Press Releases
BOSS. Gaming Solutions bets on Sportsbook as part of major brand expansion in 2020
With its position as one of the world’s leading independent software developers firmly intact, the dawn of this new decade is a key turning point for the entire BOSS. Gaming Solutions enterprise, according to CEO, Jeff Letlat. Encompassing new geographical partnerships, cross-sector expansion and a strong Customer First approach, 2020 is set to let the whole industry know, who’s the BOSS…
Since its inception, BOSS. Gaming Solutions has become renowned for delivering its principal gaming platform, sportsbook and betting services, land-based casino software, affiliate system, payment solutions, own online casino slots and White label solutions. As the company enters 2020, its focus on growth will be threefold: building relationships in new markets, investing in Sportsbook and developing its online slot development studio, ThunderSpin.
“Expansion is part of the growth and a desire to explore further grounds has always been our goal,” explained Letlat. “At this point we aim to deepen our roots in Europe where we already have a successful operation whilst we keep our appetite open for LATAM & Asia.
“As a group, BOSS. Gaming Solutions is gaining more value knowing that we have launched our gaming studio ThunderSpin where the games are already live for many of our partners in Asia, LATAM as well Europe. Regarding our White Label services, our aim is to add Sportsbook by the end of Q2 which will definitely add more value and maturity to our products and increase our resources in our HQ of Malta.”
This year marks a major landmark for the group with the company’s casino brand celebrating five years in 2020, alongside a number of key launches set to shake up the online and land-based sectors throughout the year. “BossCasino.com’s five year anniversaryis a big milestone for the brand,” added Letlat. “Going forward we will also be establishing a presence in LATAM where we offer our White Label services from Q4 2020. As per ThunderSpin.com our main focus is to solidify roots in Europe as well as testing the environment in Asia.”
Following his appointment as CEO in 2019, Letlat has consistently heralded the importance of a Customer First strategy for the company explaining that customer centricity is not just about offering great customer service, “it is offering a great experience from the awareness stage, through the purchasing process and finally through the post-purchase process”. As a core mantra of the business, this focus will continue throughout the company’s ongoing game plan in the decade ahead. Letlat said: “We wholly understand the audience we are targeting and by bringing a customer centric mind-set to every team whilst maintain innovative ideas, we will definitely fulfill our players needs and continue to give them a great gaming experience.”
In addition to bringing heightened attention to the customer journey across all the company’s brands in 2020, BOSS. Gaming Solutions is also keen to counteract the big issues facing the industry. Commenting on where he sees the main concerns rising from, Letlat said: “Legislation & regulation are definitely getting tighter. However, as a brand we embrace it and support it 100 percent as it keeps the industry healthy for the providers, operators and players. Besides this, there are a few big markets which are being saturated and unfortunately this impacts negatively on the industry as it fosters a quantity vs. quality approach. At BOSS. Gaming Solutions we intend to maintain our consistent quality approach towards our clientele.”
Having been a key figure in the gaming spectrum for more than a decade, Jeff Letlat is keen to foster change as BOSS. Gaming Solutions’ CEO, stating last year how he wants the brand to be recognised as “new, innovative, breaking stereotypes and impressive”.With all its core products and solutions set to expand both in terms of their goals and their geographical position, Letlat is forthright about the company’s continued focus on invention as they continue to establish themselves as a world-class player.
“Innovation does not have limits and that is the beauty of the gaming industry,” he said. “A year ago, we were a casino platform provider barely known in the industry, yet today we are a fast growing company which covers all aspect of gaming: Games Studio, White Label Provider and an Operator with multiple licenses. Of course this success is the result of hard work and the right team allowing us to deliver quality products to our partners and players who have shown their satisfaction by keeping loyal to us and recommending us.”
He concluded: “We believe in innovation as long as it contributes to a better User Experience hence why this year we will launch Sportsbook across our brands and continue our growth in markets such as Asia, Europe and Latin America. As an independent studio, our approach is a very simple – we will deliver a modern approach with maximum entertainment.”
Latest News
BOS agrees with KV’s/KO’s advertising assessment of “Trisskrapet” in TV4
The Swedish Trade Association for Online Gambling (BOS) agrees with the Swedish Consumer Agency’s (KV) and the Consumer Ombudsman’s (KO) assessment that the daily scratch card commercial “Trisskrapet” in TV4 is an advertising feature, and thus not an editorial feature. BOS welcomes that KO is now ending that part of the process.
If Svenska Spel does not stop the advertising elements, BOS looks forward to KV following up on its earlier call to Svenska Spel to comply with the provisions on advertising identification and broadcaster declaration in section 9 of the Marketing Act and the information obligation in ch. 15. Section 3 of the Gambling Act with information on the 18-year-old age limit and where to turn in case of gambling problems.
– The Swedish gambling market must be characterized by a high level of consumer protection. A cornerstone of good consumer protection is that people are clear about what constitutes gambling advertising, i.e. that they are not tricked into thinking that an advertising feature would instead be an editorial feature. The daily “Trisskrapet” on TV4 has been anything but clear on that point, and we welcome that KO now finally establishes that the features constitute advertising and nothing else, says Gustaf Hoffstedt.
– Now it remains for Svenska Spel to introduce the mandatory consumer protection labelling of Trisskrapet. Since the company has not shown any excessive eagerness to introduce this voluntarily, KO should ensure that this happens as soon as possible. Every day and every “Trisskrapet” that does not contain the mandatory consumer protection label is another lost day for a safe and secure gambling market, Gustaf Hoffstedt concludes.
Balkans
Expanse Studios Launches in Bulgaria with Inbet
Expanse Studios, a leader in online gaming innovation, has secured a Bulgarian iGaming license and is now live on Inbet’s website. This expansion brings Expanse Studios’ popular game offerings including turn-based strategies gamified for iGaming, classic slots, traditional card games and the highly-acclaimed ones like Titan Roulette, Clown Fever Deluxe, Wild Icy Fruits, White Wild Whale and Joker Poker to Bulgarian players.
Diverse Gaming Portfolio Now Available to Bulgarian Players
With the Bulgarian market entry, Expanse Studios introduces a versatile gaming experience to Inbet’s platform. The offerings include a dynamic range of games tailored to diverse player preferences:
- Turn-based strategy games: Leveraging gamification, these games transform traditional strategy gameplay into engaging iGaming experiences, suitable for both novice and experienced players.
- Classic slots: Players will enjoy a variety of themed slots that combine traditional gameplay with modern graphics and sound.
- Traditional card games: A selection of popular card games offer something for every card game enthusiast.
- Titan Roulette: This standout feature, known for its immersive experience and innovative design, continues to be a favorite among roulette players.
Commitment to Quality and Compliance
Expanse Studios not only cultivates a diverse gaming library but also adheres to stringent regulatory standards to ensure a secure and fair gaming environment. The acquisition of the Bulgarian iGaming license is a testament to Expanse Studios’ commitment to compliance and excellence in the gaming industry.
The partnership between Expanse Studios and Inbet marks a significant milestone in Expanse Studios’ expansion efforts. By combining Expanse Studios’ innovative gaming solutions with Inbet’s established market presence, both entities are set to offer a superior gaming experience to players in Bulgaria and potentially beyond. As Expanse Studios continues to develop and release new games monthly, Bulgarian players can look forward to a continually evolving and enriching gaming landscape.
Conferences in Europe
CasinoBeats Summit 2024: Providing the Tools to Balance Innovation and Regulation in the Digital Age
As the industry seeks optimal methods to responsibly integrate innovative technology, the upcoming CasinoBeats Summit will provide delegates with an exploration of the latest emerging technologies, regulatory frameworks and future trends to ensure a safe yet immersive gaming experience for players.
The Industry and Leadership track will take place across both core days of the CasinoBeats Summit, May 22 to 23 at the InterContinental Malta. Panel sessions will delve into key topics such as global gaming regulations, the evolving digital payment landscape and an in-depth exploration of the world of M&A.
The panel entitled Responsible Gambling in the Digital Age will delve into the latest responsible gambling initiatives influencing the digital landscape. Expert speakers Pedro Romero (RG Consultant and psychologist, University of Gibraltar), Matthew Curtis (Head of Responsible Gaming, L&L), Georgia Wise (Head of Responsible Gaming, PlayNorth), Eduards Jakubovs (Head of Responsible Gaming, Betsson) and panel moderator Maris Catania (Senior SG Consultant, SG: Certified) will analyse the impact of landmark regulatory guidelines such as the 3.4.3 regulation on remote customer interaction and the United Kingdom’s ‘white paper’ as well as discuss the latest distinctions between regulated, grey and black markets.
The Industry Trends and Future Predictions panel will look at the future of the casino sector, examining upcoming industry trends and their potential impact. Industry leaders Itai Zak (Executive Director, Digicode, and former/ex-Chief Executive Officer, SBTech), Matthew D’Emanuele (Chief Executive Officer, Yolo Entertainment), Alexander Martin (Chief Executive Officer, SKS365), Inesa Glazaite (Chief Commercial Officer, iGaming Platform), Dmitry Starostenkov (Chief Executive Officer, EvenBet) alongside panel moderator Martyn Elliott (Project Director, SBC Media) will offer insights into key emerging markets, innovative game formats and strategies to effectively cater to evolving player needs.
Commencing the second day is the panel entitled The Evolving Landscape of Gaming Sector Payments, which will explore the current state of the industry’s payment sector. Expert speakers Sean Spiteri (Head of Payment Solutions, PressEnter), Enrico Giancaterina (Managing Director, Funtech) and Ian Perrygrove (Chief Risk Officer, Kwiff) will discuss the current payment innovations driven by the casino sector, analyse the future of digital payment methods and the potential risks of such rapid innovations.
The Navigating the Future: Global Gaming Regulations panel will explore strategies to effectively address the challenges posed by current and future global regulations. Regulator representatives Aideen Shortt, (Advisor to the Minister, Curacao), Andrew Lyman (Gambling Commissioner and Executive Director, Gibraltar), Andrew Rhodes (Chief Executive, Gambling Commission) and Brandon Debattista (Deputy Chief Regulatory Officer, Malta Gaming Authority) will provide insights into their respective markets whilst assessing the possibility of a unified global regulatory standard and the importance of cross-market collaboration.
Additionally, track attendees will have the opportunity to garner insights into the world of acquisition and investment during an exclusive IMGL-led masterclass, Acquisition Strategy: Gearing up for Investment, which is set to take place on Thursday, May 23, the second core day of the event.
For groups of three or more, you can purchase the Group Pass Ticket and gain access to all three days of the CasinoBeats Summit for the discounted price of €400 per person (a saving of €200 per ticket). Additionally, operators and affiliates can apply for a free pass to the event.
You can keep up-to-date with the latest news, speakers and exhibitor additions and conference content by subscribing to the bi-weekly CasinoBeats Summit LinkedIn newsletter.
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