Industry News
Playmaker Capital Announces Closing of Acquisition by Better Collective

Playmaker Capital Inc., the digital sports media company that delivers authentic content experiences through its portfolio of sports media brands, announced the closing of its previously announced plan of arrangement under the Business Corporations Act with Better Collective A/S (Better Collective).
“Today the Playmaker family begins the next phase of our journey by joining the Better Collective family. As the teams have gotten to know each other over the past few months I have been inspired by the cultural fit and the excitement for this opportunity going forward by both teams. A special thank you to Jesper, Christian and the Better Collective team for the confidence you have shown in our team. We are as excited as ever to continue this journey with all of you. I would also like to thank all the Playmaker Shareholders for their support of Playmaker and look forward to their continued support of Better Collective as together we become the leading digital sports media group,” Jordan Gnat, Co-Founder and Chief Executive Officer of Playmaker, said.
“I am truly excited for the completion of the acquisition of Playmaker Capital which marks a significant step towards our vision of becoming the leading digital sports media group. Over the last few months, we have had great discussions with the management team of Playmaker and these have reinforced my confidence in the combined future of our organizations. I look forward to welcoming the entire Playmaker team and its leading sports media brands to the Better Collective group and to realize the many synergies that lie ahead for our business,” Jesper Søgaard, Co-Founder and Chief Executive Officer of Better Collective, said.
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