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Codere racecourses added to SIS 24/7 Live Betting Channels

George Miller

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Codere racecourses added to SIS 24/7 Live Betting Channels
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SIS to offer additional Latin American content following three-year deal

 

Leading multi-channel supplier SIS (Sports Information Services) has agreed a deal with the Codere Group to provide online and retail operators with live pictures and data from its four racecourses in Latin America.

The new partnership will include a minimum of 3,892 races per year from the Hipódromo Presidente Remón racecourse in Panama City, the Hipódromo de las Américas in Mexico City, the Hipódromo Nacional de Maroñas and the Hipódromo de las Piedras, both in Uruguay.

The high-quality races will be included in SIS’s recently launched 24/7 Live Betting Channels, which offer operators a watch and bet channel with a betting event every 3 minutes throughout the day regardless of time zone.

Simon Fraser, Head of International Horseracing at SIS, said: “This is an exciting partnership for us and further enhances our 24/7 channels, adding more quality horse racing that will prove popular with bettors across the globe.”

Ramon Rionda, Codere’s Director of Operations, said: “We are pleased to have expanded our relationship with SIS. We are confident this can grow the audience for horse racing in markets which SIS supplies and can create more exposure for the premium horse racing content our race tracks provide.”

The Codere deal follows recent horse racing rights agreements with The Korean Racing Authority and Hipodromo Argentino de Palermo in Argentina, and supplements the international content already offered from Singapore, Latin America and Mauritius.

 

 

About SIS:

SIS (Sports Information Services) is the leading supplier of 24/7 betting services to retail and online operators globally. Our mission is to provide betting operators with desirable and profitable content with an end-to-end solution of live pictures, data on-screen graphics with betting triggers and a wide range of markets and pricing to drive betting revenues.

We can provide operators with a range of solutions including horse and greyhound racing, virtual & numbers content as well as a number of additional sports. For more information about SIS please visit www.sis.tv

George Miller started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Latin America

Playtech BGT Sports signs long-term sportsbook extension with Codere

George Miller

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Playtech BGT Sports signs long-term sportsbook extension with Codere
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Omni-channel partnership renewed in Spain and across Latin America

 

Playtech BGT Sports, the market-leading provider of omni-channel sports betting solutions, has extended its sportsbook partnership with Codere.

The new contract, which will run until late 2022, covers its retail presence and online facilities in Spain, Mexico, Panama, and Colombia. It includes over 9,000 betting terminals and retail tills, with numbers expected to grow in the coming months.

The extension of the partnership reflects the growing demand for Playtech BGT Sports’ products and its leadership in these key regulated markets.

Its new offering includes exciting content and unique features that will help Codere deliver an engaging user journey that combines the latest sporting events and information alongside thousands of pre-match and in-play betting opportunities.

Codere’s portfolio in Spain includes online gaming and more than 2,600 retail points of sale, locations where transactions are carried out, including 77 LBOs. Its Codere Apuestas brand is the official sports betting partner of Real Madrid.

Codere CEO, Vicente Di Loreto, said: “We’re very pleased to have extended our deal with Playtech BGT Sports, which is amazing news for our growing business across Spain and Latin America. Choosing Playtech BGT Sports allow us to provide both great content and an engaging customer experience.”

John Pettit, Chief Commercial Officer at Playtech BGT Sports, said: “We’re very excited to have concluded a deal with Codere which will see us distribute our products to them across retail and digital in both Spain and Latin America for another four years.

“We know the type of user journey we can provide, combined with the range of betting events and markets, and ability to build accumulator bets has driven additional margin for them in multiple markets and we look forward to helping them grow their customer base and performance levels even further.”

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Gambling in the USA

Sportnco eyes US and Latin America expansion after recent revenue surge

Niji Ng

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Sportnco eyes US and Latin America expansion after recent revenue surge
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Sportnco, French betting operator France Pari Group’s B2B subsidiary, is planning an ambitious expansion move that covers not just Europe but the USA and South America as well. The move is following the 35 per cent revenue surge in 2018.

The operator received revenues from fees and royalties worth €5.4m (£4.7m/$6.1m) from its B2B sportsbook solution, daily fantasy sports product and player account management system over the year.

At present, Sportnco has licenses in Belgium, France, Malta and Spain. The company has 18 clients all over Europe. This included the launch of its daily fantasy product with French betting and gaming giant Pari Mutuel Urbain.

Sportnco’s revenue growth for 2018 is largely because of its stellar performance in the Spanish market, which is likely to become the company’s largest territory in terms of customers by the end of 2019. It is to power a dot.es offering for Italian operator Sisal, in what will be the operator’s first move beyond its native market.

The company will look to expand in Sweden, Portugal, and Switzerland in Europe apart from the planned forays into the US states that legalise sports betting is permitted, Colombia and Argentina.

 

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BtoBet Press Releases

BtoBet Expands Its Latam Footprint With Strategic Regional Partnership

George Miller

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BtoBet Expands Its Latam Footprint With Strategic Regional Partnership
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Announces Wildar Gaming as its local Certified Partner

After the successful results registered in Africa in a relatively short span of time, BtoBet has expanded its innovative White Label Partnership Program to the Latin American region, with “Wildar Gaming” announced as its regional Certified Partner.

In its Industry Report “Uberizing iGaming with a glocal approach”, Alessandro Fried, BtoBet’s CEO, stated that with the regulatory changes on a regional level many operators are considering that Latin America could be the next “big thing” for online gambling. “The region, which is still predominantly retail, offers huge opportunities in terms of online sportsbetting, and the fact that a number of countries are legalizing online gambling is clearly a step in the right direction. Having said that the region still poses its share of challenges, especially with the operators’ lack of online gambling knowledge. And that’s why we have opted to expand further more in the region with the White Label Partnership Program through our strong collaboration with our regional Certified Partner Wildar Gaming.”

Commenting on this partnership with BtoBet, Nicolas Enjamio, Wildar Gaming’s General Director, stated that their already extensive local network will be in a much stronger position with Wildar Gaming also taking advantage of BtoBet’s knowledge and operational expertise from other emerging and mature markets, such as Africa and Europe.

He further commented that “the expectations from this partnership are very positive, and we are very proud of this development. This partnership provides both companies with the opportunity to fill a void that is currently present in the region … an experienced technological provider with very good online gambling knowledge with a local presence. The Latam online market is going to be hugely transformed in the next few years, and we are ready to meet the necessities of all operators in the region.”

Those operators keen on expanding their operations through a regional partner will surely find BtoBet’s latest Industry Report as an important reference. BtoBet, together with its regional partners will also be present at the upcoming ICE London at S1-320. Schedule a meeting by contacting sales@btobet.com or by calling on +356 27135974.

 

About BtoBet.
BtoBet is a multinational company and is part of a group with 20 years of experience in software development in IT, telecommunication, e-commerce and banking, strongly committed to technology and widely investing in technology research and development. The experience gained at the forefront in these advanced environments, compared with the more recent gambling industry, allows BtoBet to be visionary with a deep understanding of the requirements of the market, catching changing trends and anticipating bookmakers’ and operators’ needs. BtoBet is a true partner in technology, offering a standalone platform and services for the iGaming and Sports Betting industry. It counts on a very talented, continuously trained development team and day to day management support to clients. BtoBet allows licensees to be unique in the market, by giving them the opportunity to completely personalise their offers for Sports betting and iGaming business, online mobile and retail. BtoBet has technical branches with large ever-growing teams of developers in Skopje, Ohrid, Bitola, Belgrade, Nish, Tirana, and Rome. Malta hosts the commercial and marketing centre. Visit our site on: www.btobet.com

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