Latest News
ORYX Gaming hails successful Leaderboards and Tournaments results
ORYX Gaming, a Bragg Gaming Group company, has hailed the successful launch of its Leaderboards and Tournament tool after operators experience a huge spike in overall gaming activity, player engagement, conversion and retention rates.
The ORYX Realtime Tournaments and in-game Leaderboards tool was introduced in May, enabling operators to set up slot tournaments, across multiple game providers, with a real-time data feed which allows players to track and compare their results with others.
Over a 10-day span, two different types of marketing campaigns were set up using the tool, giving away cash prizes and free round incentives. Operators immediately saw significant increases in bet size and player session length.
The total bets amount increased 47% while the number of game rounds grew 51% and the number of players by 44%. When including free rounds incentives to the campaign, the totals bets amount increased 184%, the number of game rounds by 207% and the number of players by 258%.Ā The initial results were reported by two operators with the total number of players participating 10,192.
The ORYX Realtime Tournaments and Leaderboards tool is unique in many ways, starting from a real-time data feed, to its easy set-up, without the need for any integration and it effectively enables operators to create exclusive competitive environments where players not only want to win the game that they are playing but also against others.
This adds another layer of excitement and offers a great incentive for players to battle to win or return to a game where a tournament is running and adds another layer of excitement and offers a great conversion and retention tool for the operators.
Matevz Mazij, Managing Director of ORYX Gaming, said: āWeāre thrilled to already see the results of our Realtime Tournaments and Leaderboards tool and how it can be easily used by our partners as a powerful marketing incentive that helps keep players excited, entertained and engaged while they are playing the games they love the most.ā
For more information about the ORYX Realtime Tournaments and Leaderboards tool, click here.
Latest News
Mindway Al and Burendo Forge Strategic Alliance to Enhance Safer Gambling Solutions
Mindway Al, a leader in Al-driven gambling safety solutions, and Burendo, an award-winning technology consultancy specialising in betting and gaming transformation, are pleased to announce a strategic alliance. This partnership aims to leverage Burendo’s industry expertise and Mindway Al’s innovative technology to enhance safer gambling practices across the gaming industry.
As the betting and gaming landscape continues to evolve, driven by changing regulations and customer preferences, the need for proactive and adaptable solutions has never been greater. Mindway Al and Burendo are combining their strengths to address these challenges head-on. Burendo’s pragmatic approach to product delivery will enable the company to refer clients seeking advanced responsible gambling software directly to Mindway Al. Conversely, Mindway Al will recommend Burendo to gaming organisations looking for expert consultancy services to navigate the complexities of building and delivering high-quality gaming products.
Burendo brings a wealth of real-world experience in helping organisations achieve their product goals within the betting and gaming sector. Their Betting and Gaming Transformation service is specifically designed to guide organisations through the dynamic and highly regulated environment, ensuring that their products not only meet market demands but also comply with the latest responsible gambling regulations.
“Our alliance with Mindway Al represents a powerful partnership of technology and expertise. By combining their advanced detection software with our product development, data engineering and consultancy services, we’re providing clients with comprehensive solutions for building responsible and
successful gaming experiences.” said Glenn Crossley, Founder of Burendo.
Mindway Al is recognized for its innovative solutions in detecting and monitoring at-risk gambling behaviour. Their flagship products, GameScanner and Gamalyze, utilise Al and neuroscience to provide early detection and intervention, offering gambling operators the tools needed to enhance player protection effectively.
“At Mindway Al, our mission is to bring advanced technology to the forefront of responsible gambling. This partnership with Burendo allows us to extend our reach, helping more organisations incorporate our innovative solutions into their operations,” said Rasmus Kjaergaard at Mindway Al. “By working together, we can provide comprehensive solutions that address both the technological and operational aspects of safer gambling.”
The collaboration between Mindway Al and Burendo marks a significant step forward in the pursuit of safer gambling practices. Burendo’s hands-on consultancy and agile-focused approach, combined with Mindway Al’s state-of-the-art detection software, will provide gaming operators with the resources they need to deliver safer, compliant, and engaging gaming experiences.
Both companies are committed to fostering a customer-centric mindset, streamlining processes, and ensuring continuous improvement and adaptability in the gaming industry. Through this strategic alliance they aim to empower organisations to thrive in the ever-changing betting and gaming landscape, ultimately creating a safer environment for all players.
Asia
PAGCOR CASINOS SET TO RECEIVE 2000 NEW SLOT MACHINES
PAGCOR Chairman and CEO Alejandro H. Tengco announced today, September 10, that nearly 2,000 units of new and modern slot machines for Casino Filipino gaming venues will be delivered mid-September as part of the agencyās modernization program.
During the opening of the IAG Academy Summit at the Hilton Manila this morning, Mr. Tengco said the delivery of the new machines will level up the game offerings of Casino Filipino branches nationwide in a bid to increase foot traffic and boost overall profitability.
āAs we prepare for the planned privatization of PAGCOR casinos, we intend to increase their value by modernizing our gaming facilities and equipment to make them more attractive to potential investors,ā the PAGCOR chief said during his keynote address.
The agency has ordered a total of 3,341 new slot machines which are identical to those that are being used in the countryās top integrated resort casinos. The first batch arriving within the week consists of 1,968 units.
The PAGCOR chairman also updated the audience about other ongoing programs of the agency including the projected opening of more integrated resorts in key tourist destinations in the country in the next several years.
The IAG Summit, organized by the B2B print and digital gaming magazine Inside Asian Gaming, is held every September in Manila. It brings together movers and shakers in the Asian gaming industry and features a wide range of speakers from across the region.
Latest News
European Gaming Media and ZettaOnline Forge Strategic Media Partnership
European Gaming Media, the premier information hub for the gaming and gambling industry powered by HIPTHER, is excited to announce a strategic Media Partnership with ZettaOnline, part of Zetta Group Limited UK, a leading fintech service provider to regulated institutions worldwide.
As part of this collaboration, European Gaming Media will provide a platform for ZettaOnlineās communications, sharing their press releases and latest updates with our dedicated audience of over 200,000 monthly readers. ZettaOnline will leverage its platforms to spotlight this exciting partnership online and across social media.
Zoltan Tuendik, Co-Founder and Head of Business at European Gamingās parent brand HIPTHER, stated about this partnership: āāWe are thrilled to embark on this strategic media partnership with ZettaOnline, a leading innovator in fintech services. This collaboration aligns perfectly with our mission to deliver cutting-edge insights and valuable content to our audience. By joining forces with ZettaOnline, we not only enhance our ability to provide top-tier industry information but also foster a deeper connection between gaming and fintech sectors. Together, we look forward to driving meaningful engagement and shaping the future of both industries.ā
Milena Tsankarska, Chief Commercial and Marketing Officer at ZettaOnline, added: āPartnering with European Gaming Media is a significant step forward for ZettaOnline as we continue to drive innovation and provide cutting-edge technology solutions to the gaming sector. Our technical expertise in Software Development in the FinTech industry will enhance our market reach and strengthen our brand presence in the gaming industry, ultimately benefiting our clients with the best-in-class services and solutions. We are excited about the opportunities this partnership with European Gaming Media brings, enabling us to foster new relationships and expand our influence in the European gaming market.ā
About European Gaming Media:
EuropeanGaming.eu is a top-tier online platform serving as a central hub for information in the gaming and gambling industry. Reaching more than 200,000 readers monthly, it delivers a wealth of content including daily news, press releases, exclusive interviews, and in-depth event coverage.
Focused on the ever-evolving gaming technology sector, EuropeanGaming.eu covers online and land-based gaming, betting, esports, regulatory changes, and tech advancements. Additionally, it hosts industry-specific virtual events, conferences, and provides detailed market reports, making it a one-stop destination for operators, suppliers, and enthusiasts in the European gaming landscape.
About ZettaOnline:
ZettaOnline, part of Zetta Group Limited UK, is a strategic fintech provider delivering a wide range of technology solutions to regulated institutions across regions such as the UK, USA, Germany, Malta, and South Africa. Initially offering reliable web hosting services, ZettaOnline has expanded into a comprehensive IT solutions provider, specializing in Software Development, DevOps, IT Governance, Information Security Consultancy, and Managed IT Solutions.
Through innovation and tailored solutions, ZettaOnline empowers businesses to navigate todayās complex digital environment, ensuring their technology needs are met with expertise and efficiency.
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