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Gambling in the USA

Gaming Americas Weekly Roundup – March 1-7

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Welcome to our weekly roundup of American gambling news again! It was again an eventful week in the USA, despite the still-active virus attack.

Here, we are going through the weekly highlights of the American gambling industry which include the latest news, new partnerships and compliance updates. Read on and get updated.

Latest News

Wynn Resorts has entered into a deal with Blue Wire and invested $3.5 million in the sports podcasting network. The deal includes the build-out of a podcasting studio in the Wynn Las Vegas lobby. That studio will host Blue Wire podcast personalities as well as star athlete guests to entice people to visit the hotel, get excited about sports and hopefully place bets on them. Wynn runs a subsidiary business called WynnBet, which handles sports betting, and the team specifically eyed Blue Wire to promote that brand.

PR agency 5W Public Relations (5WPR) has announced the launch of an online gambling public relations division. The creation of the new division will allow a focused and strategic approach to online gambling, casinos, lotto and sports betting clients. PR services for online gambling and lottery clients include messaging and positioning, media relations, visibility programmes, content creation, partnerships and celebrity relations, digital media campaigns, event planning, thought leadership and speaking opportunities.

Torstar Corporation has announced that it intends to launch an online casino betting brand this year in the regulated Ontario online gaming market. Torstar also announced key additions to its iGaming team, including Gil Steinfeld, a gaming industry veteran with expertise across all product verticals; Don Bourgeois, former General Counsel for the Alcohol and Gaming Commission of Ontario, who will oversee compliance, regulatory and legal matters; and Jim Warren, a senior executive and entrepreneur with 25 years of progressive leadership experience in politics and the gaming and lottery industry.

Connecticut Governor Ned Lamont has announced that the state has reached an agreement with the Mohegan Tribe, owners and operators of the Mohegan Sun casino in Uncasville, to allow new gaming options, including online wagering and sports betting. The deal includes a 20% tax rate on new online gaming and a 13.75% tax rate on sports wagering. The governor’s office said this new agreement will generate “tens of millions of dollars” in additional revenue for the state.

Payments platform PayNearMe has announced enhancements to its iGaming solution that enable U.S. operators to dramatically speed up the market and simplify the deposit and payout experience across a wide range of payment types through a single integration. PayNearMe’s expanded iGaming solution makes deposits and payouts easy for both players and operators.

The National Council on Problem Gambling has officially commenced Problem Gambling Awareness Month. In Ohio, the growing impact of gambling on families and businesses will be the focus of several events during this Problem Gambling Awareness Month.

Partnerships

Vegas Golden Knights has signed a multi-year deal with UpickTrade, a sports betting recommendation service. Through the deal, UpickTrade has become the Official Sports Pick Service Partner of the Knights. The partnership marks the first sponsorship deal between a Mexican-based company and an NHL club, as well as the first partnership between a professional sports franchise and a sports betting recommendation service.

BetMGM has entered into a deal with Borussia Dortmund and become the exclusive Regional U.S. Partner of the club. The partnership features cross-marketing opportunities as well as fan-focused assets such as social media promotions, and BetMGM customer sweepstakes awarding special Dortmund prizes.

Gambling technology company Playtech has signed a non-exclusive sports wagering deal with Novomatic Americas, a wholly-owned subsidiary of NOVOMATIC AG. The agreement builds on the long-term partnership between Playtech and NOVOMATIC, which jointly operates more than 10,000 kiosks worldwide. The strategic partnership will see Playtech’s sports wagering kiosk systems delivered through Novomatic ActionBook, the US market’s most popular sports wagering kiosk.

New Appointment

FanDuel Group has appointed Amy Howe to the newly created role of president. Howe joins FanDuel from Live Nation Entertainment, where she served for seven years, most recently as global chief operating officer of Ticketmaster.

Compliance Updates

International Game Technology and Scientific Games Corporation have announced that they have signed a cross-licensing agreement for patents related to cashless slot gaming technologies. Under the agreement, Scientific Games and IGT will be able to offer patented cashless gaming technologies from the companies’ combined portfolios of casino management systems solutions to the U.S. gaming industry.

The Nevada Gaming Control Board has recommended approval of licenses for both William Hill and Bally’s. William Hill US, which has more than 120 sportsbook and kiosk locations across the state and is a subsidiary of the UK-based William Hill Plc, would become the centerpiece of Caesars’ sports wagering operation if the board’s unanimous recommendation is adopted by the Nevada Gaming Commission when it meets March 18.

Gambling in the USA

Gaming Americas Weekly Roundup – June 13-19

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Welcome to our weekly roundup of American gambling news again! Here, we are going through the weekly highlights of the American gambling industry which include the latest news, new appointments and new partnerships. Read on and get updated.

Latest News

Paysafe, a leading specialised payments platform, announced that Income Access, its marketing technology and services provider, won in the “Affiliate Tracking Software of the Year” category at the 2022 SiGMA Americas Awards.

GameSquare Esports will present at the Collision 2022 Conference, in Toronto, Ontario held between June 20 and 23. Justin Kenna, CEO of GameSquare, will be joined on stage by Leonard Fournette, running back for the Tampa Bay Buccaneers and a Complexity Stars Team Member, and Marissa Roberto, host of Digital SportsCentre at TSN Sports.

EBET, a leading global provider of advanced wagering products and technology, has received two prizes at the SiGMA Americas Awards. Its online casino and sportsbook brand Karamba won Online Casino of the Year, and EBET was named Esport Product of the Year.

Cherokee Nation Entertainment Gaming Holdings, a subsidiary of Cherokee Nation Businesses, has announced that it has signed an agreement with MGM Resorts International to purchase the operations of Gold Strike Tunica for $450 million in cash, subject to customary adjustments.

Elys Game Technology has announced the closing of the previously announced registered direct offering with a single institutional investor for the purchase and sale of 3,166,227 shares of the Company’s common stock (or common stock equivalents) at a purchase price of $0.9475 per share of common stock (or common stock equivalent) in a registered direct offering.

End 2 End authorities have confirmed the company’s participation in the next edition of the Brazilian iGaming Summit (BiS), an event that will take place on June 28-29 at the Espaço Boulevard JK in the city of São Paulo, Brazil.

Partnerships

BetMGM, a leading sports betting and iGaming operator, announced an agreement with PokerGO, the world’s largest poker content company, to host the BetMGM Poker Championship final table and a $25K freeroll tournament in the PokerGO Studio at ARIA Resort & Casino in Las Vegas.

San Diego Loyal Soccer Club has announced a strategic partnership with Sycuan Casino Resort, San Diego’s premier luxury hotel and world-class gaming destination. As per the deal, Sycuan is now the entitlement sponsor of the newly renamed “Sycuan Endline Suites” at Torero Stadium.

PointsBet Canada has entered into a partnership with ClubLink, Canada’s largest owner and operator of golf clubs. The multi-year partnership will see PointsBet Canada become the Official Sports Betting Partner of ClubLink which hosts over 1,000,000 rounds of golf annually at its clubs in Ontario.

UFC and DraftKings announced plans to launch a new iteration of DraftKings’ “Reignmakers” gamified digital collectibles franchise focused on UFC. Reignmakers UFC will allow fans to build collections of their favorite UFC fighters and utilise them in games to compete for prizes.

Appointments

Jamul Casino has appointed Ram Patrachari as its new Chief Information Officer. With more than two decades of IT and casino experience, Ram is a sought-after gaming technology industry expert, speaker and award-winning executive.

Gaming Laboratories International (GLI) has again expanded its Client Solutions and Client Services teams with the additions of Steve May as Client Solutions Executive and Samuel Grunther as Account Executive.

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Affiliate Industry

Bojoko doubles down in the US and Canada

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Bojoko doubles down in the US and Canada
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Award-winning gambling affiliate launches dedicated .us and .ca domains as part of efforts to deliver a truly localised user experience

Bojoko, the award-winning online gambling affiliate brand, has launched dedicated sites for players in the US and Canada under .us and .ca domains as it continues to work towards its goal of becoming the leading affiliate in North America.

Bojoko.us and Bojoko.ca have been completely redeveloped under the hood so that they provide players with accurate and up to date information about each of the online casino brands available to them in specific states and provinces across the US and Canada.

This allows Bojoko to offer a truly localised product to players across both markets. This includes expertly written content that covers everything players need to know about online casino in the US and Canada, as well as a selection of powerful filtering tools to help them find the best brands.

Bojoko has also rolled out its “double layer” testing and review process for all of the casinos listed in the US and Canada. Each brand is put through its paces by Bojoko’s team of independent testers who sign up, deposit and play at each casino before leaving feedback on the experience they receive.

This is combined with player reviews and ratings so that Bojoko members know exactly what to expect before they sign up and play at any of the casinos it lists.

Joonas Karhu from Bojoko, said: “Canada and the US are two of the largest online casino markets in the world and we wanted to offer players a truly localised version of Bojoko to help them learn more about online casino and find the brands that meet their preferences the most.

“We realised the only way to do this was to launch dedicated domains for the US and Canada. This was a significant undertaking, and certainly from a technical perspective, but our team has overcome all challenges faced and we now offer a superior user experience as a result.

“We have already gained great traction in both the US and Canada and now look forward to driving even more growth with our dedicated domains.”

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Gambling in the USA

Gaming Americas Weekly Roundup – June 6-12

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Reading Time: 2 minutes

Welcome to our weekly roundup of American gambling news again! Here, we are going through the weekly highlights of the American gambling industry which include the latest news and new partnerships. Read on and get updated.

Latest News

Accel Entertainment announced the completion of its previously announced transaction to acquire Century Gaming, one of the leading distributed gaming operators in the Western US, for $164.2 million in cash and stock, including Century’s working capital.

Video King Gaming Systems and Parlay Games announced the certification by Gaming Laboratories International (GLI) of their national, tribally linked, flagship Class II bingo product: Bingo Treasures. With the completion of GLI’S certification and filing of a patent application with the USPTO, Video King has commenced licensing this suite of Class II linked iGaming products to Tribal customers throughout the US.

HeadsUp Entertainment International has launched “multiple revenue platforms” in six US states and Ontario. This comes alongside a partnership with fellow Canadian brand Enteractive Media, which will see both companies collaborate on the first of a number of content production initiatives “to produce daily content for sports betting customer acquisition”.

Rush Street Interactive has announced that it is adding its industry-leading online sportsbook to its existing online casino at BetRivers in West Virginia. Now sports fans across the Mountain State, aged 21 and over, can join gaming enthusiasts to place bets quickly and securely from the integrated BetRivers iOS and Android apps and website.

Playtech has announced that it has launched its multichannel technology with NorthStar Bets, an Ontario-based brand that provides players with a uniquely local, premier user experience on their casino and sportsbook gaming platform.

Win Systems has announced the installation of its award-winning WIGOS casino management system at the Ocean Gaming Casino in Hampton, New Hampshire.

Paramount Commerce has launched its Instant Bank Transfer payment solution in Canada for iGaming and sports betting operators. The product, proven in the North American online gaming and sports betting markets, delivers industry-leading conversion, ubiquitous bank coverage and state-of-the-art risk management.

New Appointments

Churchill Downs Incorporated announced that Katherine Armstrong has been named SVP of Human Resources for the Company. Armstrong assumes the role from Chuck Kenyon who announced his retirement after 18 years of leading CDI’s HR department.

Tracy Bradford has been promoted to the position of President of Seminole Hard Rock Support Services. In her new role, she will be responsible for all management and operations of Support Services, Customer Care and Aviation.

Hard Rock Hotel & Casino Atlantic City has appointed Alicia Magee as VP of Finance. In her new role, Magee will oversee overall responsibility for finance-related areas.

Mohegan has announced the appointment of Heather Menzano as VP, Web Communications to oversee corporate and casino branded website and app development in North America.

Rush Street Gaming has promoted Bill Keena and Marc Arndt as COO and CFO, respectively.

New Partnerships

Vanta has partnered with Association for Middle Level Education to become the new official esports platform and partner of AMLE. With this partnership, AMLE’s membership of 35,000 educators will now be able to bring esports to their students via a safe, COPPA compliant platform.

Jackpocket has become the official digital lottery partner of Colorado Rockies. The partnership is Jackpocket’s third with a Major League Baseball team.

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