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BtoBet Partners with Luckybet

Niji Narayan

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BtoBet Partners with Luckybet
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Leading iGaming platform provider BtoBet has partnered with Nigeria-based operator Luckybet.

As per the deal, which was formulated together with BtoBet’s regional Certified Partner for Africa STM Gaming, Luckybet will power its extensive retail and online operations with the advanced Neuron 3 platform.

“I am positive that BtoBet’s technologies will help Luckybet reach its goals in becoming a local leader. I am also pleased that through this agreement Luckybet will make good use of our new retail solution in its network of almost 100 shops, which not only allow for more effective operations, but will also permit our partner to target non-registered players through our innovative rapid registration process, making space for more cross-selling opportunities,” Sabrina Soldà, Chief Marketing Officer of BtoBet, said.

“This will not only enhance the betting experience at the retail level, but will also provide the players with an ameliorated UX through the true interconnection of all channels. I am confident that through the use of our advanced solutions Luckybet will strategically position themselves to register a growth in their market share,” Soldà added.

“We look forward to collaborate with BtoBet, who like us have at heart the betting experience provided to the player through the constant search for innovation,” Morten Foght, COO of Luckybet, said.

Africa

BetGames.TV continues South Africa push with Sunbet deal

George Miller

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BetGames.TV continues South Africa push with Sunbet deal
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Full live dealer portfolio available to Sunbet customers via Bede integration

BetGames.TV, the leading live dealer betting games supplier, has further expanded on its African footprint following a deal with leading operator Sunbet.co.za.

The partnership will see Sunbet’s players gain access to BetGames.TV’s portfolio of live dealer content, including titles such as Wheel of Fortune and War of Bets, as well as its recently enhanced lottery offering, proven to greatly drive operator revenue across the continent.

Sunbet will integrate the catalogue via the Bede platform, which will guarantee that BetGames.TV’s content will be fully optimised for both delivery and the end user, while Bitville Gaming will project manage the initial launch.

BetGames.TV content is already hugely popular in South Africa, and this deal with Sunbet will see it cement its position as one of the leading live dealer suppliers for regulated markets in the region.

Commenting on the deal, Richard Hogg at BetGames.TV said: “Sunbet.co.za’s brand has a huge following in Africa and we’re looking forward to delivering our full portfolio of live dealer content to its players across its online and retail network.

“Our cutting-edge, in-house products have been tailored to the bespoke requirements of the market in recent months and we’re very confident that Sunbet’s players will enjoy the varied suite of engaging games covering a variety of risk types now available to them.”

Nitesh Matai, GM at Sunbet, added: “Online gaming is booming in our region and BetGames.TV will be an ideal partner to help deliver live dealer content to players, whether in the comfort of their own homes or within our land-based estate in the nearest future.

“Sun International strive to offer the best, most entertaining games around and there’s no doubt that this partnership, facilitated through Bede’s platform, will confirm our position as one of the leading entertainment providers in South Africa and beyond.”

Dedicated to developing innovative live betting products, BetGames.TV earned the highly acclaimed Rising Star in Casino Innovation at December’s SBC Awards, as well as being shortlisted for five categories at this year’s EGR B2B Awards.

 

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Africa

DraftKings and Peermont Launch PalaceBet in South Africa

George Miller

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DraftKings and Peermont Launch PalaceBet in South Africa
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DraftKings Inc. and Peermont Hotels, Gaming and Resorts, a leading South African gaming and hospitality group, today announced the successful recent launch of PalaceBet (PalaceBet.co.za), a mobile and online sportsbook powered by DraftKings’ cutting-edge B2B sports betting technology.

“This collaboration brings together two organizations committed to providing South Africa’s sports fans with the most dynamic and innovative sports betting experience,” said Shay Berka, DraftKings’ Chief International Officer. “We are delighted that DraftKings’ B2B technology is powering Peermont’s entry into sports betting, through which they can provide their customers with extensive markets, live betting opportunities, competitive pricing and localised payment options.”

Peermont will utilize DraftKings’ full sportsbook and platform solution to provide a best-in-class sports betting experience for South African sports fans, who will have access to a range of innovative product features including Your Bet and Pulse Betting. Data integrations with Betgenius and IMG will ensure that Peermont’s customers have access to a wide range of local and international sports including basketball, cricket, football, tennis, and rugby with live betting opportunities as well as Lucky Numbers.

“Peermont has always been at the forefront of the latest trends and technology, therefore it made sense to partner with DraftKings as a leader in sports betting software,” said Nigel Atherton, Peermont’s CEO. “Together we’ll be able to offer a product that lives up to our high standards, and that provides a superior betting experience.”

The collaboration with DraftKings will enable Peermont to leverage its significant expertise in the land-based casino environment to bring a world class level of service to the online sports betting market and provide a unique betting experience to its players.

“It was a no-brainer to partner with DraftKings,” says Iain Gutteridge, PalaceBet’s General Manager. “The way we’re looking to grow and to compete on an international scale, we knew that DraftKings could offer the software solution so that we could not only offer variety, but quality to our clients.”

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Africa

BetGames.TV partners with Peermont brand PalaceBet.co.za

George Miller

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BetGames.TV continues South Africa push with Sunbet deal
Reading Time: 2 minutes

 

South African operator adds live betting games content to first digital offering

BetGames.TV, the leading live dealer betting games supplier, has agreed to provide its full array of live content to Peermont Hotels’ brand PalaceBet.co.za, further cementing its South African presence in the process.

Having gone live on 7th October, the digital operator now offers popular titles including War of Bets, Wheel of Fortune and 6+ Poker to players in the country, who have already shown significant interest in the supplier’s engaging games.

Delivered via an SBTech integration, the additional content will help onboard Peermont’s land-based players to the online brand, with the fixed-odds gaming vertical proving to be an impressive boost to revenue in lockdown-affected months.

In the first half of 2020, BetGames.TV saw its total number of bets in the market almost double, and it currently has around 500,000 South African’s engaging with its various games on a regular basis.

Richard Hogg, CCO at BetGames.TV, said: “South African players have taken to our live content very well in recent months, and we’re sure PalaceBet.co.za’s burgeoning player base will also enjoy what we have to offer.

“Peermont are a well-established land-based operator, and we can’t wait to help them transition to the digital space with content that’s already proven to drive impressive revenues in the market.”

Nigel Atherton, Peermont Hotels’ CEO, said: “As an industry leader, we are looking for partners that fit in with our high standards and can provide a quality product that bettors have come to expect.

“BetGames.TV offers just that and we’re proud to add their library of products to PalaceBet, a brand that we’ve high hopes for and that aims to deliver some of the best betting experiences around.”

With licences issued by the likes of the UKGC and the MGA, and with various accreditations from South African authorities, BetGames.TV is one of the most regulated live betting providers in the industry and a proven partner in this specific market.

Committed to developing cutting-edge live betting products, BetGames.TV earned the acclaimed Rising Star in Casino Innovation at the 2019 SBC Awards, and was also shortlisted for five categories at this year’s EGR B2B Awards.

 

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