Compliance Updates
Understanding the World of Sports Betting Licences
In the exhilarating world of sports betting, where fortunes can change with the swing of a ball, trust and legitimacy are paramount. This is where the concept of a betting licence comes into play. A betting licence serves as the proverbial badge of honour for sports betting companies, assuring both customers and regulatory authorities of their authenticity and commitment to fair play.
Issued by a gambling committee, a betting licence is a tangible proof of a sportsbook’s legitimacy and adherence to stringent regulations. It is more than just a piece of paper; it’s a commitment to ethics, integrity and customer protection. In this article, KT Group (https:// kioskterminals .com) delves into the intricacies of betting licences, exploring their significance, history and how they vary on opposite sides of the Atlantic.
Getting to grips with United States sports betting licences
Most states that have opened their doors to sports betting have adopted a hierarchical licensing structure. This framework imposes licensing requirements on sportsbook operators as well as on the companies that offer goods and services to these operators. This dual-tiered approach often includes an ‘operator licence’ for sportsbook operators along with either a ‘supplier licence’ or a ‘vendor registration’ for the companies in the sports betting ecosystem.
The reach of these vendor and supplier licensing requirements is extensive, casting a wide net that in some states encompasses virtually any business entity that engages with a licensed sportsbook operator. The extent of this reach is exemplified by the fact that in certain states even law firms and advertising/media agencies providing services to sportsbook operators must obtain licences.
Adding another layer of complexity, some states have divided the vendor and supplier licences into distinct categories: a higher-level ‘supplier’ (or ‘vendor major’) licence for providers whose services directly impact sportsbook operations and a lower-level ‘vendor registration’ licence for those whose services have a less direct impact. Providers navigating these regulations often find themselves grappling with the task of categorising their services and determining the appropriate licence, which can be particularly challenging in the absence of clear-cut guidelines.
To further complicate matters, licensing rules in many states incorporate ‘catch-all’ provisions, granting regulators the discretion to determine on a case-by-case basis how a specific provider should be licensed. This discretion adds an element of unpredictability, making it essential for businesses to engage with regulatory authorities and legal counsel to navigate the complex terrain of sports betting licences in the United States.
The state of play
An increasing number of states recognise the potential revenue and entertainment value it offers. Some of the early adopters include Delaware and New Jersey, both of which legalised sports betting in 2018. These states paved the way for others to follow suit, showcasing the feasibility and benefits of a regulated sports betting industry.
Building on the foundation laid by the early adopters, several states further expanded their sports betting offerings in 2020 and 2021. Colorado and Montana joined the ranks of legalised sports betting in 2020 followed by Arizona, Connecticut, Louisiana, Nebraska, North Dakota and Virginia in 2021. These states embraced both retail and mobile betting, demonstrating a growing acceptance of sports wagering as a legitimate form of entertainment and a potential source of revenue.
The momentum has continued in 2022 and 2023 as Kansas welcomed online sports betting. Vermont, while having legalised sports betting, is expected to launch online platforms in late-2023 or early-2024. States such as Massachusetts and Ohio also entered the fray, showcasing the industry’s dynamic growth.
While some states have firmly established their presence in the sports betting and lottery arena, others are still in the midst of legislative deliberations or have proposed bills in the works. States like Florida, Georgia, Minnesota, Missouri, North Dakota, South Carolina and Texas are actively considering the legalisation of sports betting. These states are evaluating the potential benefits and regulatory frameworks that would best suit their unique circumstances.
On the opposite side, there are states where sports betting remains off the table. States like Alabama, Alaska, California, Hawaii, Idaho and Utah have either opted against legalisation or are yet to fully embrace the industry. While some may cite moral or regulatory concerns, others may be waiting to observe the experiences of their neighbours before making a decision.
With each passing year, the map of sports betting legalisation in the United States continues to evolve, offering a fascinating glimpse into the intersection of entertainment, revenue generation and regulatory complexity.
Europe and beyond
Europe stands as a prominent sports betting player with a tapestry of regulations and licensing authorities. At the forefront of European sports betting regulation is the United Kingdom, a jurisdiction renowned for its robust regulatory framework.
The United Kingdom’s gambling laws, including the Gambling Act 2005 and the Gambling Bill 2014, meticulously govern the industry. These laws, which have seen amendments over the years to keep pace with the evolving betting landscape, serve as the backbone of the United Kingdom’s gambling regulation.
Enforcing these laws with a vigilant eye is the United Kingdom’s Gambling Commission. This regulatory authority is celebrated for its unwavering commitment to strict oversight, making it a trusted name in the world of betting licences. The Gambling Commission ensures that operators adhere to stringent guidelines, promoting a fair and safe betting environment for all participants.
Moreover, the Gambling Commission provides a platform for customer recourse. Individuals with complaints about betting operators can register their grievances with the Gambling Commission that, in turn, can facilitate dispute resolution through alternative dispute resolution providers.
Beyond the shores of the United Kingdom, there is an array of betting jurisdictions, each with its own set of regulations and licensing bodies. Some of the prominent licensing authorities include the Malta Gaming Authority (MGA), the Kahnawake Gaming Commission and Curacao.
It’s important to note, however, that these regulatory bodies do not mediate disputes between players and operators, protect deposited funds or provide legal advice. Their primary focus is on establishing a framework that encourages responsible gambling and ensures that operators comply with the rules.
These regulatory bodies play a pivotal role in issuing licences, regulating sports betting companies and overseeing their operations. They share a common goal: ensuring the fairness of games, safeguarding vulnerable individuals and maintaining the industry’s integrity.
The Chief Executive Officer for KT Group, Kenneth Larsen, commented on the importance of understanding sports betting licences: “Understanding sports betting is crucial in today’s dynamic landscape, where it signifies an appreciation for the intricate web of regulations, economic impact and evolving fan engagement.
“As more regions embrace and regulate sports betting, it becomes essential for individuals, businesses and policymakers to grasp its intricacies. Sports betting transcends mere entertainment, influencing various industries and shaping how we engage with sports. Therefore, comprehending sports betting is not just an option; it’s a necessity for navigating this evolving landscape effectively.”
Australia
Drake Inquiry into Greyhound Racing NSW extended
Due to the high volume of submissions and issues so far raised, the timeframe for the Drake Inquiry into Greyhound Racing NSW (GRNSW) to report to the Minister for Gaming and Racing, David Harris, has been extended until 30 April 2025.
This will ensure Acting Commissioner, the Hon Lea Drake, has adequate time and resources to thoroughly consider the substantial and complex information including evidence from additional witnesses, with planned hearing dates running until the end of December.
Mr Harris approved the extension following a request from Ms Drake.
The Minister has also agreed to Ms Drake’s request to expand the Inquiry’s Terms of Reference to allow for a stronger focus on GRNSW’s financial management.
The second Term of Reference now requires the Acting Commissioner to “inquire into, report on and make findings and recommendations in relation to”:
2. GRNSW processes and management, including financial management, procurement and recruitment practices, and concerns regarding any alleged or identified conflicts of interest and the management of conflicts of interest.
The Inquiry’s next hearings are listed for 1pm to 7pm on 15 and 16 October in the Fair Work Commission hearing rooms at 80 William Street, East Sydney.
Further hearings will be held from 21 October, and additional dates will be confirmed for November and December and posted on the Drake Inquiry website.
Compliance Updates
How payments can drive iGaming operators’ growth as they navigate an evolving regulatory landscape
With iGaming regulation changing in multiple European and Latin American markets, Paysafe’s Rory Howard considers the invaluable role of payments
By Rory Howard, GM of iGaming for EMEA, Paysafe
After enacting new gambling legislation at end-2023, Brazil is expected to launch its iGaming market on January 1st. With 215m people, Latin America’s most populated country is almost certain to rapidly become a major global jurisdiction. Annual gaming revenue is forecast to grow to $4.9bn within five years, according to Vixio.
While the new Brazilian market offers an important opportunity for operators, licensing includes significant regulations to negotiate, including around payments. With other markets also enacting or considering more robust iGaming regulation, the operators that successfully navigate this new space can make change pay.
From Sao Paulo to Sweden via the UK
In April, Brazil published an Ordinance on operators’ payment requirements, preventing players from depositing using credit cards, cash, cheques, pay slips, bank slips and cryptocurrencies. Withdrawals of winnings will only be possible via electronic transfer between the operator and the player’s bank account, which must be a financial institution authorized by the Brazilian Central Bank.
Such restrictions, especially around credit cards, are part of a broader global trend to promote responsible gambling. In neighbouring Argentina, the Buenos Aires legislature is currently considering a bill to ban credit cards and social assistance debit cards for online betting in the capital region’s regulated market.
Over in the UK, operators have not been able to offer credit card deposits since the Gambling Commission restricted this in April 2020. More recently, the UK government’s Gambling Act Review white paper, which was released in April 2023, has resulted in more robust know your customer (KYC) checks for operators, including on affordability. From August all UK bettors depositing a net £500 needed to be checked, lowered to net deposits of £125 from February.
And UK operators are also facing marketing restrictions. From summer 2026, front-of-shirt Premier League football club sponsorships will no longer be an option following the association’s voluntary ban. In addition, the government is currently considering whether bonuses should be tightened, though it appears unlikely that the UK will go as far as Brazil’s complete ban on bonusing and free bets.
The UK isn’t the only European country strengthening its iGaming regulatory framework, with Sweden only allowing operators to offer players a single sign-up bonus following the Scandinavian country’s re-regulation of the market in 2019. More recently, the Swedish gambling regulator has come out in favour of the government’s proposed ban on credit cards for iGaming from April 2025.
Playing and paying it forward
With Sweden’s eastern neighbour, Finland, looking to liberalize its government monopoly with a licensing system for private operators by early 2027, the only constant when it comes to iGaming regulation is change. While regulatory change providers operators with opportunity, they need to have a solid strategy in place.
The global regulatory space is highly complex and diverse, so it’s essential for operators to develop a robust compliance framework that covers all the different legal requirements for each global market. Against the backdrop of the responsible gambling shift, KYC protocols have never needed to be more granular, requiring automation and specialised software for the highest accuracy and efficiency.
Payments are an indispensable element in negotiating the new regulatory landscape. Every market is unique, including when it comes to payments. If a jurisdiction restricts credit cards or other payment methods, operators’ cashiers need to include alternatives such as digital wallets, eCash or even pay-by-bank options to ensure players don’t abandon a brand before they become a customer.
With markets restricting bonuses and other marketing channels like sponsorships, operators need to ensure they are getting payments right. Payments – including quick payouts and deposits and the availability of preferred payment methods – are much more important factors in players’ selection of online sportsbooks than sign-up offers and sports sponsorships, according to Paysafe’s 2024 research.
More broadly, it’s also vital for operators to choose the right payment provider. Partnering with a payments company with global experience and which offers a comprehensive range of its own and third-party payment solutions, including local payment methods (LPMs) like Brazil’s Pix, will enable operators to effortlessly tailor their cashiers to a particular market.
Whether in Brazil, Argentina, the UK, Sweden or Finland, the global iGaming market is diversifying from a regulatory perspective. While the changing space poses significant challenges, it gives savvy operators an opportunity to ensure their brands and cashiers are not only compliant but have a completive edge that will ultimately pay out.
Rory Howard
As General Manager for iGaming in the EMEA region at Paysafe, Rory oversees the company’s online gambling business in the U.K. and continental Europe as well as neighbouring regional markets. He has close to 20 years’ experience in payments and fraud analysis, with a strong focus on the iGaming space. Rory’s previous roles include payment leadership positions at The Rank Group, Racing Stars, Gamesys, and Eyas Gaming.
Compliance Updates
BetConstruct Acquires New Romanian Licence for Casino and Fixed-Odds Betting Activities
BetConstruct is eager to announce that the company has acquired the prestigious Romanian Remote Gambling B2C Licence.
This licence, granted by ONJN (Romania National Gambling Office), enables BetConstruct to cater to Romanian users within the full scope of regulatory compliance, ensuring safe and secure gaming experiences.
Betconstruct’s team notes that this achievement marks the culmination of a rigorous and comprehensive process to meet the stringent regulatory standards set by Romanian authorities.
It underscores the company’s unwavering commitment to adhering to the highest industry standards, providing their Romanian customers with secure, dependable, and enjoyable gaming services. As BetConstruct celebrates this milestone, the company remains dedicated to promoting responsible gaming and is eager to expand into new markets in the future.
Obtaining the Romanian Remote Gambling B2C Licence is evidence of BetConsturct’s adherence to upholding responsible gaming policies and demonstrates how the company ensures that users can enjoy secure gaming experiences with the company’s innovative products and services.
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