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BetGames.tv goes live with Betcart

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BetGames.tv goes live with Betcart
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After achieving great commercial success via B2B Platforms and Direct partnerships throughout Europe, Africa, Asia and The Americas, BetGames.tv is now expanding its reach into the Middle-East. By launching with a raft of regional and International Operators BetGames.tv expect to achieve continued success within this exciting emerging region.

BetGames.tv, an award-winning developer and provider of Live presented betting games, is pleased to inform that it has already integrated its content to one of the leading sportsbook brand – BCourt Group, Betcart – an official sponsor of Real Madrid C.F. Football Club. Betcart is now offering fixed odds live games that combine traditional betting with popular lotteries in their main market Iran.

All nine high-performance games from BetGames.TV porfolio, including Bet on Poker, Bet on Baccarat, War of Bets, Dice, Dice Duel, Wheel of Fortune and the lottery games Lucky 5, Lucky 6 and Lucky 7 are now available to Betcarts’ customers. This integration will provide even more entertaining betting experience.

This deal is testament to our continued investment and expansion in the region and Betcart is a trusted business partner of BetGames.tv so the integration of Betgames.tv live games will strengthen their portfolio significantly, with an entertaining and revenue-driving solution. We are looking forward to a successful and a long-term partnership.” – stated Christian Maglia, BetGames.tv‘s Head of Sales of the Lithuanian games provider.

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Xtremepush agrees strategic partnership with Purple Square CX

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Xtremepush agrees strategic partnership with Purple Square CX
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Collaboration serves to extend provider’s reach across Europe  

Xtremepush, the leading provider of CRM and loyalty marketing powered by AI, has formed a strategic technology partnership with customer experience specialist Purple Square CX.

The collaboration will see Purple Square CX offer Xtremepush’s market-leading customer engagement platform and real-time Customer Data Platform (CDP) to its European customers, which include leading operators from within the iGaming industry.

Purple Square CX’s clients can now also benefit from Xtremepush’s groundbreaking new InfinityAI solution. Set to transform operational strategies across the iGaming sector through sophisticated marketing techniques, retention-boosting InfinityAI utilises adaptive AI technology to enable operators to create highly customised marketing models on the fly in response to emerging trends.

UK-based Purple Square CX is a customer experience advisory offering a diverse range of services aimed at enhancing customer interactions. Its expertise lies in three key areas – customer experience advice and strategy, marketing automation, and CDPs.

The latest partnership coincides with a significant period of commercial growth worldwide for Xtremepush, with high-profile operator partnerships concluded in LatAm, the US, the UK and Europe.

Tommy Kearns, CEO of Xtremepush, said: “We’re excited to be joining forces with Purple Square CX, increasing the number of potential customers we can serve with our unified customer engagement platform and real-time CDP.

“Purple Square CX is renowned as one of Europe’s leading customer experience specialists and in helping to deliver our solution to its big-name operator partners, we believe this is a partnership that will bear fruit for both parties.”

Timothy Biddiscombe at Purple Square CX, said: “Our agnostic approach to technology means we are always looking for partnerships that will help to bring increased value to our customers. Xtremepush fits that bill perfectly.

“Xtremepush’s range of solutions, including its new InfinityAI technology, is very impressive. We look forward to working together to help to drive superior relationships between operators and their customers.”

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Yggdrasil boosts UK presence with Lottomart launch

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Yggdrasil boosts UK presence with Lottomart launch
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Yggdrasil, a leading iGaming publisher, has further enhanced its reach in the UK market after rolling out its extensive slot portfolio with Lottomart.

The operator now has access to Yggdrasil’s entire games offering which has been curated for over 10 years and encompasses a diverse selection of titles with proven themes, mechanics and features.

Fan favourites include the hit Vikings series and newly released Gold Frontier Jackpots FastPot5 and Ragnaravens WildEnergy. Exclusive titles from the YGG Masters programs and slots incorporating Yggdrasil’s high-performing Game Engagement Mechanics (GEMs) have also been rolled out.

Lottomart is a leading UK online gaming operator, offering a varied range of products including over 2,500 casino games, lottery betting, and unique scratch cards.

The partnership sees Yggdrasil reach new audiences and cement its presence in Europe’s largest online gaming market where its portfolio has been available since 2016.

Jose Simon, Commercial Director at Yggdrasil, said: “The UK remains a key market for Yggdrasil with our games resonating well with local players and together with Lottomart, we’re able to introduce our award-winning titles to even more slot fans.

“Lottomart offers its customers a leading online casino with an array of games from the best providers in the world and we are thrilled to join their list of trusted partners.”

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LEON.BET partners with 9INE to become esport club’s exclusive online betting house

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LEON.BET partners with 9INE to become esport club’s exclusive online betting house
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LEON.BET has announced a collaboration with 9INE, one of Europe’s top esports organisations known for its focus on Counter-Strike 2 (CS2), that will see it become the exclusive betting partner to the team.

The partnership will take esports betting to a new level, offering fans exclusive content and exciting new ways to engage with their favourite games.

As a leading online betting platform, LEON.BET offers a wide range of betting options across sports, casino and esports. The operator’s user-friendly interface, competitive odds, and commitment to fair play have made it a trusted name worldwide. LEON.BET is also dedicated to supporting young talents, believing it is key to a bright and promising future.

Through the partnership, LEON.BET aims to combine its innovative betting platform with 9INE’s expertise in competitive gaming, creating a more immersive experience for esports fans, providing new and exciting betting opportunities along with exclusive behind-the-scenes content.

LEON.BET’s CGO said: “We are extremely happy to start our cooperation with 9INE. Recent changes to their roster show huge potential, and we at LEON.BET want to be part of that journey.

“Together with 9INE, we will create a fantastic space for esports enthusiasts. Supporting young talents is at the core of LEON.BET’s development strategy, and we see a great future and prospects in this path.”

 

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