Pronet Gaming enlists Mark Schmidt to spearhead African expansion
Pronet Gaming has recruited Mark Schmidt as Director of Sales for Africa as it looks to accelerate growth across the region with its fully-customisable sportsbook, casino and omni – channel platform.
Schmidt, who has more than 11 years’ experience in the continent’s sports betting industry having held senior roles with leading regional B2C and B2B brands, will spearhead business development in the African region as Pronet Gaming look to accelerate their expansion into emerging markets.
Bringing a thorough understanding of the local market requirements and operating conditions, Schmidt joins Pronet Gaming from IMG Arena. In his role as Business Development Manager for MEA there he signed some of the region’s top tier names over the last three and a half years.
His CV also includes a stint as Sportsbook Manager for Hollywood Bets, which he held for four years. He was then appointed as Sales Manager for Betradar, playing an incremental role in the company’s regional growth.
Having sharpened its focus on emerging markets, Pronet Gaming has significantly extended its reach into Africa in recent months, signing several high-profile deals with major sportsbook and casino brands.
Mark Schmidt said: “Pronet Gaming is quickly making a name for itself across Africa with a local approach to doing business and products that meet the nuanced needs of individual markets. It is an exciting time to join the company as a result and I look forward to being a part of the next phase of its journey.
Bobby Longhurst, Chief Commercial Officer, said: “Given our fast-growing presence in Africa it’s fantastic to now have Mark at the helm of our regional expansion to bring in new commercial opportunities.
“Having people on the ground is extremely important in these markets and with his track record of growing businesses in the region I’m confident he’ll play an incremental part in our future.”
Colin McDonagh, Chief Sales Officer at Pronet Gaming, added: “I am delighted to have Mark as our new Director of Sales for Africa and am in no doubt that he will take us to the next level of success in the region.
“He brings with him a wealth of local industry expertise and has built up a reputable profile over the last 10 years in the industry through his professional, consultative and trustworthy approach to partnerships.”
Manchester City FC Partners with SportyBet
Manchester City has announced a new regional partnership with SportyBet. The agreement will see SportyBet become the Club’s Official Betting Partner in Africa.
SportyBet is a brand of Sporty Group, a global sports entertainment and technology company, and it is a pan-African market leader with licensed operations throughout Africa including Nigeria, Ghana, Kenya, Zambia, Tanzania and Uganda.
Widely recognised as the most innovative betting platform in Africa, SportyBet delivers a world-class mobile user experience with carefully considered product design and a focus on speed and performance.
As part of the new agreement, Manchester City and SportyBet will collaborate to create co-branded content and unique experiences for customers in the region.
Kaitlyn Beale, Vice President, Global Partnership Sales, said: “We are pleased to welcome SportyBet as a new regional partner of Manchester City today. Our fanbase within Africa continues to grow, shown by the interest in our fan events and trophy tour visits to Africa in recent years, and we look forward to working with SportyBet to bring fans even closer to the club.”
Sporty Group’s Brand Director, Oluchi Enuha, said: “We are absolutely delighted to add Manchester City to our list of partners. Manchester City has consistently proven to be one of the most exciting teams in Europe. Their exciting brand of football and dynamic players perfectly represent the type of entertainment Sporty Group aspires to bring to their customers in Africa. We believe this is just the beginning of a uniquely innovative collaboration which we believe will elevate both brands in Africa.”
MSSA’s view of encouraging females to play esports
Esports, or electronic sports, has become a global phenomenon, with millions of people tuning in to watch competitive video game matches online or in person. As the popularity of esports continues to grow, it is becoming increasingly important to encourage diversity and inclusivity in the industry, particularly in terms of gender.
Since 2009 Mind Sports South Africa (MSSA) has had an active policy to increase female representation in esports. This is important for a number of reasons. First, it is simply a matter of fairness and equality. Women should have the same opportunities to compete and succeed in esports as men. By promoting gender diversity in the industry, we can help to break down barriers and create a more inclusive environment for everyone.
However, as MSSA President, Colin Webster, stated, “There are also practical reasons why having more females play esports is important. For one, it can help to grow the industry. Women make up a significant portion of the gaming market, and by tapping into this market, esports organizations and companies can reach a wider audience and increase their revenue streams.”
Webster added, “Additionally, having more females involved in esports can help to address some of the toxic behaviors and attitudes that have plagued the industry in the past. Women have historically faced harassment and discrimination in the gaming world, but by promoting gender diversity and inclusion, we can help to create a more welcoming and supportive community.”
There are also potential benefits to individual female players. By participating in esports, women can gain valuable skills and experience in areas such as teamwork, communication, and problem-solving as well as earn Regional, provincial, and National Colours that may help such females obtain bursaries in order to study further. These skills can then be applied to other areas of their lives, such as their careers or personal relationships.
However, increasing female representation in esports is not without its challenges as MSSA is painfully aware. Women are still underrepresented in the industry, and those who do participate often face a range of barriers and obstacles. Some of these include online harassment and discrimination, a lack of female role models and mentors, and limited opportunities for sponsorship and funding.
MSSA faced very stiff opposition from many gamers, some of them who even have daughters, over the years when promoting its policies of enablement and inclusion.
To address these challenges, MSSA has always taken proactive steps to promote gender diversity and inclusion. This has included initiatives of providing incentives and creating real and credible upward movement. MSSA is the only esports national federation, world-wide with 40% of its Board consisting of female Board Members.
In conclusion, increasing female representation in esports is not only a matter of fairness and equality, but also a practical way to grow the industry and create a more inclusive and supportive community. By taking proactive steps to promote gender diversity and inclusion, we can help to build a better future for esports and for everyone involved in it.
Mind Sports South Africa’s (MSSA) 2023 Gauteng Online Championships held on 11 March 2023 showed sterling results.
The championship was a last chance for many esports athletes to qualify for MSSA’s National Team Trials to be held on 25 March 2023 at which the team will be selected to officially represent South Africa at the African Qualifiers which lead up to IESF’s 15th World Esports Championships to be held in Lasi, Romania in August 2023.
All Registered Players who have finished in the top three places, or the top 20% – whichever is greater, are entitled to enter trials.
However, it must be remembered that all players must have a valid passport at the date of entry.
It was indeed exciting to watch just how much all the female teams have improved.
White Rabbit Gaming Club’s (WRG) female team astounded all with their skill and sportsmanship. The team demolished all the female opposition and narrowly lost to the male team which ultimately won the premier event.
It is expected that the selection process for the esports title will be hotly contested.
Other female teams that excelled are:
- Roedean College – League of Legends, and
- Northcliff High School – Mobile Legends: Bang, Bang
The high standard of play saw a number of Registered Players being awarded Provincial Colours. Only Limpopo and Northern Cape did not have rRegistered Players who did not earn provincial colours.
The winners are as follows:
|Title||Name of player/team||Club||Provincial Colours awarded|
|Clash of Clans – Premier||Christo van Zyl||Point High School||Western Cape|
|Clash of Clans – Hgh School||Martin venter||Hoër Volkskool|
|Clash Royale – Premier||Jimmy Swanepoel||Point High School||Western Cape|
|Clash Royale – High School||Norrice Le Roux||Point High School|
CS:GO – Premier
|ZAG CS||ZAG Academy|
|Josh Chapman||Western Cape|
|Sebastian Montoya-Pelaez||Western Cape|
|Michael de Villiers||Western Cape|
|Josh Orelowitz||Western Cape|
|Ayush Singh (sub)||KwaZulu Natal|
CS:GO – Premier – Female
|White Rabbit Gaming||White Rabbit Gaming|
|Rochelle Elizabeth Noortman||Free State|
|Roelien van Dyk||Gauteng|
|Jessica Eleez Greeff||KwaZulu Natal|
DotA – Premier
|ZAG DOTA 1||ZAG Academy|
|Travis John Waters||Western Cape|
|Mark Kilian Lehle||Gauteng|
|Mohammad Dhooma||Eastern Cape|
DotA – High School
|CCL Knights||Crawford College Lonehill|
|Howie Chen||Gauteng High School|
|Srivar Premjeeth||Gauteng High School|
|Arav Harrielal||Gauteng High School|
|Ashen Naidoo||Gauteng High School|
|Tej Kistasamy||Gauteng High School|
|eFootball – Premier||Ridah Hendricks||PES Society||Western Cape|
|FIFA 23 – Premier||Rethabile Masangane||NWU|
|FIFA 23 – High School||Antonie Botes||Hoër Volkskool|
|HearthStone||Kyle Vorster||ZAG Academy||Gauteng|
League of Legends
|Thomas Stephanus Swanepoel||TuksEsports||Gauteg|
|Hein van Rooy||TuksEsports||Gauteng|
|Johannes Gysbert Du Preez||TuksEsports||Gauteng|
League of Legends Female
League of Legends – High School
|Lu-Zelle Kruger||Mpumalanga High School|
|Xavier de Beer||Mpumalanga High School|
|Patric Nel||Mpumalanga High School|
|Dylan Putek||Mpumalanga High School|
|Calvin Kok||Mpumalanga High School|
Mobile Legends Premier
|MOMS Legends||Masters of Mind Sports|
|Leone Loftus (Captain)||Free State|
|Joost Loftus||Free State|
|Leonard Loftus||Free State|
|Adriaan du Plessis||Gauteng|
Mobile Legends Female
|Pr0NHS||Northcliff High School|
|Kennedy Cassells (captain)||Gauteng|
|Rocket League – Premier – 1 v 1||Ngwazi Mathebula||Middies||Mpumalanga|
|Rocket League – High School – 1 v 1||Nathan Jacobs||Middies|
Rocket League – Premier – 3 v 3
|MIGHTY TEDDY BEARS||King Edward VII School|
|Liam Hughes||King Edward VII School||Gauteng|
|Emilo Dos Santos||King Edward VII School||Gauteng|
|Judah Dos Santos||King Edward VII School||Gauteng|
|Tekken 7 – Premier||Jonathan Brown||Team PlayBell||Western Cape|
|Sportsmanship Award||Jessica Eleez Greeff||White Rabbit Gaming Club|
Week 13/2023 slot games releases
Kasinopartio: Finland Next To Regulate The Casino Market
How Gamers are Putting the Future of Fun Front and Center
Opera GX wants you to pimp your browser with new Mods feature
Mr Green Launches in Germany on 888’s Proprietary Technology Platform
Evoplay Bolsters Lithuanian Foothold with 7bet signing
Wazdan solidifies presence in Bulgaria with INBET partnership
Case study: 103% ROI on Glory Casino offer in Bangladesh
Armalytix and Betsmart Consulting announce new partnership
Roobet Announces Partnership with Entertainment Legend Snoop Dogg
Australian player hit a jackpot of 126 030 AUD in RocketPlay
Why is iGaming one of the most promising niches for a job seeker today?
7777 gaming has certified over 50 games for Romania
Interview with Dmytro Taran, COO at Slotegrator
BSG Awards 2023 Online Voting: Vote for your favorite Baltic or Nordic operators and suppliers
The international games industry meets in Hamburg – 500 guests at the Hamburg Games Conference 2023
Affiliate Industry4 days ago
Second Big Win 2023: Affilka by SOFTSWISS Takes Best Affiliate Marketing Solution Title at Asia Gaming Awards
Asia4 days ago
Kiron Interactive takes home best Fantasy/Virtuals Solution title at Asia Gaming Awards 2023
Central Europe4 days ago
Edict Egaming Partners with 888casino
Latest News4 days ago
CreedRoomz is Launching New Game Called Two Hand Roba Baccarat
Industry News4 days ago
EGT’s Phoenix Slot Cabinet Will Rise at GAT Gaming & Technology Expo in Cartagena
Australia4 days ago
Responsible Wagering Australia Appoints Kai Cantwell as its CEO
Interviews3 days ago
Q&A w/ Jean-Pierre Houareau, CEO at Live Solutions
Industry News4 days ago
Gauselmann Group Receives Sustainability Award