Gaming
Game ON Mid Sweden reveals Investor & Publisher Connector event for budding Nordic game developers
Mid-Sweden’s biggest gaming hub launches a series of free workshops ahead of Investor & Publisher Connector, in partnership with Steel Media
Game ON Mid Sweden has announced Investor & Publisher Connector, an exciting new virtual matchmaking event for hopeful game developers, taking place on 1st November. Hosted in partnership with Steel Media, the free event will offer the next generation of Nordic games developers the opportunity to meet with publishers and investors with the aim of securing support/investment/building contacts. Aspiring game developers had the chance to take part in a series of free business development workshops.
Investor & Publisher Connector will give prospective developers and designers the opportunity to kickstart their careers, forging a name for themselves among key investors in the gaming industry. During the session, game developers will be matched with organisations and individuals best suited to their needs and give them the opportunity to present their ideas and game concepts. Ahead of the event, game developers had the opportunity to take part in educational workshops to ensure they are fully prepared to meet with investors and publishers.
Game ON Mid Sweden brings education and contacts to people to help them to make their way into the game industry. It works with mentors and industry experts from across the world to provide the necessary resources to support new developers. It aims to advise, equip and inspire participants, supporting their success and encouraging them to thrive in their newly developed areas of expertise. With a focus on growth, development and recognition in Sweden’s booming gaming sector, Game ON Mid Sweden guides these hopeful developers to the next stage of their budding careers.
As the global gaming industry continues to grow, Sweden stands out above the rest. In the last year, around one billion players have played a game made by the Swedes. The growth from 2009 to 2019 was substantial, including a 25- fold increase in total revenue from âŹ91 million to âŹ2,318 million according to the Game Developer Index.
Patty Toledo, Project Lead at Game ON Mid Sweden, saw the potential that the country has to offer and knew she had to seize the opportunity to showcase the outstanding talent that is in Sweden. Patty Toledo didn’t just stop there, extending Game ON Mid Sweden to drive success in other Nordic countries that also need support and guidance.
“The gaming industry continues to build and grow and it’s my job to ensure that mid-Sweden is not left behind and has an equal chance against the rest of the world”, says Patty Toledo Project Lead at Game ON Mid Sweden. She continues, “It is great to get the support from big names like Steel Media, and to have 9iNTERACTIVE and LEGENDARY.VC participating in such a life-altering event for these hopeful developers.”
“A tremendous obstacle to becoming established in the games industry is being well connected with like-minded people, this Investor & Publisher Connector will help developers to meet and further build on these relationships. I cannot wait to see what is next.”
Ahead of Investor & Publisher Connector, Game ON offered multiple free workshops, to give participants the opportunity to be as prepared as they can be for the main event. These included “How to create a pitch deck” by PR guru Jacki Vause, CEO and Founder of Dimoso, “How to improve and showcase your game” by Sophia Drake, expert in supporting Indie Developers and organiser of Steel Media’s event The Big Indie Pitch. But the students and first time teams are not left behind, as Game ON is offering them a feedback pitching session on November 11. In this practice session, developers will pitch to publishers in an informal setting and receive tips and advice on how they should expertly present not only their games but themselves.
Gaming
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Gaming
Nolimit City revisits the brutal factory life in Outsourced: Slash Game
Nolimit City takes you back to the grind with its latest release, Outsourced: Slash Game. For those who thought their consumerist cravings were a safe indulgence, think again. Following in the footsteps of Outsourced, this new addition pulls back the curtain on the sweat and sacrifice lurking behind those everyday luxuriesâthis time with a dash of danger. Outsourced: Slash Game is the studioâs second venture into crash-style gameplay, the first being xCrashâą in Skate or Die – but this time itâs a standalone crash game!
In Slash Game, players have to make some cutthroat decisions as a laser traces the outline of their hand, increasing the multiplier with every pass. Players hit âstopâ to cash out, locking in the multiplier when they feel the timing is right. After which, they will be shown the potential winnings if they wouldnât have stopped. But hereâs the catch: if players hesitate a second too long and the laser slips, all the winnings are lost. A live scoreboard displays the Top Win, Top Miss and Last Round, so that players can keep track of their previous rounds.
Outsourced: Slash Game is not a familiar Nolimit City slot to some players but could cause some excitement with an increasing multiplier and a maximum payout of 1,500x the base bet. Outsourced: Slash Game, unlike Nolimit Cityâs high-volatility slots, is rated as âMedium Volatilityâ but donât let that fool you as it still includes the risk of losing your hand.
Per Lindheimer, Head of Product at Nolimit City, said: “Get back to work, will you? Weâre bringing players back to the unrelenting factory floor of Outsourced with an all-new twist. Slash Game is a standalone take on our crash-style games, and itâs packed with plenty of heart-stopping moments (and maybe a few hand-stopping ones, too). Weâre thrilled with how it turned out and we hope that our fans will be too!â
âOutsourced: Slash Gameâ will be available to all Nolimit City partners on November 5th, 2024.
Gaming
The mobile gaming market is growing and attracting new companies. GAMIVO is the latest example
Usually, consoles and PCs come to mind when discussing the gaming industry. The mobile sector is often treated as a child of a lesser god, even though it generates almost as much revenue as console and PC combined. Some companies can see this potential. For instance, the e-commerce platform GAMIVO has recently entered the mobile market, allowing players to buy in-game items cheaper.
Back on course
The entire video game industry has evolved incredibly, but the most spectacular has been the growth of the mobile sector. It expanded from 36.9 million dollars in 2016 to 93.2 billion in 2021. Unfortunately, the gaming market suffered from a decline that stemmed from the overoptimism of the pandemic era. As a result, the mobile gaming industry revenues dropped to 92.2 billion in 2022 and to 90.5 billion in 2023. Recent information has indicated this was a necessary correction rather than a long-term trend.
The latest Newzoo report, issued in August 2024, shows that the industry is on the right track again. According to analysts, the mobile sector will generate revenues of $92.6 billion, representing +3.0% growth year-on-year. It’s nearly half of the entire gaming industry.
Billions of players
Revenues are crucial, but they only show part of the story. To fully understand the size and potential of mobile gaming, it’s necessary to consider the number of players, which constantly grew even when revenues dropped. Newzoo estimates that it will reach 2.8 billion in 2024. It means that almost twice as many people play on mobile devices than on PCs and consoles combined. Currently, every third person on Earth plays on mobile devices, and there’s still space for further growth.
“There are emerging markets where smartphones and mobile networks can expand, providing new potential players. Furthermore, this type of entertainment has a low entry barrier because most popular games are free and don’t require high-end devices,” explains Mateusz ĆmieĆŒewski, the CEO at GAMIVO.
One hobby, different habits
GAMIVO is an example of a company that has recently joined the party to get a piece of the mobile pie. “We examined the mobile market for a very long time, trying to find a suitable place for us. It’s essential to understand that mobile gaming and mobile gamers differ from their PC or console counterparts. You can’t do the same things you do with PC and consoles and hope to replicate your success,” said Mateusz ĆmieĆŒewski.
Studies confirm this observation. Average PC and console players spend about 2.1 hours a day in virtual worlds. It’s half an hour more than mobile gamers. However, things get interesting when we take a look at playtime per week, which is the same for mobile and console (5.4 hours) and slightly longer for PC (5.7 hours). Moreover, typical PC and console owners play 2.6 and 2.7 days a week, respectively, while mobile players play 3.4 days per week.
Those statistics prove that PC and console players are more dedicated, spending more time in games’ worlds once they enter them. However, mobile gamers prefer shorter but more frequent sessions. They play while commuting or have a short amount of free time.
“Mobile players are more willing to uninstall games and give another title a chance. Hence, the gameplay has to be captivating and designed to provide quick but intense sessions.
Furthermore, even though the average weekly playtime is identical to PC players, many mobile players don’t think of themselves as gamers,” clarifies Mateusz ĆmieĆŒewski.
Another major difference regards the way in which revenue is generated. PC and console games traditionally represent the premium model, where players buy the game. Most popular mobile releases are free and generate revenue with microtransactions. Almost all titles allow players to spend their real money on virtual coins, crystals, and other items that can be used to unlock additional content or reduce cooldowns.
Entering the mobile market
Those contrasts and nuances scare most companies from the mobile market. Let’s see how GAMIVO has coped with this.
“We decided to launch a new product category dedicated to mobile gamers. Our model allows them to top up in-game accounts cheaply. As a result, they can save up to 30% on buying virtual items, upgrades, and other content. The GAMIVO offer includes the most popular mobile titles, such as Genshin Impact and PUBG Mobile, and still extends,” describes Mateusz ĆmieĆŒewski.
“We dedicated a lot of time to research and analyses. Also, the development process required a lot of work to provide GAMIVO customers with safe transactions and a user-friendly environment. The first reactions are very positive, confirming our belief that our decision was right and there is still more space in the mobile game market,” concludes the GAMIVO CEO.
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