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BtoBet Press Releases

BtoBet sets its eyes on Peru

Zoltan Tundik

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After analyzing the current gaming scenario in Latin America, with Peru set to regularize its online gaming market in the coming months, BtoBet has decided to expand its operations to what is rightly considered to be an up and coming market. And with the region seen as a key market with unique characteristics that could well propel the country to the forefront of the iGaming industry in LatAm, the company has published an Industry Report focusing on the various elements that constitute the reasons why the region is attracting such a big interest.

BtoBet already boasts of a very strong presence in Latin America, particularly in Colombia and Mexico. However, considering Peru’s shifting stance towards the regularization of its online market, BtoBet’s Chairman Alessandro Fried has deemed it as an essential growth for the company to further its expansion in LatAm. “Given the upcoming sweeping legislation that is set to be introduced, Peru scales high on our agenda,” declared Fried. “And with the region attracting interest from various operators, even on an international level, the time is ripe for BtoBet to enter such an interesting scenario.”

The region already has a very strong reputation from a retail perspective, with experts across the region widely viewing its current regulatory framework as a big success and counting as one of the most solid and competitive regulations in the region. The task now is to do the same for the online sector, where online gambling, including sports betting, is informally permitted, but unregulated.

However, with people of the calibre of Manuel San Roman Benavente, the head of Peru’s gaming authority La Dirección General de Juegos de Casino y Maquinas Tragamonedas (DGJCMT) firmly stating their believe that the online sector will be regulated by the end of the year, it is easy to see why such a big interest has garnished for this Latin American country.

Take the opportunity and download BtoBet’s latest market analysis regarding the opportunities that the Peruvian market keeps in hold.

 

About BtoBet

BtoBet is a multinational company and is part of a group with 20 years of experience in software development in IT, finance, telecommunication, e-commerce and banking, strongly committed to technology and widely investing in technology research and development. The experience gained in these advanced environments, allows BtoBet to be visionary in the iGaming and Sports betting industry with a deep understanding of the requirements of the market, catching changing trends and anticipating bookmakers’ and operators’ needs. BtoBet is a true partner in technology, offering a standalone platform and services for the iGaming and Sports Betting industry. It counts on a very talented, continuously trained development team and day to day management support to clients. BtoBet allows licensees to be unique in the market, by giving them the opportunity to completely personalise their offers for Sports betting and iGaming business, online mobile and retail. BtoBet has technical branches with large ever-growing teams of developers in Skopje, Ohrid, Bitola, Belgrade, Nish, Tirana, and Rome. Malta hosts the commercial and marketing centre. Visit our site on: www.btobet.com

Read in Spanish

After starting out as an affiliate in 2009 and developing some recognized review portals, I have moved deeper into journalism and media. My experience has lead me to move into the B2B sector and write about compliance updates and report around the happenings of the online and land based gaming sector.

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BtoBet Press Releases

BtoBet showcases gaming portfolio at inaugural iGB Live

George Miller

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BtoBet showcases gaming portfolio at inaugural iGB Live
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Alessandro Fried participates in a panel discussing the importance of AI and ML for the iGaming industry

Amsterdam lived up to its expectations and delivered a unique opportunity for the iGaming industry in the form of the inaugural iGB Live!, with the BtoBet team showcasing their entire gaming portfolio.

BtoBet’s Chairman, Alessandro Fried, stated that the event should be considered a success both from an organizer’s point of view and for the attendees themselves. “iGB Live has provided us with an amazing platform to showcase our renowned products and services, and with the major industry players present under the same roof, one could also see and determine the path that the industry is taking for the future in terms of the technology being implemented and the approach to the players.”

Fried also participated in a panel discussing the various benefits and applications that Artificial Intelligence and Machine Learning have for the iGaming environment. He stated that the industry is somehow still lagging behind in the implementation of these disruptive technologies when compared to other business scenarios. “However we are entering a new phase where the operators are put in a position of having to eventually endorse this technology, with the players becoming ever more demanding and in want of a more personalized and tailored experience.”

He stated that a deep understanding of the player journey is a requisite for the success of all operations in this highly demanding and competitive scenario. However true personalization is an area that the industry still needs to address, and which could eventually prove to be a major player for player acquisition, engagement and retention.

Watch here the panel “Aspects of AI in the iGaming Industry

 

About BtoBet:
BtoBet is a multinational company and is part of a group with 20 years of experience in software development in IT, finance, telecommunication, e-commerce and banking, strongly committed to technology and widely investing in technology research and development. The experience gained in these advanced environments, allows BtoBet to be visionary in the iGaming and Sports betting industry with a deep understanding of the requirements of the market, catching changing trends and anticipating bookmakers’ and operators’ needs. BtoBet is a true partner in technology, offering a standalone platform and services for the iGaming and Sports Betting industry. It counts on a very talented, continuously trained development team and day to day management support to clients. BtoBet allows licensees to be unique in the market, by giving them the opportunity to completely personalise their offers for Sports betting and iGaming business, online mobile and retail. BtoBet has technical branches with large ever-growing teams of developers in Skopje, Ohrid, Bitola, Belgrade, Nish, Tirana, and Rome. Malta hosts the commercial and marketing centre. Visit our site on: www.btobet.com

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BtoBet Press Releases

Alessandro Fried takes center stage at AI Malta Summit

George Miller

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Alessandro Fried takes center stage at AI Malta Summit
Reading Time: 2 minutes

BtoBet’s Chairman Alessandro Fried attended the AI Malta Summit where together with a panel of leading experts from the iGaming industry he discussed the various benefits and applications of Artificial Intelligence in the industry.

The panel discussed the importance of this disruptive form of technology at an industry level, with Fried giving his insight on how fundamental a role AI can have in all stages of the iGaming industry, from acquisition to retention and reactivation of players, and how AI can be an asset when it comes to the operator’s daily activities whilst also safeguarding the players’ interests.

Fried also gave his insight on the various challenges that see the industry still lagging behind other sectors. He opined that this is primarily due to the reluctant approach from the major operators to change their mentality and truly endorse Artificial Intelligence at the core of their business not only for their own benefit, but essentially for a better player experience.

BtoBet has recently published an Industry Report focusing on the various aspects of AI’s application in iGaming. The report analyses the various ways in which AI can prove to be fundamental for the industry, namely through:

  • Personalization through data acquisition and analytics;
  • AI as the core tool for an optimal Omnichannel;
  • AI in the prevention of gambling addiction;
  • AI in risk management

Download the report and book a meeting with our team of experts to have a demonstration on how BtoBet’s technologies can suite your requirements and assist your growth.

 

About BtoBet:

BtoBet is a multinational company and is part of a group with 20 years of experience in software development in IT, finance, telecommunication, e-commerce and banking, strongly committed to technology and widely investing in technology research and development. The experience gained in these advanced environments, allows BtoBet to be visionary in the iGaming and Sports betting industry with a deep understanding of the requirements of the market, catching changing trends and anticipating bookmakers’ and operators’ needs. BtoBet is a true partner in technology, offering a standalone platform and services for the iGaming and Sports Betting industry. It counts on a very talented, continuously trained development team and day to day management support to clients. BtoBet allows licensees to be unique in the market, by giving them the opportunity to completely personalise their offers for Sports betting and iGaming business, online mobile and retail. BtoBet has technical branches with large ever-growing teams of developers in Skopje, Ohrid, Bitola, Belgrade, Nish, Tirana, and Rome. Malta hosts the commercial and marketing centre. Visit our site on: www.btobet.com

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BtoBet Press Releases

BtoBet’s Chairman to make a presentation regarding AI at iGB Live! 2018

George Miller

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BtoBet’s Chairman to make a presentation regarding AI at iGB Live!
Reading Time: 2 minutes

July 10, 2018 – Taking center stage in a few days’ time at the ‘AI Malta Summit’ joining a panel of leading experts discussing the various applications for Artificial Intelligence in the iGaming sector, BtoBet’s Chairman Alessandro Fried is also expected to provide his views on AI at the much awaited iGB Live! expo that will take place in Amsterdam from the 17th till the 20th of July.

Commenting on the presentation that he will give on the 18th of July, Fried reiterated that that as BtoBet’s latest Industry Report “AI: The President and the Future of iGaming” indicates, Artificial Intelligence must be seen as a tool that not only assists and takes a lot of burden off the operators’ shoulders in terms of the day to day operations, but also provides the player with a more holistic gambling experience. All this whilst at the same time putting in place a system of checks and balances for both the operator and the player.

He further opined that even though Artificial Intelligence as a concept has been around for years, businesses – even within the iGaming industry itself – are still scrambling to truly understand the technology and how to best apply it in their activities. Having said that, Fried however maintained that AI is here to stay, providing operators with the opportunity to not only increase the reach and popularity of online gambling, but also serving as a tool that would in turn guarantee better gambling opportunities for the players themselves.

Proudly sponsoring iGB Live!’s B2B Lounge, BtoBet’s team of experts will take the opportunity to exhibit and demonstrate AI’s potential in the iGaming industry through their dedicated gaming and sportsbook platforms which heavily embrace this form of disruptive technology.

Download the latest Industry for a deeper insight and book a meeting to have a presentation on how BtoBet’s technologies can suite your requirements and assist your growth.

About BtoBet:
BtoBet is a multinational company and is part of a group with 20 years of experience in software development in IT, finance, telecommunication, e-commerce and banking, strongly committed to technology and widely investing in technology research and development. The experience gained in these advanced environments, allows BtoBet to be visionary in the iGaming and Sports betting industry with a deep understanding of the requirements of the market, catching changing trends and anticipating bookmakers’ and operators’ needs. BtoBet is a true partner in technology, offering a standalone platform and services for the iGaming and Sports Betting industry. It counts on a very talented, continuously trained development team and day to day management support to clients. BtoBet allows licensees to be unique in the market, by giving them the opportunity to completely personalise their offers for Sports betting and iGaming business, online mobile and retail. BtoBet has technical branches with large ever-growing teams of developers in Skopje, Ohrid, Bitola, Belgrade, Nish, Tirana, and Rome. Malta hosts the commercial and marketing centre. Visit our site on: www.btobet.com

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