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Europe Online Gambling Market Report 2020-2025 Featuring Major Players – Bet365, 888 Holdings, GVC Holdings, Kindred Group, William Hill, and Betsson

George Miller

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Europe Online Gambling Market Report 2020-2025 Featuring Major Players - Bet365, 888 Holdings, GVC Holdings, Kindred Group, William Hill, and Betsson
Reading Time: 2 minutes

 

The “Europe Online Gambling Market – Growth, Trends, and Forecast (2020-2025)” report has been added to ResearchAndMarkets.com’s offering.

The European online gambling market is projected to grow, witnessing a CAGR of 9.20% during the forecast period (2020-2025).

Growing hardware and software innovations and the rising popularity of casino and sports betting gambling, along with enhanced internet penetration, are expected to drive the growth of the European online gambling market.

The dominating players have been focusing on mergers over the past few years, primarily to increase their stake in the market and to improve profit margins. For instance, Paddy Power PLC and Bet fair PLC merged to form Paddy Power Betfair PLC.

In order to gain a competitive advantage and compete with the established players, companies are developing innovative offerings in the region. For instance, in April 2019, one of the UK’s leading casino companies, 888 Holdings, had signed up a new gaming partnership with software maker, Microgaming.

Key Market Trends

Desktop Devices Holding The Major Share

Online gaming started on desktop computers, and many online casinos still focus most of their development on making sure that players get a smooth and well-presented user-interface experience. Desktops and laptops are considered to be the most convenient devices for online gambling owing to their bigger screen size. This factor provides the gamer with the ultimate online gaming experience.

One of the major benefits of using the desktop as an option to play online casino is that the number of mobile casino games on offer is significantly fewer than desktop gaming. Moreover, some of the mobile casino games only offer a few selections of the deposit options as compared to a desktop site. However, rising penetration of smartphones, owing to its convenience, is affecting the growth and demand for the gambling market operated through desktops/laptops.

United Kingdom Leading The Market

Sports betting in the United Kingdom is provided by the private sector and is conducted within a very competitive market. Online gambling is legal and regulated in the country by the Gambling Commission, which was formed by the Gambling Act of 2005. Online poker, sports betting, casino games, bingo, and lottery-style games all fall under the purview of the Gambling Commission.

As per the data published by OfCom (The Office of Communications, United Kingdom) in 2015, 6% of the users aged between 25-34 and 45-54 years engaged themselves in online gambling at least once in every three months. The second highest age group was between 16 and 24 years, which accounted for 4%. Rizk Casino, 888 Holdings, Casumo Casino, bet365, and LeoVegas are some of the prominent players operating in the UK online gambling market.

Competitive Landscape

Bet365, 888 Holdings Plc, GVC Holdings PLC, Kindred Group PLC, William Hill PLC, and Betsson AB are some of the major players having a significant presence across Europe. nMany online gambling companies rely on third-party providers, such as Playtech, for software solutions. However, some companies choose to backward integrate with technology providers.

For instance, 888 poker heavily invested in developing its own software and online gaming technology, primarily not to rely on suppliers. Similarly, William Hill, a bookmaker company located in the United Kingdom, was focused on backward integration, and thus, acquired Grand Parade, a software development company, in 2016.

Industry News

Cirsa Reports Net Loss of €254.6M for the Year 2020

Niji Narayan

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Cirsa Reports Net Loss of €254.6M for the Year 2020
Reading Time: < 1 minute

 

Cirsa has reported a net loss of €254.6m for its full-year 2020 as closures of land-based gaming outlets due to Covid-19 hit revenue.

Operating profit came in at €126m, down 73.3% from €842m in 2019. Operating revenue fell to €842m, down from €1.64bn in 2019. The fourth quarter saw operating revenue of €211m, down from €537.6m in the same period in 2019, and operating profit of €51m.

The year had begun with a strong start, with revenue up by 28% year-on-year in January and February before the Covid-19 pandemic hit land-based revenues from March onwards.

Bingo and casino operations were hit particularly hard during a year that saw the number of productive hours fall by 45% due to pandemic-related retail closures in different markets

However, Cirsa said it managed to mitigate the impact on revenue and recover its customer base through its “Secure Gaming” plan.

Slots also suffered but Cirsa said its subsidiary UNIDESA B2B’s Manhattan and Pharaoh’s Gold games had become the best performing slots in the market.

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BetConstruct Launches New Promo Campaign for Sportsbooks

Niji Narayan

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BetConstruct Launches New Promo Campaign for Sportsbooks
Reading Time: < 1 minute

 

To broaden player appeal and expand operators’ reach, BetConstruct has launched “HomeWork,” a new promo campaign for Sportsbooks.

As a part of a player acquisition strategy meticulously developed for partners, BetConstruct creates a special assignment to be provided to players via sportsbook.

A very literal homework can be assigned to the bettors by an operator. With this additional player engagement channel also comes the configuration layout for operators to customise the assignments and track the results.

The tasks include, but are not limited to predicting the outcome of different markets like match result, goals total, handicap and so on. The participants are given 24 hours for a regular task and get a new one in case the previous has been annulled. Upon completing the homework and depending on the number of correct predictions, bettors receive rewards from the total prize pool of the promotion.

HomeWork is an excellent fit for forward-thinking partners who seek to provide extraordinary sportsbook experience alongside traditional well-loved betting. The new enhancement is set to contribute to the profits of any sportsbook businesses, creating an involving experience for the players and prolonging their sessions on operator’s website.

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Latest News

CT Gaming Interactive introduces Lady Emerald

George Miller

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CT Gaming Interactive introduces Lady Emerald
Reading Time: < 1 minute

 

CT Gaming Interactive released a new Asian-themed slot game as of 1st of March.

With simple and intuitive gameplay, the newest game Lady Emerald is ideal for all kinds of players. The beautiful Asian-inspired graphics of the game brings the charm of the East to the player’s fingertips in an instant.
Asia is a world full of ancient customs, arts, beautiful scenery, mystical women, and treasures. Lady Emerald has to offer all of it. The style is traditional and the payout mechanism is standard.

All winnings except the scatter payouts are paid from symbols on the paying line where the bet is placed, and the symbols must have adjacent positions on the line from left to right.

The maximum winning is 500xTotal bet. Three, four, or five Scatters in the form of the Yin and Yang symbol placed at random on the screen pay out the winnings. The shining emerald eyes of the Emerald Lady enchants when appearing as a Wild symbol.

Allow your players to fall under the spell of the Emerald Lady. They will be dazzled by the shimmering wins and the enthralling gameplay. 

Volatility: High

Reels: 5

Winning lines: 40

RTP: 95.45%

Top Award: 500

Bonuses and features:

– Wild
– Scatter

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