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Pragmatic Play Unearths A Blockbuster With Ancient Egypt Classic

George Miller

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Pragmatic Play Unearths A Blockbuster With Ancient Egypt Classic
Reading Time: 2 minutes

 

Provider unveils new take on an old favourite

 

Pragmatic Play, one of the leading online games providers for video slots and live casino products, has announced its latest blockbuster slot, Ancient Egypt Classic.

The innovative 3×5 video slot, which goes live on the 31st October, features many symbols familiar to fans of Ancient Egypt, including ankhs, the Eye of Ra, Queen Cleopatra, and Anubis, the feared god of the dead, as well as a scarab symbol that acts as a wild.

Once three or more scarabs appear on the reels, the bonus feature will be triggered. Players will receive 10 free spins, and a special symbol will be chosen at random, which if appearing on the reels during the bonus feature, expands to cover the entire reel, which can lead to huge wins.

Melissa Summerfield, Chief Commercial Officer at Pragmatic Play, said: “We are delighted to reveal Ancient Egypt Classic, one of our most exciting slots of the year. With an engaging bonus feature mode, it is bound to be a hit.

“Aside from the fun bonus feature, the attention to detail in the game is also fantastic – with intricate symbols, set against a backdrop of ornately sculpted pillars, and a sparkling sarcophagus that is opened when entering the bonus feature.”

Pragmatic Play’s portfolio contains more than 100 proven HTML5 video slots, including award-winning Wolf Gold and Da Vinci’s Treasure. These titles are now live with an expanding list of leading casino brands, including Pokerstars, Rank Group, GVC Holdings and Casumo.

 

 

About Pragmatic Play:

Pragmatic Play is a leading multi-product content provider to the iGaming industry, offering innovative, regulated and mobile-focused gaming products. Our passion for premium entertainment is unrivalled.

We strive to create the most engaging, evocative experiences for all our customers across a range of verticals, including slots, live casino, bingo and other games.

Pragmatic Play’s Games Library contains unique in-house content consisting of over 100 proven HTML5 games, available in many currencies, 26 languages and all major certified markets. Our games generate a great deal of success for our clients and vast enjoyment for players in regulated markets globally.

For more information please visit http://pragmaticplay.com/

George Miller started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Gambling in the USA

UNITE HERE Warns About Potential Gaming Tax Revenue Declines, Job Cuts, and Other Problems of Proposed Merger of Eldorado Resorts and Caesars Entertainment

George Miller

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UNITE HERE Warns About Potential Gaming Tax Revenue Declines, Job Cuts, and Other Problems of Proposed Merger of Eldorado Resorts and Caesars Entertainment
Reading Time: 2 minutes

 

Eldorado Resorts and Caesars Entertainment jointly announced a proposed transaction to combine the two corporations, pending shareholder and regulatory approvals. The deal is to be based on $7.2 billion of new debt financing and $500 million of cuts and other “synergies.” UNITE HERE, the hospitality workers union, represents approximately 25,000 workers at Caesars and Eldorado properties.

UNITE HERE-represented union casinos accounted for approximately 68% of the pro forma $30 billion combined Caesars-Eldorado EBITDAR in 2018. These 22 UNITE HERE union casinos altogether include over 50% of the combined company’s total hotel rooms, over 30% of its total slots, and nearly 40% of its total table games. UNITE HERE locals are currently in contract negotiations with Eldorado at Circus Circus Reno and Isle Pompano Beach. Contracts at six additional UNITE HERE union casinos in the combined Caesars and Eldorado portfolio will expire in 2020, including four properties in Atlantic City.

UNITE HERE issued the following statement from President D. Taylor:

“UNITE HERE has had a positive relationship with Caesars Entertainment over the years, and 25,000 union members have been excited to help the company reinvest and rebuild as it recovers from the disastrous leveraged buyout led by Apollo and TPG. It is in this context that we approach the proposed sale of the company with great concern.

Yesterday, Eldorado announced cost-savings of $500 million in the first year of the combined company. Where are they going to cut? We will not stand by idly if the proposed Caesars-Eldorado transaction will lead to significant job losses, worse wages and benefits for our members, and lower state gaming tax receipts in the many communities where members we represent work and live. Casinos operating under privileged licenses are meant to create significant benefits for host communities, including family-sustaining jobs and local government funding based on gaming taxes.

We will support changes at Caesars that preserve the company’s long-term financial health and provide a sustainable path to good jobs in vibrant gaming markets across the country.”

2018, 7,700 UNITE HERE members went on a multi-city strike at Marriott hotels across the United States and won historic settlements in Boston, Detroit, San Francisco, San Jose, Oakland, San Diego, and Hawaii.

UNITE HERE represents over 300,000 hospitality workers in gaming, hotel, and food service industries in North America and provides analysis from the perspective of those who work in these industries.

 

Source: UNITE HERE

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Industry News

Genius Sports Media unveils next generation sports marketing and publisher tools

George Miller

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Genius Sports Media unveils next generation sports marketing and publisher tools
Reading Time: 2 minutes

 

Genius Sports Media, the media technology arm of Genius Sports Group, has today unveiled a new suite of data-driven fan engagement services that transform the way brands and publishers connect with their audiences.

Leveraging its 10 years of fan understanding, programmatic media buying knowhow and live sports data expertise, Genius Sports Media has launched a new, end-to-end digital agency service for sportsbook and gaming operators, sports rights holders, brands and digital publishers.

A new suite of next generation marketing tools make it simple for advertisers to tailor the content and delivery of campaigns around the sporting calendar. By embedding relevant content like real-time statistics, betting odds or video highlights into their creative, the service replaces scattergun marketing with non-intrusive, personalized messaging that captures the emotion of live sport. All digital marketing channels are supported – each driven by bespoke, proprietary technology to maximize efficiency of ad spend.

Genius Sports Media has also launched a broad portfolio of live data-driven widgets for digital publishers to engage their audiences, drive advertising revenue and tap into the growing opportunity in sports betting content. This includes a full, easily-integrated odds comparison service and affiliate marketing platform.

Mark Locke, CEO of Genius Sports Group, said: “We have been helping brands acquire customers for well over a decade and have subsequently built an understanding of how and when sports fans engage with media that simply can’t be replicated by traditional agencies.

“Using this expertise, in combination with our rapidly expanding live data portfolio, advertisers targeting sports fans can instantly connect with them in real-time to build stronger relationships that significantly increase conversion rates.

“By unifying these capabilities with our new suite of publisher products, Genius Sports Media both extends and optimizes the services we can provide for brands and publishers in this highly competitive marketplace.”

 

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Press Releases

A Really Wild slot release by GREENTUBE

George Miller

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A Really Wild slot release by GREENTUBE
Reading Time: 1 minute

Really Wild™ introduces players to the law of the streets and all the golden bling that comes with it. This exciting online slot can now be found Greentube’s Home of Games – available for all B2B partners!

Players can now take a trip to the shadier parts of town to make a name for themselves: In Really Wild™, 7 win lines run across a total of 4 reels – a uniquely exciting setup that players simply can’t get enough of.

The reels of Really Wild™ are bursting with lucky symbols: hoodlums, fruits and more are all waiting to line up just right. The Guy (Scatter) symbol is the key to up to 20 Free Games, where the Wild symbol is the true star, as one of the reels will spin to show a cluster of them and remain fixed in place for all remaining Free Games. Players that are looking for a massive boost to their winning chances will absolutely love this feature, because the Wild symbol may substitute for every other symbol in the game except Scatter.

Really Wild™ is a slot forged in the streets and full of cool winning chances!

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