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Racing Post take their first steps into the African Market

George Miller

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Racing Post take their first steps into the African Market
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Anticipation is building for Africa’s only B2B gaming event, as there is now less than two weeks until Clarion Gaming showcases its latest instalment of ICE Africa.

Following the hugely positive coming together of all sectors of the industry at the inaugural ICE Africa last year, over 1,500 visitors from Africa and the rest of the world will flock to the Sandton Convention Centre in South Africa on Wednesday, October 2 for the second edition.

The Racing Post Cafe will be making its debut at the event and will still provide the perfect space for delegates to grab a coffee, network and gain an understanding of the products Racing Post has to offer. To find out more about Racing Post don’t forget to drop by stand 207 and speak to a member of the team.

Speaking about the event, Racing Post International Racing Project Lead, Darren Mohan explained the excitement at Racing Post as it begins to focus more on international horseracing content: “I’m looking forward to making the trip to South Africa for the exhibition, it promises to be a good one and vital to Racing Post. The opportunities that Clarion Gaming provide gives us a platform to communicate and collaborate with the people who know and work in the territories we are expanding into.

“We have grown our international offering considerably and will soon be able to offer an extensive portfolio of content for US, French, South African and Australian horseracing. 2020 will be a breakthrough year for Racing Post’s international offering as we will continue to expand into new territories including Latin America, Spain, Germany and many more.”

This year, Clarion Gaming will also be launching another one of their globally renowned events IGB Affiliate Africa. This half-day conference will have key industry members sharing their insights on the benefits of affiliate marketing, plus top tips on how to forge an operator affiliate relationship that is both profitable and sustainable.

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Africa

BtoBet Bolsters Tailored Virtual Content Portfolio for LatAm and Africa With Global Bet

George Miller

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BBtoBet Bolsters Tailored Virtual Content Portfolio for LatAm and Africa With Global Bet
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BtoBet has announced its partnership with Global Bet in an agreement that will see the content provider’s Pro-Series content bolster the leading iGaming platform provider’s virtual sports portfolio.
Global Bet’s state-of-the art 3D visualisations, sounds and dynamic events, coupled with the logical behaviour of virtual athletes is one of the main highlights that underline the popularity of the game titles amongst players resulting in high engagement levels.

Global Bet’s virtual sports product architecture allow for an omni-channel experience across all platforms, channels and devices through a single account and wallet system, unifying the betting experience on both retail and online channels.

Sabrina Soldà, BtoBet’s Chief Marketing Officer, said that Global Bet’s extensive virtual sports content add more value to BtoBet’s content portfolio, with their high-end visuals and life-like elements making the games amongst the most sought after virtual sports games.

Daniel Grabher, Global Bet’s Chief Executive Officer, stated his pleasure at the company’s partnership with BtoBet. He stated that both companies share the common goal of delivering an unrivalled betting experience through innovation. He added that through this strategic partnership, Global Bet will be in the ideal position of delivering their uniquely tailored products to BtoBet’s partner portfolio in emerging markets, such as Latin America and Africa, allowing the company to further its growth in a short span of time.

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Africa

Tsogo Sun to Buy Stakes in Betcoza

Niji Narayan

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Tsogo Sun to Buy Stakes in Betcoza
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Tsogo Sun Hotels, the major hospitality group in South African, is moving closer to acquire Betcoza, the popular online betting platform in the country.

Tsogo Sun will acquire a 50.1% share in Betcoza (popular name for bet.co.za)  for a price of R49m. This will give a foothold for the hotel giant in the online gaming sector. Betcoza possesses retail sports betting rights for operation in Gauteng and Limpopo.

A press statement from Tsogo Sun confirmed the development: “The acquisition represents a strategic opportunity for Tsogo Sun Gaming to enter the online betting space via an existing, developing business.  The loss attributable to the net assets that are the subject of the acquisition was R3.5m for the year ended March 31 2020.”

The acquisition is significant for two reasons.

First, Tsogo Sun’s main competitor  Sun International has developed a robust online gambling platform called Sunbet, offering live games and betting from last month.

Second, Tsogo Sun’s from its core hotel sector has witnessed a massive fall owing to the Covid-19 restrictions.

A move into gaming sector was anyway imminent following the company’s split into Tsogo Sun Hotels and Tsogo Sun Gaming. The Covid-19 pandemic seems to have accelerated the move.

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Africa

Spinmatic strengthens presence with BetStarters deal

George Miller

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Spinmatic strengthens presence with BetStarters deal
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Leading developer and supplier of casino games Spinmatic and innovative iGaming bookmaker platform BetStarters have signed an agreement to offer Spinmatic high quality video slots.

This partnership will help Spinmatic strengthen its presence in Africa and Latin America, specially in Nigeria, Malawi, Kenya, Brazil, Peru and Paraguay.

“We are profoundly proud of the partnership with one of the most important leading developers and suppliers of casino games. With Spinmatic we make the difference enriching our portfolio and offering the highest level of games to our clients,” mentioned Salvatore Messina, COO of BetStarters.

“Africa and Latam are two huge countries that we find key markets for Spinmatic. We are very happy to be partnering with BetStarters and to provide their customers with our amazing video slots,” explained Gianfranco Arrichiello, Spinmatic’s Sales Manager.

BetStarters clients will now be able to offer Spinmatic engaging titles, such as Latam’s preferred games “El Fuego,” “Lama Glama,” “Plata o Plomo” and “Danza de los Muertos,”and the latest releases “Fall of the Beast,” “Mafioso” and “Shaolin Twins,” among others.

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