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MARE BALTICUM Gaming reaches new milestone and Hipther Team reveals virtual event details for 2021

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MareBalticumGaming.com becomes a standalone gambling hub

MARE BALTICUM Gaming Summit 2021 will be hosts in two virtual Meetups

 

The #hipthers are excited to announce that starting this month the official website of MARE BALTICUM Gaming Summit will also host the latest news of the industry in the Baltic and Nordic regions.

The portal will serve a multiplatform that also allows industry shareholders to register or view agenda/speaker-related information about the yearly summit.

ANDRIUS GABNYS – ATTORNEY AT LAW – GABNYS LAW FIRM, who is also the Ambassador of MARE BALTICUM stated:A three-year experience of MARE BALTICUM round trip Riga-Vilnius-Tallinn proved to be successful, to say the least. As it starts its fourth year, MARE BALTICUM evolves into a standalone gambling hub, while obviously retaining its annual event as an ultimate something-to-be-waiting-for. We will be much more engaged this year. Which is good.”

Additionally to the hub launch announcement, the team is also ready to reveal the plans for this year’s virtual summit. In 2021, MARE BALTICUM Gaming Summit will be split into two separate meetups.

The industry shareholders can choose to attend the two meetups that are planned the following way:

  • Baltics Meetup – 13 May
  • Nordics Meetup – 18 May

You only need to register once to receive access to the meetings and the recordings. You can register for free here

Already confirmed speakers and moderators are: Andrius Gabnys (Attorney At Law – Gabnys Law Firm), Signe Birne (Director of Lotteries and Gambling Supervisory Inspection of the Republic of Latvia), Sören Meius (Estonian Ministry of Finance), Rūta Giedrienė (Compliance and Regulatory Officer at the Gaming Control Authority of Lithuania), Gustaf Hoffstedt (Secretary-General at the Swedish Trade Association for Online Gambling), and Morten Ronde (CEO at Danish Online Gambling Association and Managing Partner at Nordic Gambling).

The team is also honored to announce the support of ConnectPay, Nordic Gambling, and Singular, as sponsors.

More speakers will be added along the way and will join the expected +45 speakers and +500 participants.

For further sponsorship/speaking and marketing inquiries, make sure to reach out to Andrada Marginean (B2B Sales Executive at Hipther Agency).

For media-related inquiries, please contact Alexandru Marginean (Marketing Specialist at Hipther Agency).

To receive constant updates, subscribe here: http://eepurl.com/hfyZxf

Baltics

Lithuania Mulls Cracking Down on Gambling Ads

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Lithuanian MPs have registered amendments to the Gambling Law proposing to further tighten gambling advertising in the country as of 2025.

Around 50 MPs, mostly from the ruling majority, have signed the amendments proposing to prohibit the dissemination of information of the gambling companies sponsoring any public events, activities, natural or legal persons.

If adopted, the amendments would eliminate the advertising of betting, wagers, and casinos on television, in newspapers, magazines, or news websites and on street billboards. Neither the names nor the logos of gambling operators could appear on the jerseys of athletes and in arenas during the sporting events.

Companies would only be able to publish information on the types of gambling at the gambling venue or on the company’s website, the address of which is specified in the Gambling Regulation.

It is proposed to allow gambling companies to publish information on gambling only in publications aimed at professionals in the business. They could advertise their name and brand on their head office building or gambling venue.

Lithuanian MPs have started considering tightening the requirements for gambling advertising amid allegations that Šarūnas Stepukonis, a former BaltCap Infrastructure Fund partner, has embezzled and gambled away millions of euros of the fund’s money.

The initiator of the amendments, Mindaugas Lingė of the ruling conservative Homeland Union, has previously said that last year the total revenue of gambling operators amounted to 222 million euros, up from 103 million euros in 2020.

The amount spent on advertising in the gambling business doubled from 6.36 million euros in 2020 to 12.73 million euros in 2023. Gambling operators’ profits increased from 20 million euros in 2020 to more than 53 million euros in 2022.

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Baltics

IGT Signs 12-Year Contract Extension with UAB Perlas Network in Lithuania to Deploy Upgraded Central System Software

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IGT Signs 12-Year Contract Extension with UAB Perlas Network in Lithuania to Deploy Upgraded Central System Software
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International Game Technology PLC announced that its subsidiary, IGT Global Solutions Corporation, has extended its contract with UAB Perlas Network (“Perlas”) for an additional 12 years until 2035. As part of the agreement, IGT will provide upgrades to the Lottery’s central retail system including advanced software and user interfaces.

“Upgrading Perlas’ central system with IGT technology will help us optimize and elevate the country’s most popular and exciting lottery games,” said Mindaugas Marcinkevičius, UAB Perlas Network CEO. “We look forward to implementing IGT’s upgrades and are pleased to continue this successful relationship for another 12 years.”

“The technology enhancements being provided to Perlas are backed by IGT’s decades of lottery industry leadership and experience,” said Jay Gendron, IGT Chief Operating Officer Global Lottery. “This upgraded technology will introduce an administration portal that will enable the Lottery to view and manage all applications and back-office functions, helping to improve efficiencies and maximize profitability.”

The Lottery has been a customer of IGT’s since 1994. In 2023, IGT announced that it signed a contract with Euloto UAB (Perlas’ dependent company) to deploy its advanced cloud-based remote game server and at least 12 eInstant games per year.

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Baltics

Spinomenal goes live in Lithuania with Optibet partnership

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Spinomenal goes live in Lithuania with Optibet partnership
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Leading iGaming content provider, Spinomenal has extended its successful partnership with Optibet to take its games into the regulated Lithuanian market. Spinomenal first started working with Optibet a while ago when it launched its games with the operator in Estonia and Latvia.

The library of slot content for Lithuania is being integrated via Light & Wonder’s OpenGaming™ platform. Optibet’s Lithuanian players will be able to engage with Spinomenal’s extensive collection of exciting games that stars Majestic King, Poseidon’s Rising, Times of Egypt, Book of Rampage and Lucky Jack – Lost Jungle.

Lior Shvartz, CEO for Spinomenal commented: “Optibet is a huge player in the Baltic region where we have already had significant success within the Estonian and Latvian markets. We’re thrilled to go live in Lithuania with such a strong partner.”

Davit Khatiashvili, CPO for Optibet commented: “After a very successful launch in Latvia & Estonia, we are pleased to offer Spinomenal games to our Lithuanian customers.”

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