Industry Awards

Betsson Group Shortlisted in 7 Categories at the SBC Awards in Lisbon

Published

11 months ago

August 7, 2024

Niji Narayan

Reading Time: < 1 minute

The eleventh edition of the SBC Awards, scheduled for September 26 in Lisbon, will honour the very best in the betting and gaming industry. The awards recognise the achievements of operators, affiliates, and suppliers from across all the major disciplines including payments, marketing, platform providers and data.

Betsson Group is shortlisted for the following categories:

Sportsbook Operator of the Year – Betsson Group
Casino Operator of the Year – Betsson Group
Best Affiliate Programme – Betsson Group Affiliates
Operator of the Year – Betsson Group
Marketing Campaign of the Year – Betsson Group
Innovation in Casino & Gaming Entertainment – Betsson Group
Employer of the Year – Betsson Group

Besides Betsson Group getting nominated for several categories, its affiliate programme, successfully managed by Betsson Group Affiliates (BGA) has also been nominated for Best Affiliate Programme. BGA has been nominated for their unique approach, merging traditional business values with innovative practices from the online gaming sector. They prioritise building profitable and sustainable businesses by continually updating partners on industry news, game releases, payment methods, and regulatory changes. BGA maintains a high level of transparency in its dealings, earning them the reputation of being “affiliate-friendly”.

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Niji Narayan

Niji Narayan has been in the writing industry for well over a decade or so. He prides himself as one of the few survivors left in the world who have actually mastered the impossible art of copy editing. Niji graduated in Physics and obtained his Master’s degree in Communication and Journalism. He has always interested in sports writing and travel writing. He has written for numerous websites and his in-depth analytical articles top sports magazines like Cricket Today and Sports Today. He reports gaming industry headlines from all around the globe.