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Toro Bet selects Hard Metrics for Mexico launch

George Miller

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Toro Bet selects Hard Metrics for Mexico launch
Reading Time: 2 minutes

 

Operator to be powered by innovative platform from Metric Gaming and Bethard Group joint venture

 

Hard Metrics, the online sportsbook and casino platform and services joint venture between Metric Gaming and the Bethard Group, has signed its first operator partner, Toro Bet.

The deal allows Toro Bet to enter the Mexican sports betting market powered by the state-of-the art Hard Metrics platform.

The technology includes Metric Gaming’s trading, operations, risk management and suite of innovative and proprietary betting products, as well as Bethard’s business intelligence, player account management system and casino platform.

Toro Bet is the first operator within America to take advantage of the Hard Metrics turnkey solution, which provides an enviable level of product autonomy from a B2B supplier.

Uniquely, the Hard Metrics platform allows operators to configure distinct offerings to meet the competitive and regulatory needs of divergent markets. In the case of Toro Bet, it will allow them to establish their brand in Mexico and then move into other Latin American territories with offerings unique to that particular market.

Martin de Knijff, Metric Gaming CEO and Founder said: “We are thrilled to have signed our first operator partner through Hard Metrics and look forward to helping Toro Bet establish itself as a major player in the Mexican online sports betting market.

“Toro Bet have ambitious and exciting plans, which include expansion into other territories within America and Hard Metrics will be supporting them in those plans”

“Hard Metrics has been formed to provide operators with a powerful platform and service solution specifically for the American market and we believe this will help Toro Bet achieve great success now and into the future.”

Erik Skarp, CEO of Bethard added: “This is an important step on our journey to sign our first operator in Latin America and we see this as a clear sign that there is demand for our services in these regions.”

Kyle Carlston of Alternative Ventures, financiers of Toro Bet commented: “We are confident that we have assembled the best technology for our venture in Mexico.

Our partnership with Hard Metrics allows Toro Bet to offer Latin America a highly curated technology solution featuring best-in-class mobile, live betting.”

The joint venture is a one stop shop suitable for both established sports betting operators and those looking to launch for the first time, providing them with the technology and expertise they need to succeed in the US market and beyond.

George Miller started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Link King Achieves Success in Latin America

Niji Narayan

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Link King Achieves Success in Latin America
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LINK KING, the star product of Bryke video slots, has achieved great success in Latin America. LINK KING is now available in the Crown casinos also. Thus, the Crown Cali, Crown Unicentro, Crown San Rafael and Crown Platinum Casinos have joined the trend in gaming that attracts players from all over the world.

“LINK KING has had a great reception among the players, who highlight their great entertainment, the visual details, the spectacular sound, the bonus and the features of the games. We are delighted to incorporate the flagship product in our casinos, which undoubtedly improves the gaming experience of our customers,” the members of the Codere operative team stated.

“LINK KING is an exceptional product that brings joy to players and operators. This is evident in the player’s reactions like the ones we see happening every time LINK KING arrives at a new Casino around the world, and operators because they see that the performance figures of their casinos exceed expectations. I want to thank Codere who has known how to recognize and bet on us to include it in the gaming offer of their Casinos,” Alejandra Burato, regional director of Zitro for Latin America said.

“This is one more step towards the strategy of expansion of the company in Colombia. With the Bryke games already tested successfully, we are ready to further increase the presence of Zitro in the region,” Ysrael Ampuero, commercial manager of Zitro for Colombia said.

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Industry News

QTech Games enhances portfolio with Patagonia content to boost global expansion

George Miller

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QTech Games enhances portfolio with Patagonia content to boost global expansion
Reading Time: 2 minutes

 

Leading distributor harnesses the video content of rising LatAm star

 

QTech Games, already the number-one games distributor in Asia, has now bolstered its position near the forefront of the LatAm market after partnering with Patagonia Entertainment.

This deal with one of LatAm’s leading iGaming stars delivers the next generation of flexible gaming solutions via QTech’s pioneering platform and distribution model.

The new reciprocal deal also means worldwide operators powered by the QTech Games platform will now enjoy access to a stunning range of titles from Patagonia’s full catalogue of content which features a wide variety of immersive video content, including bingo, casino and board games.

As part of the agreement, the blockbuster Pachinko series is being integrated for QTech partners, alongside titles such as Candy Bingo and Super Zodiac Bingo. These games offer engaging and exciting gameplay across desktop and mobile, but also now connect to retail estates via QTech’s omnichannel platform.

QTech Games boasts the broadest gaming portfolio around, localized for any region, with native mobile apps, powerful reporting and marketing tools, and 24/7 local-language support. What’s more, it’s all accessible to operators via the quickest integration on the market.

Staffan Cnattingius, QTech Games’ CCO, said: “We’re thrilled to have integrated Patagonia’s portfolio on to our pioneering platform, and the combined power of this content will deliver a welcome shot in the arm for our global operator partners. Patagonia provides another salient content differentiator for QTech Games as we continue our expansion into both established and newly-regulating markets.”

Victor Arias, Patagonia Entertainment’s Global Business Development Manager, added: “This new alliance with the leading games distributor in Asia allows us to widen our influence with confidence across new territories. We look forward to nurturing this exciting partnership over the years to come.”

 

About QTech:

QTech is the one of the world’s fastest-growing games distributors. Its mission is to find the best online (RNG) games in the world and distribute them to a burgeoning portfolio of global operators. Mobile games provide the central focus of the company, which is premised on a fully-owned and customised technical platform that affords games providers and operators the fastest, most effortless integration on the market. QTech boasts the broadest gaming portfolio around, localized and focused on LatAm regions including Mexico, Brazil, Peru, Bolivia and Argentina, with native mobile apps, powerful reporting and marketing tools, alongside 24/7 local-language support. Our goal is to become the largest provider of digital gaming entertainment in emerging markets.

 

About Patagonia Entertainment:
Patagonia Entertainment is an omni-channel iGaming platform servicing both new and established online and land-based operators. Its leading game aggregating platform (GAP) is available in Latam and increasingly around the globe. The company began life in Video Bingo game development and is still renowned for creating the most innovative titles on the market. Video Bingo is a hybrid between Bingo and Slot games. The company is one of the most popular technology developers in the Latin American market and is rapidly growing into other markets. The platform, technology and entire games portfolio is lab-certified for Colombia, Mexico, Asia and Europe will be coming soon. More information about Patagonia Entertainment can be found at www.patagonia-e.com.

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eSports

Allied Esports Enters Latin American Market with TV Azteca for Debut of Live Original Event NATION VS NATION™

George Miller

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Allied Esports Enters Latin American Market with TV Azteca for Debut of Live Original Event NATION VS NATION™
Reading Time: 3 minutes

 

TV Azteca to Launch Azteca Gaming Platform and Partner with Allied Esports for Strategic Esports Development in Latin America

 

Allied Esports announced its first product launch as part of a strategic alliance and exclusive agreement signed this year with TV Azteca, a Grupo Salinas company and the top sports network in Mexico, to create and deliver live esports experiences and esports-related content for the Mexico market and throughout LatAm.

Titled NATION VS NATION™, Allied Esports’ first event and broadcast production in Latin America will feature a squad of four U.S. players as they battle a Mexican team of 40 total players, including featured and celebrity squads and 32 fan participants, in PLAYERUNKNOWN’S BATTLEGROUNDS with the inaugural NATION VS NATION trophy and cash prizes on the line.

“Latin America represents a massive and transformative opportunity for Allied Esports,” said Frank Ng, co-CEO of Ourgame Holdings International, owner of Allied Esports. “By combining our live events experience with TV Azteca’s unequalled reach as the number one sports network in Mexico, this crucial esports ecology partnership will be a major driver in building out the offline-online environment at the core of Allied Esports’ global strategy.”

The global debut of NATION VS NATION will also usher in TV Azteca’s latest platform, Azteca Gaming, joining the company’s leading news, sports and entertainment content across digital assets and more than 40 local broadcast and regional free-to-air stations reaching over 95 percent of the Mexican market. The event and broadcast will launch a new era in mass media esports content in the region.

“The transformation process of TV Azteca, to bring the best television, has led to set an eye in new markets, towards an audience that consumes esports,” said Benjamín Salinas, CEO of TV Azteca. “Sports are part of our strength, and now with esports, we find a way to connect with a growing market in Mexico.”

Led by captain Johnathan “Fatal1ty” Wendel, one of most accomplished professional gamers in history and an inaugural member of the International Video Game Hall of Fame, the U.S. NATION VS NATION team will also include: professional gamer and streamer, Avori; professional player for Ghost Gaming and winner of the PGL-PUBG Spring Invitational 2018, Miccoy; and Ghost Gaming’s soon-to-be professional player, Vegas.

Team Mexico will be led by a featured squad of professional players and streamers – Alberto “QUERETAROCK” Oceguera, Nicol “NicolSteel” Toriz, Anthony “TMX5” Fernández and Isaac “Clumzy” Ramíres – as well as a number of surprise celebrities and guests.

The remaining Mexican team will be formed through two rounds of qualifying earlier in the day. Each qualifying heat will include two games in which players will be ranked by a point system based on kills and finish. The top 32 players will move on to the finals where they will join the featured and celebrity squads and compete against the U.S. team in a best-of-three competition.

Team USA will be designated as the winner of each game if they are the last squad standing, while a Team Mexico win will occur if the U.S. squad is eliminated. The first team to reach two wins will take home the inaugural NATION VS NATION trophy.

NATION VS NATION will air on TV Azteca platforms starting at 6 p.m. local time. The event will also be live streamed on TV Azteca’s digital properties. Allied Esports will offer a live English simulcast of the stream on twitch.tv/AlliedEsports.

This announcement follows news from March 2019 in which TV Azteca and the World Poker Tour® agreed to bring WPT’s poker content library, premier poker events and the development of social poker and exclusively customized gaming products to a growing Latin America audience.

As previously announced, Allied Esports and its sister company, the World Poker Tour, both currently owned by Ourgame Holdings International, will be acquired, subject to shareholder and regulatory approval and the satisfaction of other conditions to closing, by Black Ridge Acquisition Corp., to form Allied Esports Entertainment.

For additional information about NATION VS NATION and other Allied Esports initiatives, follow @AlliedEsports and visit AlliedEsports.gg.

 

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