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HIGHLIGHT GAMES STRIKES IIHF ARCHIVE FOOTAGE AGREEMENT WITH INFRONT

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HIGHLIGHT GAMES LIVE ONLINE WITH OPAP
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London-based video virtual sports specialist Highlight Games Limited today announces that it has reached an agreement with Infront, a Wanda Sports Group company and the exclusive media and marketing partner of the International Ice Hockey Federation (IIHF), for the use of archive IIHF Ice Hockey World Championship footage.

Highlight Games creates innovative betting experiences using past competition footage. Fans will be able to pick a match-up between two teams and bet on several outcomes, with the footage pulled together randomly from tournament archives.

Stewart Whittle, Highlight Games Limited Founder, said: “This is an important milestone in Highlight’s product roadmap as we diversify our portfolio of games to reach new customers and territories. Ice hockey has a huge international following and we are confident that fans in global gaming, betting and lottery markets will be excited to engage with this new and credible content. We have enjoyed an overwhelmingly positive response to our live products and look forward to building on this success as we launch our new ice hockey product with our international partners in 2020.”

Amikam Kranz, Infront Vice President Media Sales & Operations said: “We are always looking for innovative ways to broaden the exposure of the IIHF Ice Hockey World Championship and Highlight Games’ offering is a new direction for that goal. These unique games are the perfect showcase for the tournament and we look forward to increasing the reach of the competition worldwide.”

The exclusively acquired content will be included in a suite of games that feature Canada, the Czech Republic, Denmark, Finland, Norway, Russia, Slovakia, Sweden and the USA. The footage will be used in the creation of Highlight’s exclusive IIHF Ice Hockey World Championship game which will be available in formats including Single Game, League and Tournament play as well as games for the international lottery market.

 

About Highlight Games Limited:

Highlight Games is a London-based video virtual sports and games supplier which specialises in the creation of innovative, sports-focused betting experiences. Using a unique patent-protected live video game format, Highlight’s products feature top teams and players from the world’s favourite sports.  The company’s flagship SOCCERBET game is the #1 selling product in Europe’s largest virtual sports market and its branded portfolio of products, which include NBA Last 90 and NBA Last 60, will launch in gaming and lottery markets in the US and around the world in 2020. Featuring highly optimized game design based on decades of archived live action sports footage, Highlight’s products can be tailored to suit the sportsbook or virtual sports offering of operators across retail, online and mobile.

Industry News

Hensel Grad Law Firm Joins All-in Diversity Project as Strategic Partner

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The All-in Diversity Project has strengthened its network by signing the Hensel Grad Law Firm as its first strategic partner of 2022.

With more than 20 years of experience as gaming regulators and a thorough comprehension of how gaming laws are implemented and enforced, Hensel Grad is a gaming law and advisory firm positioned to serve an explosive gaming and sports betting industry in the US. Susan Hensel, one of the firm’s founders, is also a long-standing member of the All-in Diversity Project Advisory Board.

As the central global resource for diversity, equality and inclusion, the All-in Diversity Project is a nonprofit committed to helping businesses around the world to become better companies through their DEI efforts.

“2022 is a key year for All-in. Not only does it mark the release of the third All-Index, which this year will include early insights into the impact of COVID and includes more big names than ever before, it is also the year that we start to step out of betting, gambling and gaming through our partnership with the British Standards Institute and launch of the first ever formally recognised Code of Practice for Diversity, Equality and Inclusion in the Workplace. At a time when the industry faces greater pressures than ever before, this offers us a unique opportunity to position the sector as a global leader in DEI. Our success has, and continues to be, driven by organizations and individuals committed to change. In Hensel Grad we get both,” Christina Thakor-Rankin, co-founder of All-in Diversity Project, said.

“Hensel Grad is honored to join All-in as a strategic partner. What All-in has been able to accomplish in its first three years is impressive, and we look forward to being at the organization’s side as it continues trailblazing for diversity, equality and inclusion in an industry where such growth is not only under a spotlight but also overdue. We are excited to help the organization reach even greater heights in the years ahead,” Susan Hensel said.

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WorldMatch Strengthens Partnership with Cristaltec

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WorldMatch Strengthens Partnership with Cristaltec
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WorldMatch has strengthened its partnership with Cristaltec by agreeing to distribute Cristaltec’s newest games to the Italian market.

WorldMatch is a pioneer and leader in the online market, an ever-expanding B2B provider who has provided for over twenty years what customers and players value the most: security, creative content, operational efficiency and innovative technology.

In addition to self-made slots, known and appreciated by operators around the world, WorldMatch will now also distribute products developed by third parties on the market.

After porting the most popular AWP / VLT Cristaltec games for the online market, WorldMatch will distribute Gallina d’Egitto Classic, Ghost Castle Classic, Blackout Classic, Egyptian Mythology, Vampire, Arizona, 7 Diamonds and Genius, for key customers in the Italian market.

“Cristaltec is a very important partner for us. We are excited to continue working together towards new goals. We are ready to enrich our gaming offer with these titles and we are honored to be able to present the new Cristaltec products to our customers. With this agreement we will further improve both the variety and the quality of our portfolio,” Andrea Boratto, CEO of WorldMatch, said.

“We intended to invest and capitalize on our experience and ability to diversify and expand the gaming offer that has seen us and sees us as leaders in the AWP sector. After the acquisition of the Italian branch of the Inspired multinational for the VLT market, we are strongly committed to the online to bring our gaming philosophy to customers in this sector as well. The collaboration with WorldMatch, leader in the reference market, constitutes an important step for Cristaltec to carry out its goals of growth and consolidation to the online,” Giovanni Agliata, CEO of Cristaltec, said.

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888 Reports Record Revenues in 2021

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888, one of the world’s leading online betting and gaming companies, has announced “another record year”, with revenue growth of 14% driven by expansion in regulated markets.

In its post-close trading update, the betting giant reported growth driven by regulated and taxed markets, which contributed 74% of revenue, with strong performances in the UK, Italy, Romania and Portugal, partially offset by a decline in Germany.

B2C revenue increased 15% to $934 million, led by casino (up 24%), with sports growth of (up 4%) reflecting the greater impact of regulatory changes on the sport business, in particular the exit from the Netherlands.

Fourth quarter revenue hit $214m, down 16% from 2020 in-line with 888 expectations.

The update also highlighted the acquisition of William Hill International, which is expected to complete in the second quarter of 2022.

During the period, 888 also made a “strategic” sale of B2C and B2B bingo business for up to $50m, increasing the focus on core B2C platform and US growth strategies.

Itai Pazner, Chief Executive Officer at 888 Holdings, said: “2021 was a year of outstanding strategic progress for 888 as we announced the transformational acquisition of William Hill International, and reached an agreement to sell our bingo business to increase our focus on our B2C and US growth plans, as we continue to execute our plan to build a global online betting and gaming leader.”

“In addition, we successfully launched SI Sportsbook in the US shortly after signing a long-term brand partnership and began operating 888sport under a new licence in Germany, all using our in house sports platform.”

“I am pleased to report another year of record revenues alongside these important strategic milestones, delivering double-digit revenue growth despite a very tough comparative period. This performance reflects the continued success of our data-driven investments and execution against our product-leadership focus that delivers ongoing improvements in the usability, quality and safety of our sports betting and gaming products.”

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