produced.”

“We’re also proud that North Star inherited our journalists, who are truly responsible for the success of the product we offer readers every day.”

 

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eSports

GIANTX Promotes LVP Superliga Toplaner Th3Antonio to the League of Legends EMEA Championship Roster

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Today, GIANTX is excited to announce an update to its LEC competitive roster. Antonio”Th3Antonio” Espinosa Bejarano is recognised as one of the most successful LVP Superliga players in the history of GIANTX, and he has now reached a pivotal moment in his career to compete in the League of Legends EMEA Championship (LEC).

The LEC is the most important League of Legends competition in Europe and one of the most relevant in the international esports scene. The Barcelona-born ‘toplaner’ will be part of the lineup kicking off the LEC Summer split season in Berlin, which starts in June. As the community quotes; ‘Th3LEC’ is finally a reality.

Commenting on his new role, Th3Antonio said:

“This is the dream I’ve been working towards since I entered esports. I always wanted to compete at the highest level to face the best, and finally, I have this opportunity. I never stopped striving, and thanks to that and the work we’ve done together with all my teammates, we’ve achieved great things in Spain, but the LEC has always been my ultimate goal. Going to the LEC with my lifelong club, GIANTX, is a double dream. Everyone knows what GIANTX means to me”.

Sports Director at GIANTX, David Alonso, added:

“Th3Antonio deserves this opportunity, both in recognition of the level he’s at and all the work he has put in over the past few years. We are convinced of this decision and that he will give everything to succeed in the LEC. He has always been characterised by sacrificing himself for others, and lately, he has taken a step forward by leading in crucial moments, a clear sign of his maturity as a player”.

Having joined at a young age in 2017, Antonio ‘Th3Antonio’ Espinosa has become one of the most decorated players of the LVP Superliga and of GIANTX history. During his time with the team, he has won four Superliga titles, two Iberian Cups, one Copa, and has reached an EMEA Masters final, as well as other national competitions.

The decision to promote Th3Antonio reflects GIANTX’s need to implement changes following the results of the LEC Winter and Spring split seasons. In both splits, the team fell short in the first round of playoffs. The Summer split season is the main shot at Worlds for all teams, and the aim of the club was to make the necessary changes to achieve this goal. After a period of reflection and numerous trials, Th3Antonio has been chosen for the toplaner position.

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L&G esports team founded by Alona Shevtsova won the national Dragon EC Cup tournament

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Four teams competed in the tournament's final: Lazer Cats, L&G, which received a direct invitation to the final stage, EsportsBattle, and ThunderFlash, which had open qualifiers.
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Ukrainian esports team L&G won the Dragon EC Cup tournament, held on the 20th of April by Dragon Esports Club. Four teams competed in the tournament’s final: Lazer Cats, L&G, which received a direct invitation to the final stage, EsportsBattle, and ThunderFlash, which had open qualifiers. During the Grand Final, the L&G team competed with Lazer Cats on Mirage, Anubis, and Vertigo maps.

“This victory is a testament to the exceptional talent and commitment of our players, as well as the collective effort of our coaching staff and support personnel,” said Alona Shevtsova, founder of L&G Esports. “We are immensely proud of their accomplishments and grateful for the unwavering support of our fans.”

L&G is among the top 5 Ukrainian teams in Counter-Strike: Global Offensive. It was founded in 2021. The previous name was Leogaming, and it was created on the initiative of the famous Alona Shevtsova from the fintech sector.

The team began competing in top tournaments and almost immediately made it to the Advanced division of the ESEA League Europe competition. The team also participated in and took prizes in European tournaments such as the SCL League, WhiteBit Crypto Open, Phoenix League, and local competitions. The team players are marat2k, r0ublE, kr1vda, kL1o, OneUn1que, rji (coach).

The winners received a 50,000 UAH prize. Dragon Esports Club also prepared a 15-skin giveaway for the broadcast’s viewers.

It is worth mentioning that the L&G team created its merch items, which are available for order worldwide. To get more information about the team, visit the L&G Instagram page, Twitch, or Telegram Channel.

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