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PlayChip Announces Conor McGregor coach Owen Roddy as Brand Ambassador

George Miller

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PlayChip Announces Conor McGregor coach Owen Roddy as Brand Ambassador
Reading Time: 3 minutes

 

The striking coach to the ‘Notorious’ MMA fighter joined the PlayChip team ahead of the highly anticipated bout against Khabib Nurmagomedov.

 

The PlayChip has continued its heavy role in sports sponsorships, with the Universal Gaming Token adding highly-regarded striking coach Owen Roddy, amongst other members of Team McGregor, to its team of ambassadors. The company is also negotiating an ambassador role with McGregor himself.

Roddy is a senior member of Conor McGregor’s coaching staff and a close personal friend to the former UFC Lightweight and Featherweight champion. The agreement with PlayChip was reached last week in the build-up to what some had billed as the fight of the century, a part Roddy played a heavy role in promoting via a series of blogs on his YouTube and Instagram page.

McGregor was defeated by submission in the fourth round of Saturday’s hugely anticipated bout against his Russian counterpart. The loss was only his fourth in MMA since turning pro. The fight ended in a highly controversial manner when Nurmagedov turned his attention to fellow PlayChip holder and McGregor teammate Dillion Danis, leaping the fence in an apparently unprovoked attack.

Teammates of the Russian followed suit, jumping into the ring and ambushing McGregor with a flurry of punches.

It was a disappointing end to what had otherwise been a fantastic spectacle in MMA fighting. Head of Blockchain for the PlayChip Luke Lombe was in the venue to witness one of the biggest events in UFC’s history.

“We were disappointed to see such behaviour after such an evening of mixed martial arts at its finest,” he said.

“While the post-fight actions cannot be condoned, it is pleasing to see Team McGregor and Owen turn their attentions towards a future rematch. Like the PlayChip with cryptocurrency, Owen and his team have had a huge role in promoting MMA to a record global audience and will continue to do so. We are excited to be a part of that journey.”

Roddy joins international cricketing icon Brett Lee in his ambassador role with PlayChip, the exclusive cryptocurrency of an online gaming ecosystem consisting of eight platforms and over 1,000,000 users. A number of exciting promotions are expected to be announced in the coming weeks, including the opportunity to train with the world-renowned coach.

 

About PlayChip

PlayChip is the Universal Gaming Token for sports betting, gaming, fantasy sports, and eSports, at the centre of an incentivised, blockchain-enabled sports community and gaming ecosystem. The PlayChip Ecosystem consists of seven independent partner platforms with more than a million users across over 70 countries. The PlayChip ecosystem is designed to be secure, scalable, simple to use, and fun, as well as include features to incorporate provable fairness into PlayChip transactions and the partnered gaming platforms, making it the gaming token of choice around the globe.

 

About PlayUp:

PlayUp Limited is a Universal Gaming Platform offering Daily Fantasy Sports, sports and race betting, fantasy stables, eSports, and casino table games. PlayUp Limited is the creator of the PlayChip and operates PlayUp.com, ClassicBet, Draftstars, Betting.Club, TopBetta, MadBookie and 123Gaming. PlayUp Limited will deliver the world’s first fully-integrated, blockchain enabled global fantasy sports, online sports betting and gaming ecosystem.

As announced on 09 April 2018, PlayUp has agreed to merge with Mission NewEnergy Limited (ASX:MBT, OTCMKTS:MNELF), subject to the approval of the ASX and NASDAQ and regulatory approval requirements. Upon the completion of the merger it is anticipated that the company’s securities will seek to re-comply with both ASX and NASDAQ listing rules resulting in the trading of shares on the NASDAQ stock exchange and the ASX.

 

Source: PlayUp

 

George Miller started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Genius Sports Media unveils next generation sports marketing and publisher tools

George Miller

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Genius Sports Media unveils next generation sports marketing and publisher tools
Reading Time: 2 minutes

 

Genius Sports Media, the media technology arm of Genius Sports Group, has today unveiled a new suite of data-driven fan engagement services that transform the way brands and publishers connect with their audiences.

Leveraging its 10 years of fan understanding, programmatic media buying knowhow and live sports data expertise, Genius Sports Media has launched a new, end-to-end digital agency service for sportsbook and gaming operators, sports rights holders, brands and digital publishers.

A new suite of next generation marketing tools make it simple for advertisers to tailor the content and delivery of campaigns around the sporting calendar. By embedding relevant content like real-time statistics, betting odds or video highlights into their creative, the service replaces scattergun marketing with non-intrusive, personalized messaging that captures the emotion of live sport. All digital marketing channels are supported – each driven by bespoke, proprietary technology to maximize efficiency of ad spend.

Genius Sports Media has also launched a broad portfolio of live data-driven widgets for digital publishers to engage their audiences, drive advertising revenue and tap into the growing opportunity in sports betting content. This includes a full, easily-integrated odds comparison service and affiliate marketing platform.

Mark Locke, CEO of Genius Sports Group, said: “We have been helping brands acquire customers for well over a decade and have subsequently built an understanding of how and when sports fans engage with media that simply can’t be replicated by traditional agencies.

“Using this expertise, in combination with our rapidly expanding live data portfolio, advertisers targeting sports fans can instantly connect with them in real-time to build stronger relationships that significantly increase conversion rates.

“By unifying these capabilities with our new suite of publisher products, Genius Sports Media both extends and optimizes the services we can provide for brands and publishers in this highly competitive marketplace.”

 

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Press Releases

A Really Wild slot release by GREENTUBE

George Miller

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A Really Wild slot release by GREENTUBE
Reading Time: 1 minute

Really Wild™ introduces players to the law of the streets and all the golden bling that comes with it. This exciting online slot can now be found Greentube’s Home of Games – available for all B2B partners!

Players can now take a trip to the shadier parts of town to make a name for themselves: In Really Wild™, 7 win lines run across a total of 4 reels – a uniquely exciting setup that players simply can’t get enough of.

The reels of Really Wild™ are bursting with lucky symbols: hoodlums, fruits and more are all waiting to line up just right. The Guy (Scatter) symbol is the key to up to 20 Free Games, where the Wild symbol is the true star, as one of the reels will spin to show a cluster of them and remain fixed in place for all remaining Free Games. Players that are looking for a massive boost to their winning chances will absolutely love this feature, because the Wild symbol may substitute for every other symbol in the game except Scatter.

Really Wild™ is a slot forged in the streets and full of cool winning chances!

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Press Releases

Pragmatic Play Launches Sweet Bonanza

George Miller

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Pragmatic Play Launches Sweet Bonanza
Reading Time: 1 minute

 

Pragmatic Play, one of the leading software providers for video slots, live casino and bingo, has lifted the lid on its latest video slot, Sweet Bonanza.

The sugary 6×5 tumbling video slot is bursting with toffees, watermelons and lollypops which guarantee a fun-filled gaming experience.

Hitting four or more scatter symbols triggers the free spins feature, which is packed with high multipliers and offers potential wins of up to 21,175x the original bet.

The unique tumbling feature is triggered when a winning combination of symbols appears, causing them to vanish and be replaced by new symbols which drop onto the reels from above.

Melissa Summerfield, Chief Commercial Officer at Pragmatic Play, said: “We are excited to unveil Sweet Bonanza, a high-volatility game which gives players an opportunity to load up on sugar and huge prizes.

“We’re certain that our innovative tumbling feature and tantalising gameplay will be a firm favourite with operators and players.”

Sweet Bonanza is the latest in a string of new Pragmatic Play releases, including 5 Lions Gold and The Dog House.

It will join best-performing titles Wolf Gold, Da Vinci’s Treasure and Mustang Gold in the supplier’s portfolio of video slots, alongside bingo, scratchcards and live casino games which are available to operator partners via a single API.

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