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Gambling in the USA

Scientific Games Congratulates Maryland Lottery On Record-Breaking Profits, Sales Top $2 Billion For First Time

George Miller

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Scientific Games Congratulates Maryland Lottery On Record-Breaking Profits, Sales Top $2 Billion For First Time
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Company’s New Systems Technology Now Supporting 4,500 Maryland Lottery Retailers

 

Scientific Games Corporation congratulates the Maryland Lottery and Gaming Control Agency (the “MLGCA”) on the Maryland Lottery’s (the “Lottery”) record-breaking year of profits, with $575.6 million in contributions to support good causes in Maryland including education, public health and safety, the environment, veterans’ organizations, the state’s horse racing industry and more. The Maryland Lottery surpassed $2 billion in annual sales for the first time, with total Fiscal Year 2018 sales topping $2.043 billion, an increase of 5.8 percent over Fiscal Year 2017.

In April, Scientific Games went “live” with the Maryland Lottery’s new, advanced gaming system, serving the Lottery and its network of more than 4,500 retailers. As part of an eight-year contract with the MLGCA, the Company is providing a wide and innovative portfolio of draw and monitor games, interactive games, and a host of advanced technologies to drive value and profit for the Lottery. This includes SciTrak™ instant game management system, and its gem | Intelligence® and gem | Retailer™ suite of real-time business and retail intelligence. Used by top world-per-capita performing lotteries, SciTrak integrates system, game and market data to ensure the proper inventory is sent to retailers. The gem | Suite is helping the Maryland Lottery’s sales team increase new instant game retail penetration and make merchandising and productivity improvements.

Racetrax™, a virtual horse-racing game which is the second-highest selling monitor game in the world behind Keno, also set an all-time sales record of $192.6 million. A record $1.247 billion in prizes were awarded to Maryland players, up 4.2 percent from Fiscal Year 2017, with a record $153.7 million in commissions paid to Maryland Lottery retailers. The Lottery also topped its previous fiscal-year record for instant (scratch-off) game sales with $750.9 million.

“We value our partnership with Scientific Games,” said Maryland Lottery and Gaming Director Gordon Medenica. “With SG’s new system in place, we believe our players will not only appreciate the fun and excitement of the games, but also the convenience that the new technology brings. I am confident that, together, we can help drive Lottery profits which will benefit the good causes of the state.”

The Maryland Lottery is currently ranked by La Fleur’s Almanac as No. 5 worldwide for numbers game sales per capita, and one of the Top 15 lotteries worldwide for total sales per capita. Scientific Games provides the Lottery with systems, instant games, licensed properties, and the popular My Lottery Rewards player loyalty program.

“Congratulations to the MLGCA on their record-breaking year. It’s exciting to see our customer achieve record-breaking results while we migrated them to our latest platforms and products. Scientific Games has invested in innovative products, games, technology and analytics to both entertain players and increase the Lottery’s profits,” said Jim Kennedy, Group Chief Executive, Lottery for Scientific Games. “We take great pride in the growth and successes of our lottery customers and their contributions to important causes in their states.”

A supplier to more than 150 lotteries globally, including nearly every North American lottery, Scientific Games is the world’s largest supplier of lottery instant games and known for its expertise in complex, integrated systems technology implementations. The Company is currently the fastest growing lottery systems supplier in the U.S., and the leading lottery systems supplier in Europe.

© 2018 Scientific Games Corporation.  All Rights Reserved.

About Scientific Games
Scientific Games Corporation (NASDAQ: SGMS) is a world leader in gaming entertainment offering the industry’s broadest and most integrated portfolio of game content, advanced systems, cutting-edge platforms and professional services. The company is #1 in technology-based gaming systems, digital real-money gaming and sports betting platforms, casino table games and utility products and lottery instant games, and a leading provider of games, systems and services for casino, lottery and social gaming. Committed to responsible gaming, Scientific Games delivers what customers and players value most: trusted security, engaging entertainment content, operating efficiencies and innovative technology. For more information, please visit www.scientificgames.com

Company Contacts
SG Lottery Communications:
Therese Minella, APR  +1 770-825-4219
Director, Lottery Communications
therese.minella@scientificgames.com

Corporate Communications:
Susan Cartwright  +1 702-532-7981
Vice President, Corporate Communications
susan.cartwright@scientificgames.com

Investor Relations:
Michael Quartieri  +1 702-532-7658
Executive Vice President and Chief Financial Officer

Forward-Looking Statements
In this press release, Scientific Games makes “forward-looking statements” within the meaning of the U.S. Private Securities Litigation Reform Act of 1995. Forward-looking statements can be identified by words such as “will,” “may,” and “should.” These statements are based upon management’s current expectations, assumptions and estimates and are not guarantees of timing, future results or performance. Therefore, you should not rely on any of these forward-looking statements as predictions of future events. Actual results may differ materially from those contemplated in these statements due to a variety of risks and uncertainties and other factors, including those factors described in our filings with the SEC, including the Company’s current reports on Form 8-K, quarterly reports on Form 10-Q and its latest annual report on Form 10-K filed with the SEC on March 1, 2018 (including under the headings “Forward Looking Statements” and “Risk Factors”). Forward-looking statements speak only as of the date they are made and, except for Scientific Games’ ongoing obligations under the U.S. federal securities laws, Scientific Games undertakes no obligation to publicly update any forward-looking statements whether as a result of new information, future events or otherwise.

 

Source: Scientific Games Corporation

 

 

George Miller started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Gambling in the USA

Delaware igaming Revenue Increases in September

Niji Narayan

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Delaware igaming Revenue Increases in September
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Delaware’s online gaming revenue has climbed to a year-high of $384,830 in September. This came despite player spending on igaming slipped month-on-month from $12.5m in August to $11.8m last month.

The September total smashed 2019’s previous monthly high of $313,648 in May and was only the second time that revenue had surpassed the $300,000 mark so far this year.

Table games were the most popular form of online gambling, with consumers spending $7.9m and operators taking $171,156 in revenue.

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Gambling in the USA

ICS heads to Vegas to showcase US services

George Miller

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ICS heads to Vegas to showcase US services
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Sports content and digital media specialists to talk to delegates about range of products and services

ICS Media Group (ICS), the sports content and digital media specialists, will be heading to Las Vegas next week to showcase and discuss the full range of services they can supply to the US market.

ICS’s Business Development Director Dean Rayson will be attending the event, which runs this week, to showcase the company’s range of content, marketing and translation services.

This includes ICS-digital campaigns targeted for a US iGaming audience as well as in-depth journalistic and analytical content around all US sports including American horseracing. Ideal for in-play bettors, the engaging content guides punters into making informed betting choices.

ICS creates written, audio and video content in 71 languages as well as providing translation and localisation services in Slots and Virtual in addition to Sportsbook and Casino.

Racing Post’s – ICS parent company – services will also be on offer throughout the conference. The recently launched global horseracing content, data and live betting content product, Intellr In-play, will take centre stage over the three days.

Dean Rayson, Business Development Director at ICS Media Group, said: “This will be the first time ICS has headed to the bright lights of Vegas and we are looking forward to being on the Strip. Having attended a number of other iGaming events in the United States, we already have a foothold in the country and are excited looking forward to showcasing our services to even more potential clients in Nevada.

“Clearly, the repeal of PASPA last year has made the US a very exciting territory and as more states legalise, there will be more opportunities too. With nearly two decades of experience in betting content, we are well-placed to support sportsbooks, casinos, esports organisations, affiliates and DFS businesses enhance their products for their punters.

“Adding content to a site increases dwell time, with live audio seeing the average customer stay up to 25 minutes more on a sports betting site, boosting conversions. Furthermore, content can be integral to the education process and can be used to encourage casual customers who are intimidated by betting to place their first sports wagers.

“Supplying editorial, audio and video services to clients across many territories globally, we’re excited to expand our contacts further.”

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Gambling in the USA

Taco Bell partners with MGM

George Miller

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Taco Bell partners with MGM
Reading Time: 2 minutes

 

The Taco Bell and BetMGM partnership means fans can now bet on who will steal that first base, becoming this year’s Taco Hero and securing free tacos for America

For the seventh year in a row, Taco Bell is giving fans across the country another reason to get excited for the World Series: free tacos. But this year, Taco Bell is raising the stakes again. By teaming up with BetMGM, operated by Roar Digital, BetMGM will offer sports and taco fans alike the chance to wager real money on what player they think will steal the first base of the World Series – an honor Taco Bell has dubbed, ‘Taco Hero.’*

“When it comes to the World Series, rooting for that first stolen base and rejoicing for free tacos has really become the game within the game. So, teaming up with BetMGM to give fans a whole new way to participate in ‘Steal A Base, Steal A Taco’ felt like a natural extension for us,” said Will Bortz, Director of Brand Partnerships and Sponsorships at Taco Bell. “We can’t wait to see fans engage with the program like never before and, of course, we’re excited to see if their predictions come true.”

Fans looking to test their luck this October can participate at MGM Resorts in NevadaMississippi and New Jersey, or download the BetMGM digital app in New Jersey (playMGM in Nevada). BetMGM will post prop bets on October 14, before the end of the League Championship Series presented by GEICO, offering a list of active players from the four remaining playoff teams. BetMGM oddsmakers will use historical data and their odds-making process to post real odds, which will be updated as the Postseason progresses. But win or lose, everyone’s a winner when free tacos are being offered.

“The 2019 World Series is certain to feature some of baseball’s biggest stars and most recognized teams, along with millions of hungry baseball fans,” said Matt Prevost, Chief Marketing Officer, Roar Digital. “Taco Bell’s ‘Steal a Base, Steal a Taco’ promotion is one of the most talked about and engaging initiatives in all of sports, and we are thrilled to be taking part in this fun and interactive experience via our BetMGM app as well as at participating MGM Resorts.”

The 2019 World Series presented by YouTube TV starts Tuesday, October 22, 2019. Once the first base is stolen in the World Series, Taco Bell will announce the redemption day for America to cash in on a free Nacho Cheese Doritos® Locos Tacos at all participating U.S. Taco Bell locations, while supplies last.

Fans that are registered users on Taco Bell’s website or app can redeem their free Nacho Cheese Doritos® Locos Tacos online or via mobile (all day, redemption date to be confirmed). Offer excludes delivery. Offer excludes Nacho Cheese Doritos® Locos Tacos Supreme®. Limit one (1) free Nacho Cheese Doritos® Locos Tacos per person or registered account in the fifty (50) U.S. States and the District of Columbia. Check out www.TacoBell.com/StealATaco for full terms and conditions.

 

*Valid only in NevadaMississippi and New Jersey at MGM Sportsbooks and via the BetMGM App in New Jersey and the PlayMGM App in Nevada. Must be 21 or older. If you or someone you know has a gambling problem and wants help, call 1-800-GAMBLER.

 

Source: Taco Bell Corp.

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