The Global Esports Federation (GEF) expands its strategic efforts in shaping the future of active esports, welcoming Arcadia and Session Games as Development Partners.
Esports has redefined the sporting landscape through gamification, augmented and virtual realities, driving greater youth participation, loyal passionate fans, and engagement as sports, esports, music and culture unite in the metaverse. The convergence of esports and sports, too, presents unique opportunities in amplifying voices for equality, diversity, and inclusion.
“Esports and its immersive culture holds the keys to the metaverse. The seamless convergence of real and virtual worlds is increasingly changing the way we interact, play and work – this is life. We welcome Arcadia and Session Games to the GEF family. Together, we continue to help shape the future of human connections in the metaverse and expand the application of active esports,” Paul J. Foster, CEO of the GEF, said.
Arcadia sets out to bridge the gap between sports and gaming for the next generation of fans to watch, play, and enjoy. Summer 2021 saw a historic collaboration between Arcadia and Warner Bros. with the launch of “Space Jam: A New Legacy” – a groundbreaking virtual game and fan activation.
“Building a sport for the metaverse that promotes the values of health and wellness for a better humanity is going to require the work of many gifted partners. This is why we are so excited to be joining the Global Esports Federation as a Development Partner,” Chris Olimpo, Co-founder and CEO of Arcadia, said.
Session Games brings to the gaming world their unique pedigree of original games, including creative execution of active esports titles such as the first Esports Alpine World Ski Championships in partnership with the International Ski Federation (FIS).
“Session is stoked to join the Global Esports Federation community. We share a passion for quality games that are socially competitive and contribute to the growth of virtual sports,” Ian Verchere, Co-founder and CEO of Session Games, said.
Concordium Partners with Playbase.GG to Connect Trusted Commercial Partners to Esports Teams and Gamers
Concordium will connect trusted commercial brands to gamers by partnering with Playbase.GG, a solution by software development company Ragebite, to deliver an Esports 3.0 platform.
The cutting-edge Esports technology from Playbase.GG has been in development for the last six years and will be released in the first quarter of 2023. It was perfected by a team with years of experience in the space, including working with leading brands in the Esports industry such as Logitech and Twitch. With this new venture, Playbase.GG aims to provide gamers with an immersive experience on an Esports 3.0 platform, allowing any stakeholder to enter the Esports industry and establish a business standpoint.
Esports ecosystems notoriously struggle to establish trust between organisers, players, teams, and brands: that’s where a new level of trust in stakeholders is needed, and where Concordium, which has a built-in ID designed to balance privacy and accountability, comes in. With the help of smart contracts, and with Concordium’s ID layer seamlessly ensuring that each wallet is connected to a real identity, verified through a third party ID provider, Playbase.GG aims to eliminate problems such as fake accounts, fake match score results, unverified or unpaid prize pools, and even prize pools maliciously changed during the tournament playoffs.
“Playbase.GG and Concordium have a partnership that we’re thrilled to develop further. The synergy between our two companies is an important moment as it advances the progression of our vision. We’re happy to see that the people from Concordium have recognized the potential of Esports, and we look forward to working together on developing a technology to bring better experiences for next-gen gamers and esports 3.0,” Boris Batocanin, CEO of Playbase.GG, said.
IESF and Sidewalk Entertainment Partner to Promote a New Variety of Esports
The International Esports Federation (IESF) has signed a Memorandum of Understanding (MOU) with Sidewalk Entertainment, an artificial intelligence (AI) tech company. IESF and Sidewalk will work together to promote a new variety of esports, which utilizes the physical movement of athletes.
Together, IESF and Sidewalk will use STEPIN, a random dance challenge service that uses real time motion-tracking AI technology created by Sidewalk. Using the platform, the two organizations will bring together esports and dancing by providing opportunities to learn, practice and battle. All users will have the opportunity to see the reply of their skeletal joints. IESF and Sidewalk will also collaborate on a special activity using STEPIN at the upcoming World Esports Championships Finals in Bali, Indonesia.
This partnership will help explore new developments in esports, combining dance and interactive social media experiences, as well as international STEPIN tournaments. It will also contribute to uniting the World Esports Family by connecting K-pop and esports fans worldwide.
IESF Secretary General Boban Totovski said: “IESF is thrilled to work together with Sidewalk Entertainment to bring something new to the esports ecosystem. We are pleased to be taking part in a new digital content culture of K-pop dance and working towards our mission of serving as an exchange platform and network for esports stakeholders and securing valuable partnerships within the World Esports Family.”
Sidewalk Entertainment Kibong Kook said “We are so glad to be in partnership with IESF and bring a new joy to K-pop and esports fans around the world. The K-pop industry and esports industry both are growing rapidly in the global market. We will link both industries with the AI technology of STEPIN to create a new chapter of esports industry.”
IESF recently held the World Esports Summit, which brought together over 200 stakeholders from the World Esports Family and the broader esports ecosystem to discuss key issues in esports and the future of responsible esports worldwide. IESF is constantly evolving to best serve its members and secure the future of responsible esports.
Parimatch Becomes 00NATION’s Exclusive Worldwide Partner
A global betting brand Parimatch entered an exclusive global partnership with the famous gaming and esports organisation, 00NATION. The parties boosted their cooperation starting October 1, 2022.
Under the terms of the annual contract, Parimatch becomes the only betting operator with exclusive rights to the 00NATIONbrand. Together, the partners will launch a series of marketing activities to empower and grow the community.
“We welcome 00NATION to the roster of worldwide Parimatch partners. This collaboration will help strengthen our ties with the international esports community and provide users with the best of both betting and esports worlds. Parimatch and 00Nation share an incredible fighting spirit, which I am sure will become the base of many cool activities throughout the collaboration,” Stepan Shulga, Head of Esports at Parimatch Tech, said.
00NATION started a year ago and has created an excellent foundation to execute the vision to become a worldwide powerhouse with internet culture, gaming, and esports at its core. In the Americas, 00NATION has brought together historical CS:GO personalities such as Marcelo ‘coldzera’ David and Epitácio ‘TACO’ de Melo, and athletes such as Arthur Melo, a Liverpool FC athlete. 00NATION, with the support of Parimatch, will now fully launch in the region and execute the vision.
“Parimatch has supported esports for many years, one of the biggest and fastest-growing industries in the world. We are looking forward to this collaboration and hope it will help us to become an even larger part of the esports community, fuelling our growth and success together with the esports lovers,” said Ricardo Sinigaglia, Head of Americas at 00Nation.
This year, 00Nation is qualifying for the IEM Rio Major 2022. The team has already made it to regional RMR tournaments that will take place at the beginning of October. The RMR will decide the teams who will participate in the Rio Major, which is scheduled for November.
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