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Social gaming disruptor PickGuru launches with £1m promotion to crown the UK’s ultimate sports fan

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Social gaming disruptor PickGuru launches with £1m promotion to crown the UK's ultimate sports fan
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PickGuru, the new low-stakes social gaming platform, has launched in the UK and is offering a gigantic £1m promotion as part of its first game: UltimateGuru.

The brand new app has gone live with a unique, multi-sport predictor contest in which players can forecast the outcome of 12 major sporting events in the 2022 calendar.

Should any player pick the winner of all 12 events in their UltimateGuru entry, they will win the £1m jackpot and be crowned as the UK’s ultimate sports guru.

Alongside UltimateGuru, PickGuru has also launched a range of exciting daily and weekly games which are available to play inside the app.

Current offerings are based on football and golf, where players can test their knowledge to win big money pots in nationwide leagues or create real-money mini-leagues with their friends.

CEO Olly Roland-Jones said: “We’re absolutely thrilled to launch in the UK market and we are arriving with a bang.

“There’s one million pounds on the table for the UK’s ultimate sports guru, if anyone is able to correctly pick the winner of 2022’s biggest and best sporting events.”

Entry to the UltimateGuru game is open now via PickGuru’s app, which can be downloaded from the Apple Store or Google Play. Entry to the game will remain open until Friday 4 February, which is the day before the first scheduled event.

In addition to the £1m jackpot, there is a minimum prize pool of £25,000 that is guaranteed to be won.

Prizes will be distributed to entries in the top-scoring 10%, and players will be able to track their progress through live leaderboard updates throughout the year.

Entrants can predict on the Six Nations (rugby union), Formula One Drivers’ Championship (motor racing), the Masters and Open Championship (both golf), World Snooker Championship (snooker), T20 World Cup (cricket), Wimbledon (tennis), Europa League, Premier League, Champions League, Women’s Euro 2022 and the FIFA World Cup (all football).

Each entry will therefore be made up of 12 selections – one from each event.

They will score 100 points for correctly picking the winner, 60 points for selecting the runner-up, or 30 points for choosing the third in all 12 of the events. The winner will be the entry with the most cumulative points after all events have concluded.

Should any player predict all 12 winners in an entry, they will become the UK’s latest millionaire. If there are multiple winners, the prize will be split equally between them.

The winners will be crowned after football’s World Cup, which is set to take place in Qatar and finish on Sunday 18 December.

Roland-Jones is hopeful that the event will provide an exciting climax to UltimateGuru: “The dream is that we’ll have some live entries with shots at the million pound jackpot when the football World Cup begins in November.

“That would provide a blockbusting finale for our players but a nervy wait for our finance team!”

Each entry to UltimateGuru 2022 will cost £10. Entry into UltimateGuru 2022 gives you a free entry into the £1m prize promotion. Entrants must be aged 18 or over to play, and be based in the UK. Entries capped at 30 per player. Capped at 35k entries in total.

Gaming

World’s largest arcade platform offers retro gamers Epic deal – giving access to over 1300 Games

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World’s largest arcade platform offers retro gamers Epic deal - giving access to over 1300 Games
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The world’s largest library of retro games, Antstream Arcade, will be slashing the price of its annual premium subscription to just $19.99 as part of Epic’s Spring Mega Sale. Between Thursday 19th May to Thursday 16th June, this discount will be available on the Epic Games Store and across all other platforms, giving retro gamers around the world ad-free access to over 1300 games. 

This world leading library of games includes retro classics like Mortal Kombat, Pac-Man, Space Invaders, Monkey Island and Earthworm Jim – all of which can be streamed from the cloud without the need for additional downloads or for microtransactions. 

Players from around the world will also be able to compete in Antstreams global tournaments, moving up the global leaderboards and engaging in game exclusive  “Challenge Modes” – modes that put new spins on old classics. Like Pac-Man Hide and Seek, or Mortal Kombat On The Ropes challenges. Players will also be able to enjoy Antstream’s new “Giant Slayer” feature – where players can challenge the global Antstream community to beat their high score in a game of their choice – bringing the joy of the classic Arcade to the modern gaming audience.

Steve Cottam, CEO at Antstream Arcade, said: “Our goal as a company is to bring some of the greatest games ever created to a global community through the medium of cloud gaming. Unlike other cloud gaming platforms that might have only 100 games, Antstream currently offers players over 1200 titles – with a price tag that sits well below our competition. And with this latest deal alongside Epic’s Spring Mega Sale, we are excited to make retro gaming more accessible than ever”.

Outside of the premium subscription option gamers are still able to access their favourite retro games on their computer, mobile, tablet or other devices through the free, ad-supported tier. Antstream Arcade features fully licensed and fully playable retro games from publishers including Disney, Warner Brothers, Taito, Atari and Bandai-Namco, as well as a huge range of smaller indie developers and IP owners from the arcade era and beyond. 

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Gaming

Football Manager and Wordle Amongst 2022’s Top 10 Fastest-Growing Mobile Games, Study Reveals

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Football Manager and Wordle Amongst 2022’s Top 10 Fastest-Growing Mobile Games, Study Reveals
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A new study from Mozillion has revealed the mobile phone apps which are the fastest growing in 2022 so far, as well as those which have decreased in popularity most since 2021. Researchers from the mobile phone marketplace analysed data for more than 500 of the most popular apps currently on the market, to reveal which have shot up (or down) in popularity with mobile phone users. The study also revealed the mobile gaming apps which have increased and decreased in popularity most over the past six months. 

The top 20 fastest growing mobile games in 2022  

Delivery game Deliver It 3D was the mobile game which has shot up the charts most, increasing by 997 positions in the App Store over the past six months. Hugely popular mobile games including Angry Bird, Football Manager, Wordle and HeadsUp! also featured in the top ten fastest growing mobile games in 2022 so far.

Rank Mobile Game Increase in App Store Chart Position (Oct ’21 – Apr ’22)
1 Deliver It 3D 997
2 Rovio Classics: Angry Bird 996
3 Football Manager 2022 Mobile 994
4 Fill The Fridge 991
5 Wordle 986
6 Heads Up! 983
7 Football Manager 2021 Mobile 983
8 Tall Man Run 973
9 Total War: MEDIEVAL II 971
10 Poppy Playtime Chapter 1 959
11 Arcadia – Arcade Watch Games 958
12 Super Goal – Soccer Sticman 955
13 Coffee Inc 2 953
14 Worms3 950
15 Labyrinth City 949
16 Convenience Stories 947
17 Fishdom 942
18 Coloring Match 940
19 Papa’s Cluckeria 939
20 Slay the Spire 938

The top 20 mobile games that have decreased in popularity most in 2022 

Once-popular games Traffic Cop 3D and Paper Fold were found to be amongst the apps that have seen the biggest decreases in popularity in 2022 so far, dropping between 996 and 999 spots on the App Store charts since 2021.  

Rank Mobile Game Decrease in App Store Chart Position (Oct ’21 – Apr ’22)
1 Traffic Cop 3D -999
2 Retro Bowl -998
3 Paper Fold -996
4 Moon Pioneer -994
5 Flex Run 3D -985
6 Candy Challenge 3D -983
7 Watersort Puzzle -978
8 Youtubers Life -977
9 MAD FUT 22 Draft & Pack -977
10 Shot Factor -976
11 Turn Left!! -975
12 Keyboard Art -972
13 Zen Match -966
14 Water Sort Puzzle -964
15 Stacky Dash -951
16 Call of Duty -950
17 Magic Tiles 3 -950
18 Stone Miner -946
19 The Cube -941
20 Survival Challenge 3D -939

The most consistent mobile games of 2022 

While some apps are only destined to spend a short time ruling the top positions of the App Store charts, others have remained consistent as we transitioned into the new year of 2022. Hugely popular mobile gaming app Minecraft remained in the top five of the charts over the six-month period, as did popular pizza game Papa’s Pizzeria.

Mobile Game Increase/Decrease in App Store Chart Position (Oct ’21 – Apr ’22) 
Minecraft  0 
Papa’s Pizzeria 0 

Founder at Mozillion, Len Leeson comments:    

“Apps are a huge part of everyday life for mobile phone owners in 2022. From tracking fitness and nutrition, mobile gaming or social networking with friends and family, checking the weather – or even finding your life partner! Apps are becoming more technologically advanced and user-friendly every year, allowing our mobile phones to help us become more efficient and connected in our day-to-day lives.  

Our research has shown that while some apps are just fleeting trends, others are very clearly here to stay and remain firm favourites amongst mobile phone users, year after year. 

There’s an amazing choice of apps that are out there now, and alongside the fun ones, some are increasingly important and useful. With this in mind, we recommend you look for at least 128GB or even 256GB of storage when buying a new phone, so that the capacity keeps pace with the (many) apps you may want to download.” 

To view the full list of the apps growing and decreasing in popularity in 2022, visit: https://www.mozillion.com/resources/the-mozillion-app-trends-report-2022/

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Flexion Launches King’s Choice on Alternative App Stores

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Flexion Mobile Plc has launched the hit game King’s Choice from top developer ONEMT on the alternative app stores.

ONEMT and Flexion signed an agreement for the distribution of King’s Choice on 21 March 2022. King’s Choice is now live on the Amazon App Store and Samsung Galaxy Store.

King’s Choice already earns US$3 million in monthly gross revenue on Google Play according to ONEMT. Flexion’s distribution services will add revenue and new players from the alternative app stores with little upfront cost or work being required of ONEMT. Flexion is adding an average of 10% to a game’s revenue by taking it to the alternative app stores.

“We’re delighted to have launched King’s Choice in record time and it is a pleasure working with ONEMT. We look forward to using our expertise, experience and technology to build the game’s revenue and audience,” Jens Lauritzson, CEO of Flexion Mobile, said.

ONEMT started its partnership with Flexion in 2018 when the developer chose Flexion to launch Rise of the Kings in the alternative app stores (Amazon App Store, Samsung Galaxy App Store and Huawei App Gallery). This past March ONEMT extended its Rise of the Kings distribution agreement with Flexion for two years.

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