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Setka Cup has partnered with the Table Tennis Association in the Czech Republic

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Setka Cup has partnered with the Table Tennis Association in the Czech Republic
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The Setka Cup, international 24/7 sports tournaments, and the Prague Table Tennis Association in the Czech Republic have become partners. Setka Cup’s daily tournaments have become officially recognized and supported in the EU. The parties agreed to assist each other in organizing sports and educational table tennis events.

“We are honored to partner with the Setka Cup and believe that our cooperation will benefit both parties. This significant agreement will allow us to boost table tennis development and promotion in Prague and the Czech Republic,” commented Milos Vojacek, the President of Prague Table Tennis Association.

Setka Cup has officially become part of the Czech sports community, which will help attract more athletes, including prizewinners of world championships and participants of the Olympic Games, and expand the number of sporting events of the Setka Cup brand in Europe. Jindrich Pansky, double silver medalist of the world championship, and other top-notch players like Marek Cihak, Jaromir Zlamal, Krystof Prida, and David Prusa have already become the participants of Setka Cup tournaments in Prague.

The Setka Cup tournaments are powered by sports & esports betting provider BETER. In May 2021, Setka Cup announced the launch of the platform’s first arena in the EU. Currently, the location in Prague holds 4 table tennis tournaments every day and comprises 100 active players.

“For the Setka Cup, a partnership with the Prague Table Tennis Association means an official recognition on the international level and an opportunity to join the supporters of table tennis development in the EU. It is the right direction that will join our hands with sports communities and professional associations in other countries and help us organize more sports events and involve top athletes,” said Gal Ehrlich, CEO of BETER.

The international table tennis, tennis, and beach volleyball tournaments of Setka Cup comprise 700 active players and hold more than 7,500 matches per month in 13 arenas in 4 cities. Live analytics and detailed player statistics are also available for each game at sportsbooks in 150 countries.

Central Europe

ComeOn Gaming Secures GlüNeuRStv Sportsbook Licence

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The registry of the Ministry of Sports and the Interior of Saxony Anhalt has confirmed that it has granted a German Fourth Interstate Treaty (GlüNeuRStv) licence to ComeOn Gaming.

Cherry AB’s B2C unit has registered the brands sunmaker.de, comeonwetten.de and mobilebet.de under its approved German licence.

Though having secured its GlüNeuRStv licence, ComeOn has yet to disclose whether it will launch a sportsbook property, accepting the terms of Germany’s conflicted sportsbook marketplace.

At present, Saxony Anhalt has chosen to serve as the GlüNeuRStv regime’s interim regulator, as the state’s executive proceeds to establish Glücksspielbehörde (GGL) – German gambling’s new federal regulatory authority by the end of 2022.

ComeOn joins 35 foreign and domestic operators that have been granted GlüNeuRStv sports betting licences.

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Central Europe

Kindred to Withdraw from Germany

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Kindred Group has confirmed that its flagship Unibet brand will withdraw its presence from the German market as of July 1.

The Stockholm-listed operator has informed local authorities that it has chosen to cancel Unibet’s sportsbook and virtual slots licence applications to participate in Germany’s Fourth Interstate Treaty on Gambling (GlüNeuRStv) regime.

“Our long-term strategic direction sets out locally regulated markets as the core engine for our growth,” Kindred said.

“However, licence application procedures, licence conditions, and the regulatory environment need to be transparent, sustainable, and financially viable for a market to be competitive.”

Kindred stated that its decision was taken following an assessment of market conditions that deemed the GlüNeuRStv’s application procedures and restrictions on products offered to be “not sustainable and competitive against the unlicensed offering”.

The decision sees Unibet become the highest-profile brand to exit the GlüNeuRStv regime, in which Kindred had observed a two-year waiting period to secure a market licence that was deemed no longer a strategic priority.

Withdrawing from Germany, Kindred stated that it had prioritised the objectives of growing its North American presence and taking “product control with the Kindred Sportsbook Platform and the acquisition of Relax Gaming”.

Kindred concluded: “We do not see a foundation for long-term shareholder value and customer experience at the moment. However, we appreciate that this position may change in the future.”

“As our operations in Germany are limited the decision will have an insignificant financial impact for Kindred.”

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Central Europe

Symplify links up with LVC Diamond to enhance its CRM strategy

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Symplify links up with LVC Diamond to enhance its CRM strategy
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Symplify, market leaders in CRM and AI cloud solutions, has linked up with online casino operator LVC (Las Vegas Casino) Diamond to enhance its CRM strategy.

LVC Diamond’s standout brands are Vegas.hu and Vipcasino.hu which have risen to become two of the premiere online casino sites in the Hungarian market. Symplify is working with Vegas.hu and Vipcasino.hu to enhance its CRM capability and will be integrating its Mail, SMS and Push-package.

Symplify’s CRM expertise will enable Vegasonline.hu to nurture meaningful relationships with its customers by harnessing the full potential of its multichannel engagement strategies. Segmentation and personalised responses will form a core element and can be managed from a single platform.

The powerful Campaign and Journey builder from Symplify will ensure Vegas.hu and Vipcasino.hu builds on its momentum by improving customer engagement through optimising user journeys through its CRM and On-site Optimisation. Symplify’s advanced approach will help optimise Vegasonline.hu’s marketing spend and consolidate customer sentiment.

Symplify’s CEO Robert Kimber said: “LVC Diamond’s Vegas.hu and Vipcasino.hu brand has rightly dominated the Hungarian market and we cannot wait to see the positive impact we can bring from our CRM prowess. Together we’ll be able to showcase Vegasonline.hu’s complete offering and ensure its customers are getting the most from their gaming experiences.”

LVC Diamond’s Development Manager, Marton Bakki said: “Since launching within the Hungarian market we have relentlessly worked to enhance and diversify our offering to meet customer demand. With Symplify onboard we can better engage with our audience and serve them with exactly what they want, when they want.”

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