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Glue42 wins bet on new market segment and expands footprint

George Miller

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Glue42 wins bet on new market segment and expands footprint
Reading Time: 2 minutes

 

The desktop application integration firm moves into APAC, supplements the existing platform with extended connectivity, adds new customers and provides best-in-class support for Bloomberg and Eikon.

 Glue42, the company bringing a simplified desktop experience and interoperability to financial institutions, today announced it is extending the connectivity of the financial desktop as well as its footprint into Asia Pacific through a reseller agreement with Chelmer. In July, the team also expanded beyond its existing wealth management portfolio into new markets and added a sports betting company as well as an alternative asset management firm as new clients. 

“Our aim is to become the system of choice for financial companies and beyond,” said Leslie Spiro, CEO, Glue42. “Month on month, we’ve added new clients and deployed new licenses. We remain committed to helping our customers tackle critical digital transformation initiatives, including business process automation, application migration and regulatory compliance. Adding third-party application and solution connectivity is in line with our strategy to deliver simple and intuitive user experiences across desktops globally. The recent client wins and expansion into Asia Pacific are a perfect testimony to this effort.”

As part of the new release, Glue42 desktop users’ apps can now interoperate with third-party websites and web apps through browser extensions, eliminating the need to have access to an application’s API or source code APIs. Using Glue42, customers and partners will now also be able to orchestrate UI and share data context with the world’s biggest financial data providers, including Eikon and Bloomberg.

Adding new clients demonstrates that the interop firm’s value proposition is valuable beyond wealth management and can easily extend into new markets.

As a result of the Glue42 Desktop implementation, traders at the U.S. employee owned hedge fund with approximately $2.24 billion in assets under management were able to simplify their desktop and increase their productivity by creating streamlined workspaces and automating previously manual operations. Furthermore, re-use of existing legacy systems meant that there was no need for the fund’s developers to re-write existing apps or purchase new apps.

The sports betting company can now help its users make more accurate predictions of soccer matches globally at a much faster pace. Through an integrated dashboard, consultants can zone in on pre-match and live games, and provide related information via contextualized screens.

“Technology is at the heart of each of these businesses,” said James Wooster, COO, Glue42. “They required dynamic technology that evolves with their markets and future technology stack, whilst allowing full utilisation of their existing technology assets. Going forward, our clients can expect deeper integration capabilities and a broader set of productivity functionality. At the same time, we will also bring the benefits of desktop interoperability to other industries and geographies, starting with Asia Pacific right now.”

“The Glue42 desktop application integration platform will help us underpin the next generation of financial desktops in Asia Pacific,” said Andy Robertson, Chief Innovation Officer at Chelmer. “We found it to be the most advanced desktop integration platform available to date and are confident that it will help us deliver simple and intuitive user experiences to our clients’ desktops.”

 

George Miller started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Press Releases

Stick’em – Hacksaw Gaming’s Very First Slot Release!

George Miller

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Stick'em - Hacksaw Gaming's Very First Slot Release!
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Stick ‘Em, a 5×4 video-slot follows Canny the Can on an adventure which includes features such as sticky win spins, free spins with high paying symbols and an exciting bonus wheel with three levels of progression!

Marcus Codes, COO at Hacksaw Gaming commented: “We’re delighted to release our very first slot today after being exclusive with Leo Vegas for the past 2 weeks. We have seen fantastic numbers and feel Stick Em will be a great hit within the industry. There is more to come from Hacksaw, this is just the beginning.”

As always, the focus at Hacksaw is to create games that excite everyone from all ages and ensure that players feels comfortable/familiar playing, without feeling that the gameplay is too complicated to understand. Hacksaw Gaming teamed this thought up with a cool, 30’s style graphical theme to complete the package.

Stick’em is also their first game featuring our upgraded music engine with dynamic progression in order to enhance the player’s experience, a nice little added extra for the player!

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Press Releases

10bet is Juventus OFFICIAL GAMING AND BETTING PARTNER for next 3 football seasons

George Miller

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10bet is Juventus OFFICIAL GAMING AND BETTING PARTNER for next 3 football seasons
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10bet has become the official gaming and betting partner of Italian football giants Juventus, one of the world’s most successful clubs and among the most popular brands in global sport.

The three-year partnership will see 10bet, one of the world’s fastest-growing online sports betting brands, and Juventus, home to some of the most brilliant star players, join forces to offer the club’s millions of global fans the most advanced and enjoyable betting and gaming experience.

Throughout the multi-year deal 10bet will develop promotional content and marketing activities for Juventus supporters, including exclusive content and prize giveaways that will give fans the opportunity to experience the Italian champions close up.

Juventus have won the Italian Serie A title eight times in a row between 2011-2019 and a total of 37 times during its 122-year history. They have also been crowned European Champions League winners twice making the famous black and white kitted team Italy’s most successful domestic club.

A 10bet spokesperson, said: “We’re thrilled to be partnering with such a prestigious brand as Juventus and both brands share the same values and principles. We are passionate about presenting our audiences with the most unique and entertaining products and we’re confident this will be a mutually beneficial long-term partnership.”

Giorgio Ricci, Juventus Chief Revenue Officer, said: “We will work exclusively outside Italy together with a partner for whom entertainment and engagement are the core activities.

“The particular attention paid to the global markets and audiences, a key theme for 10bet and the Club, attests to the perfect synergy between our companies.

In fact, this agreement fits ideally into the ongoing international growth project that has been in development by Juventus for years now.”

 

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Industry News

Soft2Bet celebrates its 3rd birthday!

George Miller

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Soft2Bet celebrates its 3rd birthday!
Reading Time: 2 minutes

 

Soft2Bet, а leading online gambling operator and software provider, announces third anniversary of the company’s founding.

Established by a few passionate industry veterans in September 2016, now Soft2Bet boasts a team of more than 200 dedicated employees spread in four international offices in key European centres – Kyiv, Sofia, Limassol, and Malta.

Known as a multi-brand company, three years ago Soft2Bet started with MalinaCasino, an online casino and sports brand. Then, by the end of 2016 BuranCasino and YoYoCasino were launched. Nowadays, the portfolio consists of 13 unique brands, the latest of which is called Nomini and went officially live just a few days before the company’s anniversary.

Soft2Bet is known for providing clients with an online casino experience that can be rarely seen anywhere else in the industry. At the beginning its brands were offering well-known casino games as well as sports betting options. Now, clients can play more than 2,500 games coming from industry leading providers. Sport fans can bet on thousands of pre-match and live events on over 30 types of sports including virtuals. Adding more verticals is on the roadmap of the company in the near future. But that is not all – some of the brands, the newest one, Nomini, for example incorporate a gamification technology that allows players not only to enjoy high-quality casino games but participate in ‘a game in the game’ – unlock achievements, collect special points, exchange them, earn prizes, and etc.

In terms of game providers, Soft2Bet brands are offering titles from top companies in the business as well as from trusted emerging iGaming software development studios. Working only with a few of them at the beginning, now Soft2Bet partners up with 44 key iGaming providers. Among the company’s partners are Play’N GoNetEntEvolution GamingAltenarPragmatic Play and Microgaming.

It is important to mention the two significant milestones reached during the last year – the acquisition of a licence from the Malta Gaming Authority and the BMM-certification that brings Soft2Bet one step closer to operating on the fruitful Swedish market. These are huge achievements that place the young company among the major online casino providers on the regulated European market!

Borish Chaikin, CEO of Soft2Bet comments: “We remain ambitious and hungry to improve further – to launch new products, incorporate the latest technologies, expand our geographical reach, introduce our brands to more people. We are at the right place now, and we wouldn’t be here without the continued support of our partners. I hope our growth during these three years has also helped them in the development of their own businesses as well. And as far as I can conclude from our mutual growth results – it is the case. We will continue to put all our efforts to evolve in the future and conquer new heights. A ‘thank you’ doesn’t sound enough, but we are thankful to all parties involved in our success story – from our business partners to our dedicated employees!”

A spectacular event with a circus show was organised on September 12 to celebrate the company’s third anniversary together with employees and valued partners.

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