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Yggdrasil goes wild with Summer Fiesta campaign

George Miller

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Yggdrasil goes wild with Summer Fiesta campaign
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€60,000 up for grabs with must-win jackpots and missions on Yggdrasil titles

 

Yggdrasil, the premium provider of slot games and casino content, is celebrating the seasonal sunshine with a thrilling Summer Fiesta campaign.

Over ten days, from the 8th to 18th August, Yggdrasil will give out a total of €60,000 to players participating in a special jackpot-drops-and-mission campaign running across a wide range of its award-winning smash-hit slots.

Jackpot drops combine the popular prize drop tool with the recently released jackpot game Jackpot Raiders, as well as Ozwin’s Jackpot, and the classic Holmes and the Stolen Stones.

During this first part of the campaign, players must simply open one of the participating games and place a bet for a chance to trigger one of the many cash rewards including 3 whopping jackpot prizes. During this stage players can also win one of the several jackpots offered in the participating slots!

In the second part of the campaign, which is dedicated to Missions, players will have to complete objectives in the participating games and rank on a leader board for a chance to win one of the 400 prizes available. Mission titles include Yggdrasil-favourite Vikings Go Berzerk, as well as Spina Colada, Wild Robo Factory, and the upcoming release The One-Armed Bandit.

With colourful vibes and a considerable prize pool, Summer Fiesta combines all the best gameplay to satisfy any player preference. The campaign requires no set up from operators, and all prizes are covered by Yggdrasil.

Ana Georgieva, Head of Player Marketing at Yggdrasil, said: “We are excited to launch our Summer Fiesta campaign, which will surely make someone’s summer holidays better and will bring a lot of smiles.

“For 10 days in August, Yggdrasil games will have the power to make our players’ summers very special, and it couldn’t be easier for operators to facilitate our campaign.

“Combining huge jackpots and fun missions, our Summer Fiesta has something for everyone, and we can’t wait to have a great time with our fans.”

 

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Industry News

Melco Resorts Issues Response to Money Laundering Warning

Niji Narayan

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Melco Resorts Issues Response to Money Laundering Warning
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Melco Resorts & Entertainment, a developer, owner, and operator of casino gaming and entertainment casino resorts in Cyprus, has issued a response to money laundering warnings from Moneyval, the European Committee of Experts on the Evaluation of Anti-Money Laundering Measures and the Financing of Terrorism.

The warning had alleged that Cyprus could become a money-laundering destination after a visit from its representatives to a Melco owned venue in Cyprus.

The venue, namely Cyprus Casinos, also known as C2, is a gaming and entertainment brand and subsidiary of Melco Resorts & Entertainment.

Melco Resorts & Entertainment responded that it welcomed “a strong and compliant regulatory framework” and was operating with regulation authorities in the Eastern Mediterranean country “to implement all AML regulations” and was “dedicated to industry-leading and best practice AML/CTF procedures in all our operations”.

The brand owns and operates a number of casinos, all with the same name, and a report emerged from Moneyval following a visit to C2’s Limassol establishment.

The committee, which is an ‘independent monitoring mechanism within the Council of Europe, answerable directly to the Committee of Ministers’, said that the systems for preventing money laundering showed ‘weaknesses’ and stated that the establishment was:

“Currently operating at or beyond the limits of its AML/CTF compliance and risk management system.”

It also stated that the employees within the casino:

“Appear to not fully appreciate the quantitative magnitude of those risks when attached to operations of the casino’s current size – much less its anticipated future size.”

Reportedly, Moneyval suggested that in light of the findings, Casinos Cyprus should be blocked from expanding its gambling activities until it can demonstrate such effectiveness.

 

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Industry News

Global Gaming Market Forecast to Show Positive Growth During 2020-2024

George Miller

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Global Gaming Market Forecast to Show Positive Growth During 2020-2024
Reading Time: 3 minutes

 

The “Global Gambling Market: Size, Trends & Forecasts (2020-2024)” report has been added to ResearchAndMarkets.com’s offering.

The gaming industry is a term interchangeably used for the gambling industry. The term Gambling is more preferred by companies operating within the gambling market. As for them, it sounds sort of more legal to be known as a Gambling company instead of a gambling company. Gambling is defined as any game or activity in which a particular player risks his/her money in the expectation of winning more money.

The global gambling market can be segmented on the basis of product type and platform type. The market can be bifurcated into casinos, lotteries, gaming machines and betting on the basis of product type. On the basis of platform type, the market can be sub-segmented into land-based and online categories.

The global gambling market is forecasted to showcase positive growth through the forecast period (2020-2024). The market growth is estimated to supported by various growth drivers such as increasing spending capability, legalization of gambling in countries such as the US, rising penetration of smart devices, hike in internet penetration, an overall increase in global population especially within those lying in between the ages of 20-64 years.

The market is also confronted by some challenges such as the negative perceptions surrounding the gambling market and lack of internet connectivity in developing countries. The emergence of bitcoins, a growing number of mergers and acquisitions (M&A), the use of augmented reality to enhance gambling experience and cloud gaming are some of the major trends existing in the market.

The ‘Global Gambling Market: Size, Trends & Forecasts (2020-2024)’ report provides an in-depth analysis of the global gambling market followed by an analysis of its segments in terms of value. The report also consists of an analysis of the gambling market by value in regions such as the Americas and Europe. The gambling markets of Italy, the UK and France have been analyzed under the European region. Under the competitive landscape, different players in the gambling market have been compared on the basis of revenue generated and market capitalization.

The report also assesses the key opportunities in the market and outlines the factors that are and will be driving the growth of the industry. Growth of the overall global gambling market has also been forecasted for the period 2020-2024, taking into consideration the previous growth patterns, the growth drivers and the current and future trends.

Key Topics Covered:

1. Executive Summary

2. Introduction
2.1 Gambling Industry: An Overview
2.2 Regulations on Gambling: An Overview
2.3 Gambling Market Segments

3. Global Market Sizing
3.1 Global Gambling Market: An Analysis
3.2 Global Gambling Market: Product Type Analysis
3.3 Global Gambling Market: Platform Type Analysis

3.4 Global Gambling Market: Regional Analysis
3.4.1 Global Gambling Market by Region (America, Europe and Rest of the World)

4. Regional Analysis
4.1 America Gambling Market: An Analysis
4.2 America Gambling Market: Product Type Analysis
4.3 America Gambling Market: Platform Type Analysis
4.4 Europe Gambling Market: An Analysis
4.5 Italy Gambling Market: An Analysis
4.6 UK Gambling Market: An Analysis
4.7 France Gambling Market: An Analysis

5. Market Dynamics
5.1 Growth Drivers
5.2 Challenges
5.3 Market Trends

6. Competitive Landscape
6.1 Global Gambling Market Players by Financial Comparison

7. Company Profiles

  • Flutter Entertainment (Paddy Power Betfair Plc)
  • International Games Technology Plc.
  • Scientific Games Corporation
  • The Stars Group

For more information about this report visit https://www.researchandmarkets.com/r/874bkd

About ResearchAndMarkets.com
ResearchAndMarkets.com is the world’s leading source for international market research reports and market data. We provide you with the latest data on international and regional markets, key industries, the top companies, new products and the latest trends.

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Industry News

FDJ Revenues Rise in 2019

Niji Narayan

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FDJ Revenues Rise in 2019
Reading Time: < 1 minute

 

Française des Jeux (FDJ), the national lottery operator in France, witnessed a 9 per cent year-on-year increase in revenues, as its proceeds reached €1.96 billion in 2019, according to its full financial statement. Total wagers increased 9 per cent to €17.2 billion and EBITDA hiked 9 per cent to €346 million. However, the Net profit saw a 22 per cent decreased compared to last year.

FDJ Chairwoman and CEO Stéphane Pallez, said: “2019 will be remembered as a landmark year for Française des Jeux with the great success of its initial public offering to numerous institutional investors, individual shareholders, and Group employees. 2019 was also characterised by very strong growth in all our businesses, across all sales channels, both physical and digital, and the Group’s excellent operating and financial performances.

The financial statement has its projections for 2020: the French operator forecasts a revenue rise of 5 per cent and 5 per cent increase in stakes. EBITDA margin is expected to be maintained above the 20 per cent mark. These increases are projected due to a busy 2020 with the UEFA Euro 2020 and a new Euromillions format.

 

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