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SoftSwiss presents new logo and teases new product line

George Miller

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SoftSwiss presents new logo and teases new product line
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The SoftSwiss brand name has become a household one in the world of iGaming. The company has long been recognized for its top-of-the-line White Label and online casino platform services, Game Aggregator, provably fair games and crypto-based gameplay opportunities. It is now ready to make resonating news again, but not without changing things up before the next bold steps. The company is excited to reveal the new logo, updated in line with the company’s burgeoning multi-vertical approach.


The SoftSwiss Group is no stranger to creating tailor-made content for the iGaming industry. Just last year, the company re-invented the brand name and significantly reinvigorated the portfolio of games of its BGaming game development studio.

While multi-vertical may not be a new way of describing the company, it has considerably expanded its offering of services and solutions in the past few years. This culminates in the removal of the legacy affiliate management module and the hard launch of its brand new proprietary Affiliate marketing management platform. To top it all off, the company prepares to announce the release of its proprietary Sports betting platform.

The new logo sees the company reflect on its own identity in the new day and age. Being multi-brand and multi-solution, it was only so long before the Casino-related logo became less relevant as it underpinned but one aspect of the company’s product line. This has resulted in the breakaway from the beloved Bitcoin and Casino Chip logo in favour of a modern and simpler look. The new counter-clockwise turned “S” logo now alludes to the infinity symbol, reiterating the company’s firm footing in iGaming and statement that it is here to stay. Not to mention, the letter “S” is quite ubiquitous in SoftSwiss name.

Those familiar with the brand name will be pleased to see the colour scheme unchanged. The fiery red burns bright as ever with vigour and dynamism, all the while upholding the allusion to unparalleled Swiss quality. The deep yellow signals an auspicious and bright future that lies ahead.

For the clients and employees, who have come this far together, the company will remain ingrained in memory as the pioneer of Bitcoin Gambling. For the clients and employees, who have yet to become part of the SoftSwiss family, the company is resolute not to rest on its laurels and keep moving onwards and upwards.

The new logo is set to soon appear on the main website and affiliated media resources. A lucky few will also be able to get their hands on some of the newly branded merchandise at the upcoming conferences and exhibitions. Expect to hear more news, including new product releases and exciting announcements, about the SoftSwiss line of solutions and services in the not too distant future!

 

About SoftSwiss:
SoftSwiss is a tech company developing products for the iGaming industry. It offers widely acclaimed, certified software solutions for managing online casino operations. The company holds remote gaming licenses and certificates from a number of jurisdictions, and supplies its solutions to clients worldwide. Fun fact: SoftSwiss introduced its Bitcoin casino platform in early 2013, a unique software product at the time. The company is still regarded as one of key experts when it comes to the use of cryptocurrencies in gaming.

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Industry News

888 Holdings Names Jonathan Mendelsohn as its New Chairman

Niji Narayan

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888 Holdings Names Jonathan Mendelsohn as its New Chairman
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Online gambling firm 888 Holdings has named British lobbyist Jonathan Mendelsohn as its next chairman, replacing former chief executive and current chair Brian Mattingley. Mendelsohn will take over the role after Mattingley’s departure at the next annual general meeting in May 2021.

The FTSE-250 firm appointed Mendelsohn as its non-executive director as well, 888 Holdings said, adding that he also joined the board’s remuneration and audit committee.

Mendelsohn is having more than 20 years of industry experience. He previously co-founded Oakvale Capital, which is a leading M&A and strategic advisory boutique focusing on the gaming, gambling and sports sectors.

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Industry News

Scout Gaming Enters Distribution Agreement with BtoBet

Niji Narayan

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Scout Gaming Enters Distribution Agreement with BtoBet
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Scout Gaming has entered into a distribution agreement with platform provider BtoBet. The deal allows BtoBet to provide Scout Gaming’s full product offering to its vast network of operators.

“We are pleased to add another strong distribution platform to our already broad network of partners. We had a successful co-operation with BtoBet and looking forward to expand it,” Joakim Renman, CCO of Scout Gaming, said.

“We are happy to add the market leading DFS and fantasy sports supplier to our product portfolio of games. We are experiencing an increasing demand for additional sport content and believe that Scout Gaming’s product fits that need in a pleasant way,” Sabrina Soldà, Chief Marketing Officer of BtoBet, said.

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Industry News

Stakelogic Revamps its Super Stake Feature

Niji Narayan

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Stakelogic Revamps its Super Stake Feature
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Online slot developer Stakelogic has revamped its Super Stake feature for delivering more excitement and bigger wins to players.

The Mega Super Stake allows players to place a side bet and enable an additional feature that delivers an insanely high payout once in every 35 spins or so.

With the standard Super Stake feature, the side bet allows players to double their bet but with Mega Super Stake their original bet is multiplied by 2.5 for not just big but mega win potential. Both Super Stake and Mega Super Stake can be built into a single slot game.

“Super Stake has been an absolute game-changer for us and our players so we wanted to build on this and deliver even more entertainment. Mega Super Stake takes the big win anticipation and potential to the next level, allowing players to land massive wins at a regular hit rate from a relatively small stake,” Stephan van den Oetelaar, CEO of Stakelogic, said.

“Mega Super Stake will debut with our next release, Lion Gold, and will then be built into other games where our developers and mathematicians feel it will add the most value,” he added.

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