Industry News
Online casinos and slots are growing in popularity due to social isolation
![Online casinos and slots are growing in popularity due to social isolation](https://europeangaming.eu/portal/wp-content/uploads/2020/04/online-casino-bonuses.jpg)
If the online gaming and betting industry was consolidating its expansion before the arrival of COVID-19, social isolation has finished pushing online casinos as the prevailing leisure trend. Without risks, without moving from home and with a range of possibilities, both fans and new users always find a new proposal to tempt luck.
The main operators take advantage of this increase in demand to launch new and seductive promotions such as good casino bonuses and free spins without a deposit, which are the best way to start entering the world of Internet gambling houses and successfully attract thousands of new users every day.
Advantages of online casinos and free spins
Firstly, it is a legal gaming option that can be played from home, using the computer or mobile applications.
But also, thanks to the free runs, it is possible to get the most out of the money invested without additional costs. Basically, the user increases the profits by reducing the risk since, with the same money, he or she has a better chance of winning.
As if that wasn’t enough, there are additional rewards that can come along with these free spins, for which you need to have a good search criteria and choose the best online casino offer or promotion.
To take into account
All users, especially new ones, should be aware that there may be some ambiguity in some sports betting bonuses, as they are not always free spins without a deposit. You should also be aware that the time frames for these promotions are often short and therefore you may not always be able to take full advantage. Finally, it is sometimes necessary to make a very high profit or to bet a large amount to withdraw what has been achieved with the free spins.
So how do you know which option is reliable? There are online comparators that select the best current online casino promotions and gather them so that new users can get informed about each one in detail.
This kind of sites gather the best online casinos at the moment, based on the promotion they announce and on the users’ rating. It makes a selection in which it informs the free-spins, which are the requirements to obtain them, in which game they can be used, how the bonus package is composed and the average rating of the sports betting according to its users. This information is essential for responsible and reliable gambling.
However, it is always necessary to read the “small print” of each online casino and make sure that it has the certifications approved by the General Directorate of Gaming, which are usually found at the bottom of the websites.
How to get free spins and win with them
There are some tips and tricks to get free spins at major online casinos. Free spins have a higher probability of winning if certain guidelines are followed.
The first thing to do is to check in detail the promotion section of the portal and read the conditions in detail. Then, you can access the trial mode of the promoted slot machine, to check if you like it and if you understand the operation. It is likely that by accessing the test mode, the casino will inform the specific promotion for that game.
Another tip is to frequently visit online casino comparators, which we talked about earlier, to be aware of the latest updates.
It is also recommended to subscribe to the newsletter or alert system of our favorite online casino to find out about free spins promotions as soon as possible.
Which online casino should we choose?
Once the above recommendations have been followed, the user may have to decide between the three or four online casinos that seem to fit his expectations or launch the most tempting bonuses.
The suggestion is to choose carefully and trust the most important names. It is almost always the most prominent gaming houses that offer the best conditions for free-spins, such as 888casino, Betfair Casino, Bet365 Casino, William Hill Casino, etc.
It is also important to verify the trajectory and the quantity and quality of users and ratings, as well as read some reviews about the casino in which we will trust our leisure and money. But as we play for fun, it is also very useful to use the “test mode” of the slot machine to use it and know if it is to our liking before making the first deposit.
No matter how tempting the offer is, the premise of playing responsibly should not be forgotten.
Industry News
Playtech Live Launches Exclusive Bespoke Game with Kaizen Gaming
![Playtech Live Launches Exclusive Bespoke Game with Kaizen Gaming](https://europeangaming.eu/portal/wp-content/uploads/2024/07/pig-champions-live.jpg)
Playtech announced the launch of a new bespoke game, Pig Champions, developed exclusively for Kaizen Gaming, one of the biggest GameTech companies in the world. This launch marks the first Live Casino bespoke title for the leading sports betting & gaming operator and strengthens the strategic partnership between the two companies.
The game, designed to appeal to all audience types and player types across all markets, is a sporty animated universe in a Money Wheel Game show format, where 3 Pig Champions characters compete with each other to reach the highest multipliers within 3 exciting Bonus rounds. The studio is located in Playtechâs Romanian facility (PTR), offering a unique, immersive, animated experience made with fresh Unreal engine technology, featuring unique gameplay built from the ground up using advanced real-time animation.
Kevin Kilminster, Chief Product Innovation Officer at Playtech Live:Â âWe are delighted to partner with one of the leading sports betting & gaming operators in the world to launch their bespoke Live Game Show, Pig Champions to their extensive player base. After being selected by Kaizen Gaming as the leading developer of bespoke live content, collaborating on Pig Champions has enabled the team to showcase their passion and experience by exploring new innovative ways of bringing live casino games to life that offer a fresh, safe gaming experience for players. Our partnership with Kaizen Gaming continues to evolve and we look forward to our next collaboration in bringing further exciting games to market.â
Christos Mavridis, Head of Live Casino of Kaizen Gaming:Â âOur content offering is some of the most exciting on the market and working with an established partner like Playtech will assist in enhancing our current portfolio even more. Pig Champions stands as evidence of Playtechâs expertise and extensive experience, elevating our live casino offering and emphasising our commitment to creating top-quality innovative game experiences for our players.â
Industry News
Amusnet Ranks Among Italyâs Top Casino Providers
![](https://europeangaming.eu/portal/wp-content/uploads/2024/07/8-11.jpg)
Amusnet Italy is the fourth-best casino provider in the country for June 2024, according to iGaming Tracker. The company has made a significant leap in the rankings, advancing three positions to secure the fourth spot. The achievement is underscored by a 1.1% increase in market share, reflecting a substantial gain in visibility and preference among online casino operators and players. This rise reflects Amusnetâs growing influence and effectiveness in the Italian market, demonstrating the companyâs leading place among the industryâs top providers.
Several notable accomplishments have bolstered Amusnet Italyâs presence in the country. The companyâs commitment to excellence was recognised with the prestigious Gold Award for Casino Content Supplier 2023 from EGR Italy last November. Furthermore, Amusnet has added six new partnerships with operators since January, bringing the total number to over 30, and has maintained a robust portfolio with over 100 certified games. Additionally, Amusnet Italy has released 14 new games since the beginning of the year, with more games planned for release by the end of 2024.
Polina Nedyalkova, Director at Amusnet Italy, said: âWe are incredibly proud of our progress and the milestones we have reached. This ranking highlights our leading position in the industry and our dedication to delivering high-quality, engaging gaming experiences to local players. Our advancement to the top position underscores our growing influence and effectiveness in the Italian market, and we look forward to continuing this momentum and bringing even more top-notch games to our audience.â
Affiliate Industry
Getting Sticky with It: Why Affiliate Traffic Should be About Quality Not Quantity
![Getting Sticky with It: Why Affiliate Traffic Should be About Quality Not Quantity](https://europeangaming.eu/portal/wp-content/uploads/2024/07/Fraser-INT.jpg)
In a highly competitive âbonus blitzingâ affiliate market, the only real winner is the bonus hunter. These affiliates may be sending traffic through to their partners in volume, but many of their users are just looking to play through a good deal, never to return.
At Slots Temple, we believe the âstack âem high, watch âem flyâ approach to aggressive bonus-driven traffic no longer flies. We wanted to focus on improving the quality of the traffic and that meant doing things differently.
We began life as a site that offered free demo games and slots tournaments, and this helped to build a highly engaged base of players that genuinely loved playing slots. But we wanted to take this to the next level.
When we were awarded a UKGC gambling license in 2022, it meant we could offer cash prizes for our free tournaments. And then the next logical step was real-money tournaments in the UK with juiced-up prize pools, and ultimately real-money slots.
To create better quality traffic, you need to engage with your customers to better understand them and foster loyalty. It helps if you have a unique value proposition to increase the stickiness of your brand and engage audiences more effectively.
Our real money tournaments are a real UVP and are proving wildly popular with our users. The stakes we offer are low. You can play a slots tournament for as little as 1p, and the free-play model remains a large part of what we do â exclusively so outside the UK.
Ultimately, we want to be a safe place for players, which is why offering low stakes games is important. Itâs about fostering a player base that trusts us and feels comfortable playing with us.
Yes, weâre blurring the lines between affiliate and operator, but our players know weâre not just chasing profits at the expense of everything else. Ultimately, our players see us primarily as a destination for fun play and prizes, and itâs important that we maintain that balance. If they thought we were simply out to rinse them, weâd lose their trust, and they wouldnât come back.
Instead, itâs about offering more choice and increasing that stickiness. It also helps us better understand what games our players like to play so that we can offer more personalized recommendations.
And this is how real-money slots tournaments can really increase the quality of traffic. If a player has been playing a certain slot in a real-money tournament, for example, and wants to play at a partner site, we can guarantee that we are referring a player who is already highly engaged with the game and is ready to transition to higher stakes.
Of course, within the framework of real-money tournaments, itâs important to continue diversifying offerings by devising new formats. We have turbo tournaments, risk tournaments — a multitude of formats and price points so everyone can play the way they want to.
Our real-money tournaments are further enhanced by what was always a highly gamified platform. So, we have leaderboards, Xpoints, rewards chests, and challenges.
Continuous challenges, incentives and rewards keep users engaged over the long term. These elements can appeal to usersâ competitive nature and desire for achievement, as they play for bragging rights. This enhances social elements and encourages them to engage frequently with the product
Adding fun and playful elements enhances the user experience beyond the tournaments themselves. Regular rewards and recognition prevent burnout and keep users motivated. And engaged and motivated players are more likely to become passionate about the brand.
Creating a player base that produces true value to your affiliate partners requires a number of the right ingredients, plus a lot of care and attention. But the affiliate landscape is changing, and affiliates need to get creative to get sticky.
Author: Fraser Linkleter, CEO at Slots Temple
-
Gambling in the USA5 days ago
Gaming Americas Weekly Roundup â July 15-21
-
Gaming5 days ago
MainStreaming Announces Appointment of Nicola Micali as Chief Customer Officer
-
Eastern Europe5 days ago
7777 gaming is now available on WINBET Romania
-
Industry News5 days ago
Safer Gambling Tools Use Hits Record High in 2023 â New Report from EGBA
-
Australia5 days ago
Australian eSports Star Joins Team Liquid
-
eSports5 days ago
INSPIRED LAUNCHES RE-PLAY ESPORTS⢠FEATURING CS:GO IN PARTNERSHIP WITH KAIZEN GAMING
-
eSports5 days ago
NODWIN(R) Gaming ropes in Android as title partner for BGMS Season 3; to be powered by Garnier Men
-
Latest News5 days ago
Spinomenal shines again with Super Wild Fruits release