Connect with us
SIS

eSports

BCaster Partners with ESPAT Media to Deliver Esports Real-time Photo and Video Monetization Services

George Miller

Published

on

BCaster Partners with ESPAT Media
Image Source: bcaster.com
Reading Time: 3 minutes

 

BCaster, developer of an innovative platform for real-time sharing and delivery of photos and videos, and ESPAT Media, a leading provider of creative production services for the esports industry, today announced that they have developed a partnership to serve the growing audience of brands seeking exposure through the esports tournament world. BCaster will provide custom integration of its real-time platform for contextual content delivery for ESPAT’s clients, to enable enhanced curation of user-generated content (UGC) during esports tournaments. ESPAT’s real-time event content service for photo and video delivery is syndicated globally within major media outlets.

ESPAT, which is building an end-to-end content production and licensing business for esports content, launched in July, 2018 at the inaugural Overwatch League Grand Finals at Barclays Center in Brooklyn, New York. ESPAT has also covered such leading esports events as the Call of Duty World League Championship; FACEIT Major; TwitchCon, and the League of Legends World Championship. BCaster launched in 2016 and has developed custom services for brands including World Wildlife Fund, Helsinki’s Sideways music festival and Jokerit, the leading professional ice hockey team in the Nordics.

“The growth of esports, globally, has produced a massive pent-up demand for content that addresses both the videogame audience and the corporate sponsorship audience,” said Dante Simpson, chief marketing officer of ESPAT. “We are capitalizing on the tremendous need for content production and curation during esports events, and our partnership with BCaster elevates our overall offering for the premier producers and sponsors of esports tournaments.”

BCaster will showcase its service at the upcoming 24th Annual National Sports Forum in Las Vegas, from February 10-12, at the MGM Grand Conference Center. Dante Simpson, chief marketing officer of ESPAT, will appear on a BCaster-produced panel session at the event on Monday, February 11th, from 2:30-3:30 pm, entitled ‘Turning Fans to Dollars with User-Generated Content.’

“We view esports as the ultimate mobile UGC forum, and ESPAT is an ideal partner for us in this rapidly growing phenomenon,” said Janne Neuvonen, CEO and co-founder of BCaster. “As brands and media become more aware of the power of the esports audience, BCaster and ESPAT will be able to expertly support the digital ecosystem that serves this exciting community.”

With BCaster, the esports content world can be captured and distributed dynamically, on a global level, as league rights holders manage their own data, while enabling fans to share their content through their social feeds. Rights holders can produce and curate UGC content that is relevant, contextual, and real-time, and activate a powerful means of monetizing UGC, both in-venue (even geo-fenced) or globally. Using a sophisticated array of artificial intelligence (AI) technologies, BCaster can help customers in the sports industry identify trends and sentiments; develop geolocation-based features; provide ‘fan producer’ features, and craft brand-specific content directions.

“The value of esports content is growing rapidly, and we wanted to create a service that would harness the power of this emerging segment with editorial services that matched the speed and dynamism of the events themselves,” said Ed Brooks, CEO and co-founder of ESPAT. “The BCaster team aligns solidly with our vision for esports content delivery, and we look forward to bringing this solution to our clients.”

 

ABOUT BCASTER:

BCaster is a cloud-based platform for real-time sharing of photo and video content. BCaster’s artificial intelligence (AI) stack enables content to be automatically timestamped with location information in a backend that can analyze brands, faces, objects, emotions, and multiple attributes in a video clip or a photo. The BCaster AI identifies and describes user-generated content (UGC) without the need for hash tags or keywords.

BCaster can be used as a mobile app, or implemented via SDK into an existing app, and as a web dashboard. BCaster provides authentic search capabilities for licensors and rapid return opportunities for photographers and videographers. The company is headquartered in Helsinki, Finland. More information about BCaster can be accessed at www.bcaster.com.

ABOUT ESPAT MEDIA:

ESPAT Media provides custom content services for the esports industry, enabling brands, teams, leagues, venues, broadcast partners, and social media influencers enhanced visibility on a global level. ESPAT is comprised of sports and brand marketing industry veterans. The company is headquartered in New York City.

eSports

Torque Esports teams with Blake Broadcasting to extend reach in North America, Europe, and Asia

George Miller

Published

on

Torque Esports teams with Blake Broadcasting to extend reach in North America, Europe, and Asia
Reading Time: 2 minutes

 

Torque Esports Corp. (“Torque” or the “Company”) and UMG Gaming’s esports gaming content is positioned to reach millions of homes worldwide thanks to a programming syndication agreement with Blake Broadcasting.

Blake Broadcasting is a leader in broadcast innovation, consolidating global reach around the world in satellite, OTA (over the air) and OTT (over the top online) distribution – reaching a worldwide audience.

UMG’s range of live-streamed esports competitions and series will now be shown globally on Blake networks across North AmericaEurope, and the Asia-Pacific region.

The leading platform for online tournament play, esports events, and programming, UMG has generated more than 1.2 billion page views, 25 million video views, and has paid out more than US$3 million in prize money.

“We had been planning our syndication efforts towards the Esports Upfronts event, which was to be held in April in New York,” said Torque Esports President and CEO, Darren Cox.

“The rapid shift of interest in our existing simulator racing and competitive gaming content has been overwhelming. We had already been talking with Blake Broadcasting, so it seemed fitting to expand that deal to all of Torque & UMG Content.”

The recent launches of major sim racing events such as The Race All-Star Esports Battle and Legends Trophy plus the UMG’s Collegiate Clash events, were key drivers to sparking this relationship between Blake Broadcasting and Torque Esports.

This joint effort will bring exceptional reach for Torque Esports’ advertisers and sponsors in addition to our existing presence and reach to the competitive gaming audience.

“The live content pipeline, especially in sports, all but dried up overnight,” said Bob Blake, CEO of Blake Broadcasting.

“Torque & UMG Gaming already had a strong portfolio of competitive gaming content, from virtual motorsports to traditional series and remote competitions. The quality of Torque’s programming and deep experience and history made the decision easy.

“Adding Overwatch Collegiate Clash and The Race All-Stars Esports Battle motorsport events to their catalog just strengthens our joint effort further.”

The Torque Esports group also includes the Barcelona, Spain-based data analytics experts Stream Hatchet; Lyon, France-based game studio, Eden Games; Maranello, Italy-based motorsport simulator company, Allinsports; Silverstone, UK-based content and esports tournament creators, IDEAS+CARS; plus London-UK-based motorsport and esports racing media platform, The Race.

 

About Torque Esports:
Torque focuses on three areas – esports data provision, esport tournament hosting and esports racing. Torque aims to revolutionize esports racing and the racing gaming genre via its industry-leading gaming studio Eden Games which focuses on mobile racing games and its unique motorsport IP, including World’s Fastest Gamer (created and managed by wholly-owned subsidiary IDEAS+CARS, Silverstone UK). With the proposed acquisition of simulator company Allinsports – Torque offers gamers everything from Free to Play mobile games to the highest end simulators. Building on the leading position of Stream Hatchet, a wholly-owned subsidiary, Torque also provides robust esports data and management information to brands, sponsors, and industry leaders. Its tournament organizing arm, UMG, has recently added a digital tournament platform to its portfolio of assets in its ever-growing ecosystem.

 

SOURCE Torque Esports Corp.

Continue Reading

eSports

Online Casino and Sportsbook BETZEST™ launches Esports product powered by leading Sportsbook provider BetRadar

George Miller

Published

on

Online Casino and Sportsbook BETZEST™ launches Esports product powered by leading Sportsbook provider BetRadar
Reading Time: < 1 minute

 

Betzest just launched the full suite of BetRadar online Esports content added to their portfolio.

In partnership with BetRadar Betzest expands their offering to players with an opportunity to access BetRadar’s full range of Esports including most popular video games such as Counter-Strike, Dota, LOL (League Of Legends), Motorsport, Overwatch, StarCraft, etc.

Furthermore, Betzest increases their Virtual betting portfolio with a multi-competition that includes Virtual Football Champions Cup, Virtual World Cup, Virtual Football League, Simulated Reality Leagues, as well as Virtual Basketball, Virtual Horse and Dog Racing and Virtual Tennis.

Marius Filip, Founder/CMO at Betzest, said:  We are always looking to improve Betzest™ Sportsbook product for our players. In partnership with BetRadar, we are excited to add an extra dimension to our Esports offering.  Highly innovative and entertaining E-Sports video games will add to our customer experience with high-frequency betting opportunities on offer around the clock.

Esports will add on to our remarkable collection of world-class sports betting, casino, live casino and Virtual sports.

 

About Betzest:

Betzest is your leading premier Online Casino and Sportsbook operator run by a team of experienced i-gaming experts.

Due to its unique product and marketing proposition, Betzest is rapidly establishing itself as one of the most trustworthy and reliable gaming company.

Betzest is offering unrivalled sports betting and casino games experience now under reputable MGA license. The company operations continue to expand in variety of markets and online gambling verticals such as Live Betting, Live Casino , Virtual Sports and e-Sports. Betzest boasts its robust and multi-functional online sports betting & Casino operating on SportingTech platform. Today Betzest has more than 60 employees across four offices all committed to delivering amazing player experiences on each of their verticals, partnering with top gaming providers.

 

Continue Reading

eSports

Hawks Talon Out of NBA 2K League “Three For All Showdown”

Niji Narayan

Published

on

Hawks Talon Out of NBA 2K League “Three For All Showdown”
Reading Time: < 1 minute

 

Hawks Talon Gaming Club, the official NBA 2K League affiliate of the Atlanta Hawks, has competed and lost in a best-of-three format against Wizards District Gaming, the official NBA 2K League affiliate of the Washington Wizards, by scores of 15-21 and 18-21.

“The Three For All Showdown was a great opportunity for us to get more experience playing together on the virtual stage. While we didn’t get the outcome that we were looking for, we’re ready to move forward and focus on the upcoming season,” Hawks Talon GC Head Coach Wesley Acuff said.

The NBA 2K League “Three For All Showdown” features WNBA and G League ballers, special guests, pro athletes from other sports leagues, the top fan teams from last week’s bracket and some of the top 2K League players. All series aside from the final rounds of each bracket will be played in best-of-three format with the final round matchups being best-of-five.

Continue Reading
Advertisement
NSoft

Global Gaming Industry Newsletter – Weekly Digest (sent every Wednesday)

Please select all the ways you would like to hear from European Gaming Media and Events:

You can unsubscribe at any time by clicking the link in the footer of our emails. For information about our privacy practices, please visit our website.

We use Mailchimp as our marketing platform. By clicking below to subscribe, you acknowledge that your information will be transferred to Mailchimp for processing. Learn more about Mailchimp's privacy practices here. Read more about European Gaming Media and Event's Privacy Policy and Terms of Service.

Subscribe to our News via Email

Enter your email address to subscribe to our news and receive notifications of new posts by email.

Trending

Notice for AdBlock users

We are constantly showing banners about important news regarding events and product launches. Please turn AdBlock off in order to see these areas.