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GAUSELMANN: The 111,111th M-BOX rolls off the production line, and employee donation is raised to 111,111 euros

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GAUSELMANN: The 111,111th M-BOX rolls off the production line, and employee donation is raised to 111,111 euros
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An ergonomic, slim design, state-of-the-art technology with a sustainable core, a fantastic gaming experience on up to three large screens – this is adp Gauselmann’s M-BOX, the world’s most successful slot machine of the past 20 years. The 111,111th unit has now run off the production line at the company’s own production site at its headquarters in Lübbecke.

“There’s no denying that the M-BOX’s outreach to so many gaming arcades around the globe is a very special milestone, bringing continued gaming enjoyment to many people,” explains company founder and Chairman of the Management Board Paul Gauselmann. “And to think all this is a product of our own development and production capacities in Eastern Westphalia.”

The M-BOX was launched in 2015 following four years of intensive development. Frequently copied, but never equalled, the attractive slot machine revolutionised the entire vending machine industry. It rapidly gained popularity both on the domestic market in Germany as well as internationally, where it is marketed under the product name Avantgarde.

“The M-BOX represents a completely new type of cabinet design – not only in terms of design and ergonomics, but also with respect to technology, sustainability and energy efficiency. Its international popularity is confirmation that our development department has pulled off a true masterstroke,” claims Jürgen Stühmeyer, Management Board member, MERKUR Sales.

Translating the concept of the M-BOX into a finished product required resourcefulness and perseverance. Initially, the ergonomic requirements identified in an ergonomics study conducted by the Fraunhofer Institute were not compatible with the technical demands on the new multigamer. The solution lay in a new door concept that allows the door of the M-BOX to swing upwards rather than sideways, thus leaving sufficient space for the required components.

Using modern processors and new touch technology ensures games are displayed in brilliant, full HD resolution with no loss of brightness. Despite this outstanding performance capability, the multigamer is far more energy efficient, resulting in up to 50 per cent lower power consumption – a breakthrough that not only benefits operators, but above all the environment.

Dr Werner Schroer, Gauselmann Group Management Board member, Development and Technology, explains: “The M-BOX is the result of an outstanding team effort. While working on its development, we motivated and inspired one another, always with a mind to making improvements and developing a perfect machine for even more gaming fun. That’s the passion that all of us across the Gauselmann Group share.”

This passion was also the driving force behind the continuous further development and optimisation of the M-BOX in subsequent years, which saw adp Gauselmann launch a number of new, themed M-BOX editions, including the SOCCER, SEVEN and PRINCE models. In 2017, the cabinet was upgraded with the addition of a third 27-inch monitor, marking the birth hour of the M-BOX TRIO. Two and three years later, the M-BOX MAX and the M-BOX MAX TRIO followed, which offer maximum scope for the reels on 32-inch monitors.

“Each year, up to 50,000 gaming machines roll off our production lines. With 111,111 produced units, the M-BOX in its various guises obviously stands out in particular,” Production Manager Hans Martin Grube explains. During construction, the M-BOX passes through seven assembly stages with 4,937 individual components and a total production time of around 14 hours. Through their dedication on the job, our approximately 300 line staff ensure that each and every unit meets the exacting quality standards.”

The M-BOX convinces not only with its cabinet design; the top-notch games content is also a winner. New, exciting games and features are constantly being developed and tested in wide-scale field tests, paving the way for adp Gauselmann to deliver the ideal games mix time and again.

And with his 2015 prediction for the M-BOX, Jürgen Stühmeyer, Management Board member MERKUR Sales, hit the nail on the head: “The right business model is important, but the enjoyment for all those involved is equally important. And that’s guaranteed here.” Today the 111,111 M-BOXES sold add some 23,195,000 kilos of weight to this statement.

To mark this special achievement, the company has also come up with a special initiative. The employee donation benefiting the victims of the 2021 flood disaster in the western part of Germany in the amount of 85,000 euros, which was topped up to 95,800 euros by the Paul and Karin Gauselmann Foundation and a number of subsidiaries, will be increased again by 15,311 euros to 111,111 euros, thus matching the number of units produced and supporting the people of North Rhine-Westphalia.

Blockchain

Michael Owen Announced as Brand Ambassador for Punt Casino

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Michael Owen Announced as Brand Ambassador for Punt Casino
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English football icon and BT Sports pundit Michael Owen has officially joined the Punt Casino team as its new Brand Ambassador.

Michael Owen started a professional career in football with his Premier League debut in 1997 as a striker for Liverpool FC. Known as one of the “greatest living footballers” in Pelé’s FIFA 100, Owen is one of only 10 players to have scored 150 goals or more in his Premier League career.

Michael Owen has also received the most prestigious award in football, having claimed the Ballon d’Or trophy in 2001. He has played in three FIFA World Cups and even captained the England national team.

With this partnership in the bag and a true football icon on their side, Punt Casino is making 2022 a year to remember with the hottest action the industry has ever seen.

Hitting the back of the net

As a strong advocate for crypto and blockchain in general, Michael, along with his influential media presence and 3.7 million Twitter followers, will see Punt Casino secure its position as the fastest-growing crypto casino in the industry.

“Online casinos are more exciting than ever these days, but with its crypto focus, Punt Casino is doing something different – they really are changing the game,” said Owen, who has been involved with numerous crypto projects in the past.

He went on by saying “I’m a strong believer in the power of crypto, so teaming up with an innovative platform like Punt Casino feels like a natural fit.”

As a world-famous football commentator, respected businessman, and active media personality, Owen is the perfect representative to stand behind such an innovative crypto project. Digital currencies need every ounce of positive publicity they can get, and an endorsement from such a reputable name stands for a lot.

Michael Owen’s stamp of approval

The announcement comes with exciting news for crypto gaming enthusiasts, as Punt plans to take the industry by storm with huge prize-packed competitions.

With the 2022 FIFA World Cup fast approaching, Punt players can expect unique Michael Owen merchandise and football-related giveaways throughout the year in the build-up to the tournament.

Speaking on the announcement, Alexander Bowring, Head of Marketing at Punt Casino, said: “Michael Owen is a football icon in every sense of the word, so to have him come on board as our brand ambassador is a major moment for us. Since launching last year, Punt Casino has been changing the game, delivering exciting crypto casino action that our rivals just can’t match. Expect big things from Punt Casino in 2022 and beyond.”

Punt Casino is revolutionizing crypto gaming

Punt Casino has quickly become a strong player in the crypto casino scene with its super-powered giveaways and outstanding online casino platform. Players also get to take advantage of 24/7 customer support available instantly from the site to answer any questions or queries.

With a next-level gaming experience delivered by over 200 crypto-friendly (and handpicked!) casino games, Punt offers its players the advantage of using leading cryptocurrencies to deposit, withdraw, and play.

As crypto enthusiasts know, this allows for faster, safer, and totally anonymous transactions, which is yet another reason why Punt has become such a prominent online casino destination.

#OWEN10 has arrived at Punt Casino

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Gaming

Bidstack onboard Highbrow Interactive with 4 exclusive new partnerships

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Bidstack, the leading in-game advertising platform, is pleased to announce an exclusive new partnership with Highbrow Interactive which will see four exceptional simulation games added to their portfolio. Founded in 2013, Highbrow Interactive specialises in game production, virtual reality and augmented reality and has seen over 80 million installs across its library of games.

The first two new titles to be added to Bidstack’s portfolio are Euro Train Simulator alongside its successor Euro Train Simulator 2. Boasting over ten million and five million downloads respectively, both games have provided train aficionados with first-class gameplay faithful to real-life experiences, with Euro Train Simulator 2 being the first mobile train simulator to feature officially-licensed trains from Germany’s largest railway company Deutsche Bahn.

 

Indian Train Simulator also joins the Bidstack portfolio. A game with stunning attention to detail, it has seen over ten million lifetime installs and has enabled access to a more diverse player base through translations. Indonesian Train Simulator is the final game to be added. With high-quality graphics and sophisticated AI trains contributing to a comprehensively authentic railroad environment, it is no wonder the game has garnered over ten million installs.

Through Bidstack, Highbrow Interactive will be able to take advantage of their in-game, in-menu and rewarded video products creating a new revenue stream whilst also contributing to the accuracy of its games without compromising on the player’s experience.

The addition of these four games to their portfolio will see Bidstack’s simulation vertical continue to grow, allowing them to provide brands with a greater selection of high-quality inventory for them to reach and engage diverse audiences.

Of the partnership, CEO and Co Founder at Highbrow Interactive Jeno Manickam Durairaj said, “We’re excited to be taking this step forward with Bidstack in enhancing our players’ experience through the use of non-intrusive advertising. Bidstack’s revolutionary technology that makes advertising seamless and organic in open-world games perfectly fits our catalogue of simulation titles. We believe that this partnership will help our games grow closer to the thrill and reality of trains and railways whilst also diversifying our revenue streams. The Bidstack team has been consistently attentive making onboarding and integration simple and hassle-free.”

Bidstack’s VP of Gaming Antoine Jullemier added, “We’re delighted to be partnering exclusively with renowned game developer Highbrow Interactive. The addition of four of their high-quality games to our growing mobile vertical stands testament to the quality of our technology and gives our brand partners access to a rich global audience of gamers.

The highly detailed gaming environments provide optimal housing for seamless in-game ads, accurately simulating true train travel without detracting from the gaming experience. We look forward to a future of delivering first-class campaigns for our new partner.”

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Affiliate Industry

N1 Partners shortlisted in two categories at AffPapa iGaming Awards 2022

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N1 Partners shortlisted in two categories at AffPapa iGaming Awards 2022
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N1 Partners, an affiliate program, shortlisted for the AffPapa iGaming Awards in two categories at once – Affiliate Management of The Year and Multi-brand Affiliate Program.

The AffPapa iGaming Awards is an online event dedicated to affiliates and operators who have proven themselves to be excellent partners and contribute to the development of the industry.

N1 Partners is the nominees in two categories – Affiliate Management of The Year and Multi-brand Affiliate Program. Each of these nominations confirms the basic principles of N1 Partners – reliability, transparency, and honesty in relations with partners and clients. These principles are the platform for building long-term relationships with partners and strengthening the company’s position in the market.   In the first quarter of 2022, more than 800 new partner accounts increased to the program, and affiliates’ payouts doubled.

The nomination of N1 Partners in the Multi-brand affiliate program of the year underlines the company’s desire for continuous development and growth among other members in the iGaming market. The product portfolio of N1 Partners Group includes such brands as N1 Casino, Slot Hunter, Joo Casino, and others.

Online voting for the best brand in each category will begin on May 23 on the award website. And on June 27, the AffPapa team will announce the winners.

 

About N1 Partners Group

N1 Partners Group is a company with expertise in the sphere of online entertainment. The team’s goal is to provide high-quality casino and betting products that meet the needs and expectations of players and partners alike. Today, N1 Partners Group unites N1 Casino, N1 Bet, Slot Hunter, Fight Club, Joo Casino, DasistCasino, and the N1 Partners affiliate program.

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