Gaming Awards
Soft2Bet CEO Uri Poliavich Shortlisted for Executive of the Year at Global Gaming Awards 2024

Soft2Bet, the rapidly expanding casino and sportsbook operator and platform provider, announced that CEO & Founder Uri Poliavich has been shortlisted in the Executive of the Year category at the Global Gaming Awards EMEA 2024.
Poliavich commented: “I am incredibly grateful to have been shortlisted for this award. This is a reflection of our tremendous accomplishments last year in product development and global expansion, as well as our team’s dedication to innovating and setting a higher standard as a visionary iGaming platform provider. I believe the gaming industry is at an inflection point, and I can’t wait to see where our team can go from here.â€
Regarded as one of the most prestigious awards in the gaming industry, the Global Gaming Awards recognize and reward the strongest and most innovative performances of individuals and companies pushing the boundaries and helping the industry’s advancement. The Shortlist was decided after a rigorous process, and the winners will be selected by a panel of industry executives with KPMG independently adjudicating the entire voting process to ensure transparency and fairness.
Uri Poliavich’s exceptional leadership has been at the core of Soft2Bet’s innovative spirit since he first founded the company in 2016. With Uri at the helm, Soft2Bet has grown from a small team into a leading global B2B and B2C iGaming company and developed revolutionary new solutions, including the company’s new Motivational Engineering Gaming Application (MEGA). In the past year alone, Poliavich has led Soft2Bet’s expansion into seven new markets and tripled the company’s EBITDA through a clear strategic vision and by fostering a cohesive team culture focused on growth and innovation.
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