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Digitain expands Africa presence with Westernbet partnership

George Miller

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Digitain expands Africa presence with Westernbet partnership
Photo Source: twitter.com/DigitainCom
Reading Time: 2 minutes

 

Platform provider signs with leading Nigerian operator

Leading multi-channel sports betting and casino platform provider Digitain has integrated with Nigerian operator Westernbet.

Digitain’s latest agreement sees the company continue its rapid expansion on the African continent with its award-winning full turnkey solution. Encompassing sportsbook, casino, payment gateways, sports data and statistics, Westernbet is also set to benefit from Digitain’s full-service enterprise tools for mobile, desktop and retail channels.

The integration brings with it a fantastic opportunity for the company to enter into the Nigerian market; world-renowned for its dedicated football fans and legions of punters, while introducing Westernbet’s fans to one of the world’s leading sportsbook offerings.

Covering 65 sports and 7,500 leagues, it offers more than 3,000 betting markets, covered by over 400 in-house risk managers and sports traders. Westernbet will be able to offer odds on 35,000 live events each month, with a casino solution that boasts more 3,000-plus games from major casino suppliers (such as Novomatic, Microgaming, NetEnt and Playson).

Commenting on the deal, Ajay Tripathi, Managing Director of Westernbet said: “We are happy to announce our agreement with Digitain, and to have their Full Turnkey Solution.

“The technical solutions of the Sportsbook, as well as Scoreboards on our website display real-time match details using graphics and statistics are intuitive and easy to use, and are sure to be a real hit with our players from day one.”

Suren Khachatryan, Digitain CEO, said: “We are delighted that our industry-leading solution is going from strength-to-strength the world over. Africa is a key market for us and we’re looking forward to this being the first of a few announcements on the continent in the coming months. Stay tuned for more news soon enough!

The announcement follows a particularly busy few months for Digitain, which has seen it expand its global footprint from Europe, through Asia and on to LatAm as well as Africa, as well as the opening of its first UK office.

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Africa

Paris Saint-Germain Partners with 22BET

Niji Narayan

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Paris Saint-Germain Partners with 22BET
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French professional football club Paris Saint-Germain has entered into a partnership with 22BET, one of the online betting leaders in Africa.

The betting platform will benefit from one of the world’s biggest sports club’s ever-increasing popularity in Africa, as well as securing exclusive marketing rights for its users.

“We are delighted to welcome 22BET to the Paris Saint-Germain family, as the club’s first ever Official African Betting Partner. We believe that 22BET will be an ideal partner for the club, and together we will be able to reach and further engage with our fast-growing fan base in Africa. The unique appeal of the Paris Saint-Germain in the region makes it the perfect platform for 22BET to grow its brand. The partnership is a testament to the club’s long-term commitment to Africa,” Marc Armstrong, Chief Partnerships Officer of Paris Saint-Germain, said.

“We are thrilled to announce our partnership with one of the most premium and sought-after sport brands in the world, which combines on-pitch success with innovation off the pitch. The fast-growing presence of the club worldwide will help us further promote our brand in the African region. Like Paris Saint-Germain who works hard as a club to innovate to give the best experiences to its fans, we are providing the best gaming experience to our users. Our two organizations are in search of excellence and leadership in their field. So this partnership is a perfect match,” Olatunji Idowu, director of 22BET Africa, said.

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Africa

Bet9ja adds LiveG24’s games for the Nigerian market

George Miller

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Bet9ja adds LiveG24’s games for the Nigerian market
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LiveG24, the licensed live casino provider, has started a new partnership with Bet9ja, Nigeria’s leading bookmaker and among the most prominent and innovative brands in the entire nation.

With a vast online reach and a strong retail presence, Bet9ja have firmly established themselves as the most reliable, trustworthy and contemporary bookmaker in Nigeria, offering the number one sports, casino and virtual betting product in the country, both on and off line.

Bet9ja Co-founder and Chairman Kunle Soname commended “We are highly excited to announce this partnership with LiveG24, we are delighted to bring their exciting and innovative games onto our platform. Bet9ja are committed to providing the market-leading casino offering for our customers, the partnership with LiveG24’s coupled with the array of games in the catalogue enables us give Nigerian’s the best online casino experience in the country”

“We are thrilled to start working with Bet9ja in the Nigerian market. This is a new market for us and we are sure players will like the clear user interface of our live games and their reliability.” commented Angelo De Gobbi, LiveG24 chief operating officer.

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Africa

Pronet Gaming enters partnership with PrincessBet in Tanzania

George Miller

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Pronet Gaming enters partnership with PrincessBet in Tanzania
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Collaboration sees sportsbook operator launch new UI/UX

Next generation platform provider Pronet Gaming has teamed up with prominent African operator PrincessBet to revamp the operator’s sports betting platform.

With Pronet Gaming’s fully-customisable solution, the online sportsbook has launched a new, slick user interface in Tanzania and enhanced the player experience across its sports betting, live betting and virtual offering.

The deal further expands the supplier’s fast-growing market-share in Africa, after it has signed several deals with the region’s largest operators in the last 12 months, supporting both retail and online businesses.

Bobby Longhurst, Pronet Gaming CCO, said: “This collaboration with PrincessBet is a prime example of how our on-the-ground expertise, speed and flexibility enables our partners to become frontrunners in their target markets.

“We’re looking forward to working closely with their team to deliver an industry-leading experience at this critical time for Africa’s online sector as mobile betting takes centre stage.”

PrincessBet CEO, Hakan Akdemir, added: “Partnering with Pronet Gaming has been transformational for our sportsbook platform and puts us in an even stronger position to cement our status in Tanzania as the go-to operator for online sports betting.

“The deployment process has been seamless from start to finish and marks an exciting time for our company as we look to accelerate growth on mobile and convert more and more players to the online experience.”

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