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Northern Lights selects Yggdrasil’s revolutionary GATI technology as interface to access global markets

George Miller

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Yggdrasil adds emerging games studio Jelly to its Global YG Masters program
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YG Masters partner selects GATI as crucial standardisation technology and interface to maximise rapid, scalable route to global markets 

Yggdrasil YG Masters partner Northern Lights has selected the supplier’s game-changing GATI standardisation technology as its go-to market interface to realise its global business strategy.

Yggdrasil’s revolutionary, language agnostic and standardised GATI technology enables game studios and game developers to rapidly and securely build and distribute content across Yggdrasil’s global distribution network. All Yggdrasil partners integrated to GATI will be able to cross-sell their games to any global Yggdrasil Franchisee. This is a unique model enabling them to rapidly scale distribution and boost revenue opportunities, at the same time as developing completely new ways of working and collaborating.

GATI is the enabler of the Yggdrasil Decentralised Aggregation Network (DAN). This allows any global Yggdrasil Franchisee to collaborate using GATI and to share their respective games roadmaps.

All YG Masters partners will have access to GATI, and use the preconfigured, regulation-ready, standardised content development toolkit to develop and distribute games anywhere in the world.

Stuart McCarthy, Head of Partner Strategy and Sourcing at Yggdrasil, said: “This is a complete game changer for our partners, giving them complete control over the rapid development and fully scalable deployment of their games onto our systems and standardised technology, that are fully compliant and packaged ready for distribution to our rapidly expanding operator and Franchise networks.

“Studios can build content in any language they want with the knowledge that their math and mechanics IP is completely protected, while also benefiting from our full suite of BOOST™ marketing tools and our Partner Connect system that manages local market compliance and operator specific integration requirements.”

Andrew Goodale, CEO of Northern Lights, said: “We are very excited about developing our games on the GATI platform and taking our business to another level using this strategic and innovative technology and unique collaborative business model.

“This gives us complete control of the entire development process and how we design games without having to make any compromises, plus it will enable us to achieve our business strategy quicker and at scale, across global markets.”

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Playtech Extends its Bingo Partnership with Rank Group

Niji Narayan

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Playtech Extends its Bingo Partnership with Rank Group
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Gambling technology company Playtech has announced a five-year extension of its partnership with The Rank Group to exclusively provide its Bingo platform in addition to games content.

The new Bingo deal covers Rank’s long-established Mecca Bingo brand, plus two new brands, Lucky Pants and Kitty Bingo.

“Rank is a much-valued Playtech partner and, following Rank’s launch of Playtech’s Poker platform and content, this latest agreement represents a key milestone in our working relationship. With terms also recently agreed to continue delivering Casino services, we’re proud to be providing the technology and content behind all three of Rank’s core verticals, and look forward to continuing to build on our partnership over the next five years,” Angus Nisbet, Director of Digital Bingo at Playtech, said.

“With bespoke content development at the heart of the agreement, we can continue bringing fresh, innovative content to Mecca Bingo players, as well as introducing new and classic content to a whole new audience through the Lucky Pants and Kitty Bingo brands,” Angus Nisbet added.

“We are an entertainment-first brand, so it is imperative that we drive innovation and growth by always exceeding the expectations of our customers. As such, we are delighted to be continuing and extending our long working relationship with Playtech. We continue to build on our market leading position and sustained growth and Playtech has a track record like no other supplier, both as a technology provider and content developer, making them a clear choice as our exclusive long-term Bingo provider,” James Boord, CMO at Rank, said.

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SkillOnNet Launches Turbonino

Niji Narayan

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SkillOnNet Launches Turbonino
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Online casino platform provider SkillOnNet has announced the launch of Turbonino, its second Pay N Play Trustly player registration and verification product, already well established in countries such as Sweden, Finland and Germany.

The brand joins in excess of 100 other Trustly Pay N Play casinos launched to date, with the product bundling deposits and registration in such a way as to allow players to start playing immediately with only their first deposit and no registration being required.

Turbonino boasts a games portfolio of more than 3000 igaming titles from leading suppliers, with players also able to access bonuses, promotions and slot tournaments depending on their geo location.

Michael Golembo, sales and marketing director at SkillOnNet, said: “We have taken our time watching pure Pay N Play become a new standard in the online gambling industry proving hugely popular in markets such as Germany, Sweden and Finland.

“We have experienced them compete alongside our own casinos vying for players and have been impressed with the growth and lately the professionalism many of these Brands are now exhibiting.

“And now it’s Turbonino’s time combining the tremendous benefits of Pay N Play with many features that make SkillOnNet casinos so popular with players around the world.”

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GameArt Joins Stakelogic’s Greenlogic Partner Programme

Niji Narayan

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GameArt Joins Stakelogic’s Greenlogic Partner Programme
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GameArt, the leading provider of high-quality digital gaming products, has partnered with Stakelogic to take advantage of its Greenlogic programme.

GameArt will now have access to over 500 operators worldwide through the Stakelogic developer’s partner platform, significantly boosting GameArt’s global presence and introducing their unique content to new markets.

Offering access to some of the biggest names in the industry, such as Kindred, Pokerstars, GVC and Betsson, the Greenlogic partner platform has already proven extremely popular and gained industry-wide recognition, attracting well established providers and some of the best up-and-coming studios to join its family.

“Our Greenlogic partner program has been an unparalleled success to date, and this is only emphasised by GameArt becoming the latest studio to sign on. It is our aim at Stakelogic to provide the very best gaming content available, either through our own talented in-house studio or via the impressive capabilities of independent studios who may be finding it hard to gain a foothold in such a competitive market place, or choose to fully focus on game development. GameArt is a stellar signing for Greenlogic and we look forward to working with their team for many years to come,” Stephen van den Oetelaar, CEO of Stakelogic, said.

“This is a pivotal moment in GameArt’s history and one which demonstrates the level of excellence our dedicated team have reached in the art of game development. Being able to offer our extensive library of games to even more operators across even more markets is a very exciting prospect, and one which we intend to grasp with both hands,” Stefano Picone, CEO of GameArt, said.

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