Greece
Playson expands in Greece via Fonbet deal
Casino games and software developer Playson has entered into an agreement to supply its games to Fonbet, in a move which extends the company’s footprint in the regulated market of Greece.
European operator Fonbet recently obtained a Greek licence and has since launched its new online site within the country.
As part of the new partnership, Playson will launch all 30 games that are certified for the market, including popular titles such as Legend of Cleopatra Megaways™, Hand of Gold and Hot Coins: Hold and Win.
This latest deal demonstrates the momentum the games developer is building within the newly-regulated marketplace after securing its supplier licence earlier this year. Playson’s content is live with a host of operators in the region and has attracted a wide audience.
Commenting on the deal, Alex Ivshin, Playson CEO said: “We’re delighted to be working alongside Fonbet and support the operator’s launch in the Greek regulated market.
“This deal once again illustrates the trust that new operators place in our games to drive player engagement and retention. Our content is proven to resonate with players across multiple European countries and is already forming a strong player base in Greece.”
Yiannis Zafiratos, Vice President at Plumo Limited(Fonbet.gr) added: “Partnering with experienced and prominent game developers such as Playson is an important strategic move when launching an online offering in a new market. We’re confident the company’s content will enable us to attract a large volume of players.
“We’re excited at the endless possibilities this deal provides us and are looking forward to working with Playson.”
Greece
Betsson, Aris BC and AEK Betsson BC Join Forces to Raise Awareness for Breast Cancer Prevention
In a symbolic gesture of support for breast cancer awareness, Betsson, alongside Aris BC and AEK Betsson BC, united to deliver a strong message on Saturday, October 5, just before their game at “Nick Galis Hall”.
During the team presentations, the players from both Aris BC and AEK Betsson BC wore specially designed T-shirts displaying the message, “Early diagnosis saves lives”. Through this initiative, Betsson and the teams encouraged women to priorities their health by incorporating regular check-ups into their routine, emphasizing that early detection is key to saving lives.
Adding to the day’s activities, two fans took part in the season’s first Betsson “tic-tac-toe” event during halftime, further amplifying the campaign’s message.
Marking October as Breast Cancer Awareness Month – an internationally campaign dedicated to raising awareness and educating people about breast cancer – Betsson and the two teams highlighted the importance of early detection in combating the disease. Breast cancer is one of the most common forms of cancer, but with early diagnosis, the survival rate exceeds 95%. Regular screenings and self-examinations are the most effective tools women can use to safeguard their health.
Betsson, through its sponsorship partnerships with Aris BC and AEK Betsson BC, emphasises that breast cancer is treatable when detected early. Public education and awareness are critical in saving lives, and this campaign serves as a reminder of the importance of early detection.
Greece
EGT Digital continues to reap success in Greece
EGT Digital’s casino content is already live on one more prominent Greek betting site. The visitors to Novibet now can try their luck with the wide range of captivating slot games and jackpots of the Bulgarian provider, which enjoy great popularity in a number of markets around the world.
Foteini Matthaiou, Casino Product & CRM Director at Novibet, commented: “As a leading online casino, we are dedicated to providing our customers with the best gaming experiences available. That is why we have partnered with EGT Digital, a standout provider known for its captivating design, diverse themes, exciting bonuses, and immersive gameplay. Their slot games quickly became favorites among our players, and we are excited to continue expanding our offerings with EGT Digital’s latest releases in the near future.“
Tsvetomira Drumeva, Head of Sales at EGT Digital, also shared her expectations regarding the partnership with Novibet: “We are very happy that popular operator like Novibet chose to enhance their portfolio with our games. I believe that this is only the beginning of a successful collaboration which will contribute both to strengthening their positions in the Greek market and to paving our way to other key players in the country.”
Compliance Updates
Digitain Obtained Greek License
Digitain obtained the A1 Manufacturer’s License from the Hellenic Gaming Commission.
Digitain, a global leader in Sportsbook and iGaming solutions, has expanded its presence in European regulated market by obtaining a B2B license from the Hellenic Gaming Commission.
Iain Hutchison, Chief Revenue Officer of Digitain, said: “We are delighted that we have attained our B2B license from the Hellenic Gaming Commission. Digitain continues to expand across multiple regulated jurisdictions, and the Greek license is a further example of our vision and that of our teams’ commitment to regulatory compliance and the exemplary standards of our platform technology and focus as a company. We look forward to having our award-winning sportsbook and Centrivo platform and much more available within the Greek market as one of continental Europe’s largest and growing regulated markets.”
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