Baltics
Advantages of chatbot integration into gambling
Integration of casinos using a chatbot means obtaining a steadily growing source of profit. Currently, this niche is free and offers operators huge bonuses.
According to Vadim Potapenko, a representative of Slotegrator aggregator, Telegram casino is a modern gambling trend, allowing users aged over 18 years to enter casinos via the messenger. It is the chatbot that assists them in this issue. It serves as an intermediary, sending player’s request to the casino platform and showing the result. Surely, such a scheme is available not only on Telegram but also on other messengers.
Concept of online casino chatbots
A chatbot casino offers users a set of traditional online gambling games, free spins, bonuses, and technical support. Players can easily bet, deposit, and withdraw money.
A game via a chatbot can be organized by two ways:
- communication with the chatbot is conducted using text messages;
- gamblers play using interface buttons.
The second way, with graphic interface, is more preferable for players, as they do not have to type messages but press the button. However, in any case, chatbots are intermediate parties. When downloading the game, it sends a request to the online casino; the platform processes the request, and give the results, which the chatbot tells the user. All mathematics and logic of the game is programmed in the system server.
Advantages of casino chatbots
Chatbot launching has a lot of advantages for online casinos:
- messengers are quite popular and reach the greatest possible audience of potential casino customers;
- similar game services guarantee the anonymity: none of the structures is able to obtain an access to user’s private correspondence;
- operators can launch a chatbot casino in the regions where common online casinos are banned and blocked by the regulators;
- one can create a pleasant image for a casino bot and it won’t differ from the analogue online service;
- an online casino chatbot is a perfect solution at the poor Internet connectivity;
- such casinos can be controlled from any country;
- users can play their favorite games without leaving the messenger;
- a chatbot allows to personalize the game and improve gambling experience;
- messenger users can involve friends in the game and share their achievements with each other.
Many experts believe that chatbots are the future of gambling. Assaf Stieglitz, the founder of odds1x2 betting shop, believes that chatbots allow companies to reduce their staff expenses and use saved money to grow their business: attract new customers using bonuses, profitable offers, add new games etc.
You can discover more about the development of chatbots for online casinos on October 12 at Riga Gaming Congress. One of conference speakers – Ishay Tentser, CEO at IniTech – will tell the audience how to generate leads and to increase the profit using chatbots. Besides, Slotegrator will present its solutions for launching a successful Telegram casino in the demo zone.
Tickets to the congress can be bought following the link.
Baltics
Genius Sports Partners with Lithuanian Basketball League
Genius Sports Limited has struck a new partnership with the Lithuanian Basketball League (Betsafe-LKL), one of the premier leagues in European basketball, to implement its computer vision system in every venue.
Betsafe-LKL will become the first basketball league to automate the capture of eventing data, rich tracking data and broadcast-quality live video production via a single system. Using its unique AI capabilities, Genius Sports will transform this data and video into greater insights, immersive fan experiences and new sponsorship opportunities for the league and its teams.
Genius Sports uses AI to read, process and understand gameplay in real-time to contextualise every aspect of the game, using the language of coaches, players and fans.
All Betsafe-LKL teams will have access to Genius Sports’ Insight tool, a cutting-edge coaching and analysis solution used by every NBA team. Insight synchronises granular tracking data with video to help analysts instantly find answers to their most detailed tactical and performance questions.
Furthermore, with the help of AI-driven augmentation technology, Genius Sports will power new broadcast experiences for Betsafe-LKL fans. This includes enhancing live broadcast video with real-time data and graphics, as well as powering new sponsorable inventory for the league’s commercial partners.
Betsafe-LKL has begun the rollout of Genius Sports’ computer vision system with all stadiums to be completed in time for the 2024/25 season.
Rasa Liuimiene, CEO of the Lithuanian Basketball League, said: “Over the past decade, the Betsafe-LKL has significantly changed its image – it is a bold organisation that keeps pace with modern technologies and the opportunities they provide.
“Boldness and uniqueness perfectly characterise the Betsafe-LKL. We are delighted to be partnering with Genius Sports to bring unique Al-powered tracking technology to Betsafe-LKL competitions, which will enable us jointly to offer Betsafe-LKL clubs, their administration and basketball coaches state-of-the-art tools to enhance performance analysis, power immersive fan experiences and generate new sponsorship opportunities.”
Jonny Katanchian, Head of Sports and Broadcast at Genius Sports, said: “Our new partnership with Betsafe-LKL to rollout our AI-powered technology marks a pivotal moment for the league and world basketball. Across on-court performance, digital fan experiences and new revenue platforms, our technology will transform the LKL’s entire operation, unlocking the full value of tracking data and video through the power of AI.”
Baltics
Thunderkick bolsters presence in Lithuania with 7bet deal
Independent slots studio Thunderkick has strengthened its position in Lithuania after partnering with 7bet, an established operator in the Baltic region.
As part of the agreement, Thunderkick’s collection of popular games, such as the Beat the Beast series, Esqueleto Explosivo 2 and Pink Elephants 2, will now be available to more players in the country.
7bet, established in 2020, offers a wide variety of slots to its player base from internationally acclaimed game providers. It is also the only Lithuanian operator to boast tote betting on horseracing.
The new deal follows several high-profile signings for Thunderkick, including Alea and Skywind Group. The provider has seen significant growth in recent months with more to follow in the coming year.
Fredrik Ekholm, Head of Sales at Thunderkick, said: “We’re proud to be expanding our reach in Lithuania as it is an important market for us. 7bet is a well-established and quickly growing operator with a broad player network, and fits the profile of an operator with whom we want to partner.”
Gintare Karvelyte, Casino Product Manager at 7bet, added: “We’ve been thoroughly impressed with Thunderkick’s output over the years, so we’re thrilled to be introducing their dynamic games to our players.
“Titles such as Bones & Bounty, alongside classic player favourites including Pink Elephants 2 and Esqueleto Explosivo 2, are going to provide immersive, forward-thinking gameplay experiences, and we’re excited to be able to offer these releases and more.”
Baltics
Lithuania Mulls Cracking Down on Gambling Ads
Lithuanian MPs have registered amendments to the Gambling Law proposing to further tighten gambling advertising in the country as of 2025.
Around 50 MPs, mostly from the ruling majority, have signed the amendments proposing to prohibit the dissemination of information of the gambling companies sponsoring any public events, activities, natural or legal persons.
If adopted, the amendments would eliminate the advertising of betting, wagers, and casinos on television, in newspapers, magazines, or news websites and on street billboards. Neither the names nor the logos of gambling operators could appear on the jerseys of athletes and in arenas during the sporting events.
Companies would only be able to publish information on the types of gambling at the gambling venue or on the company’s website, the address of which is specified in the Gambling Regulation.
It is proposed to allow gambling companies to publish information on gambling only in publications aimed at professionals in the business. They could advertise their name and brand on their head office building or gambling venue.
Lithuanian MPs have started considering tightening the requirements for gambling advertising amid allegations that Šarūnas Stepukonis, a former BaltCap Infrastructure Fund partner, has embezzled and gambled away millions of euros of the fund’s money.
The initiator of the amendments, Mindaugas Lingė of the ruling conservative Homeland Union, has previously said that last year the total revenue of gambling operators amounted to 222 million euros, up from 103 million euros in 2020.
The amount spent on advertising in the gambling business doubled from 6.36 million euros in 2020 to 12.73 million euros in 2023. Gambling operators’ profits increased from 20 million euros in 2020 to more than 53 million euros in 2022.
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