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Enteractive personalises Easter with Re‘Egg’tivation gifts

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Enteractive personalises Easter with Re‘Egg’tivation gifts
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Retention leader shares limited edition Enteractive Easter Eggs

Enteractive, the global leader in player reactivation and retention for the iGaming industry, is getting into the Easter spirit with some custom made chocolate eggs (see picture) being sent out to their friends and clients this week.

The company is known for working with operator partners to reactivate players through personalised CRM engagement and two-way conversations.

Jools Moore, marketing manager for Enteractive, said, “We offer an unparalleled CRM service for our partners, making their players feel special with our unique personalised approach. So we wanted to reflect this with a special Easter gift for clients – you could say it’s an ‘eggs’ellent way to illustrate what a difference it makes to be made to feel special!”

Enjoying the Easter moment to the max, Moore added that the marketing team are this week going by the call sign “Egg Force One”.

Enteractive’s scalable personalisation approach, with ease of integration and solid ROI for clients sets them apart from other conversion or reactivation offerings, adding value to the players’ brand experience with each and every call.

Andrew Foster, Enteractive Director of Business Development, commented: “We feel lucky to have such great clients and we hope these gifts will show how much we love working with them.”

Enteractive has more than twelve years experience in player reactivation, and is in the top four revenue generators globally for the iGaming sector.

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Wizard Games appoints Deane Hendricks as Chief Operations Officer

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Wizard Games appoints Deane Hendricks as Chief Operations Officer
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Experienced industry figure to develop strategy for Pariplay’s in-house studio team

Aspire Global’s Pariplay Ltd, the leading aggregator and content provider, has boosted its Wizard Games studio team with the appointment of experienced industry professional Deane Hendricks as Chief Operations Officer.

Hendricks’ role will be to develop growth strategies for the newly branded in-house games team, liaising with operator partners to ensure that Wizard Games products deliver the most value-driven igaming experiences within regulated markets around the world.

With over a decade of experience in the industry, Hendricks was most recently Chief Operations Officer for GameART. He also held the roles of Game Product Owner Lead Malta and Senior Game Product Owner at NetEnt, and Casino Games Producer at Play’n GO.

Wizard Games operates as a distinctive business unit within Pariplay and holds high ambitions for 2022, with 28 titles expected to be added to the 120+ that are currently within the studio’s portfolio.

Pariplay’s in-house capabilities, added to its Fusion™ aggregation platform, represent a leading solution for operators in more than 15 regulated jurisdictions in Europe, North America and Latin America.

Deane Hendricks, Chief Operations Officer at Wizard Games, said: “This is an exciting time for everyone at Pariplay and in particular, the newly launched Wizard Games studio brand that has created waves in the industry already following the announcement of its launch.

“We are blessed with a highly skilled creative team and it is important that we can continue to demonstrate to operator partners products that can really deliver. The product roadmap for 2022 is exciting and I am determined to build on our current momentum to deliver strong growth.”

Joey Hurtado, Managing Director of Wizard Games, said: “Deane’s impeccable credentials in the industry as a leader and innovator will serve us well as we embark on our journey. His appointment is in itself an illustration of just how serious and determined we are to make a lasting impact by delivering the best possible products for our operator partners around the world.”

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INSPIRED LAUNCHES THREE XMAS GAMES TO GET PLAYERS IN THE FESTIVE SPIRIT: BIG CHRISTMAS PRESENT, MERRY CHRISTMAS MEGAWAYS & CHRISTMAS CASH SPINS

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INSPIRED LAUNCHES THREE XMAS GAMES TO GET PLAYERS IN THE FESTIVE SPIRIT: BIG CHRISTMAS PRESENT, MERRY CHRISTMAS MEGAWAYS & CHRISTMAS CASH SPINS
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Inspired Entertainment, Inc is pleased to announce the launch of its latest Christmas-themed online and mobile slot games: Big Christmas Present™, Merry Christmas Megaways™ and Christmas Cash Spins™.

Santa Claus is coming to town with Big Christmas Present, a 6×4 reel, 50-win line slot game. Combining the elements of a classic slot with an innovative bonus mechanic, Big Christmas Present will have players on the edge of their seats to win big! Offering players, a fun and engaging iGaming experience, Big Christmas Present is a Christmas-themed version of Inspired’s successful hit, Big Spin Bonus™.

The Big Christmas Present Bonus round awards the player between one and five Big Spins, which are spins of 20x or more, via the game’s Pick Me feature, ensuring guaranteed wins during the bonus round, for all players. During the Bonus, sticky wilds build up increasing the chance of a Big Win. The player’s goal is to accumulate as many sticky wilds and wins as possible before using up all their Big Spins.

Merry Christmas Megaways brings the joy of the festive season together with the popular Megaways game mechanic for an iGaming treat! Brimming with thrilling cascading wins and vivid mystery symbols, Merry Christmas Megaways is set to be a mega hit with fans of festive slot games.

Players can enjoy the Free Spins bonus round upon activating four or more scatters. The game’s Free Spins features unlimited multipliers that increase each time a winning cascade occurs.

Combining the thrill of iGaming with the joyful spirit of the festive season is Christmas Cash Spins, a 5×3 reel, 25-win line slot game. Featuring a Lock and Spin mechanic, this Christmas-themed slot game is enhanced with wheels that combine for big prize potential.

Six or more wheel symbols in view, during the base game, will trigger the Christmas Cash Spins Bonus, which grants the player three lives to add more wheels. If the wheels form into a 2×2 or 3×3, the symbols will morph into bigger wheels with better values. ​Should the player fill all reels, a Mega wheel will award them a big cash prize!

Claire Osborne, Vice President of Interactive at Inspired, said: “We’re delighted to be kick-starting the festive period with a strong line-up of Christmas titles. All three games incorporate a festive theme into our best math models, with diverse mechanics in each game to engage a variety of different players. As always, we pride ourselves on being ‘the home of the seasonal game’.”

Big Christmas Present is the perfect game for the regular bonus hit player. With its unique bonus mechanic, used previously on Big Spin Bonus, this game packs a punch.  The homely Christmas backdrop of Merry Christmas Megaways displays all the colours of yuletide warmth, set to a festive soundtrack to put fans of Megaways titles in the holiday spirit. Combining colourful gingerbread symbols, a white wintery backdrop, festive jingles and sparkles aplenty, Christmas Cash Spins will delight fans of classic slot games. It offers an exciting lock and spin mechanic plus vibrant wheels to offer big cash pay-outs.

“We now have a total of six festive slots wrapped up for our operator partners, including: Christmas Cash Pots™, Santa Stacked Free Spins™ and Santa King Megaways™. Providing all-round festive entertainment, players are set for a fun-filled holiday this year and beyond.”

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Compliance Updates

Push Gaming rolls out in Romania

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Push Gaming rolls out in Romania
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Push Gaming has launched its growing range of player-first games in Romania as the provider continues to grow its European footprint.

The announcement will see Push Gaming bring its award-winning games to the Romanian market, following its full certification to the standards set by Romania’s national regulator, the ONJN.

The highly respected accreditation and Push’s recent growth will allow it to partner with multiple leading operators as the supplier prepares to announce a series of multiple high-profile deals in the next few months.

Established as one of Europe’s most exciting tier-one game providers, Push’s content provision to new operators includes the SiGMA Europe Game of the Year, Jammin’ Jars 2, as well as winner at the CasinoBeats Developer Awards – Dinopolis, proving hugely popular with players with a one-of-a-kind dinosaur-based theme.

Led by Fiona Hickey, Head of Sales, the highly popular studio aims to continue its record-breaking 18 months of commercial success – with a mission to keep players at the heart of its highly engaging and immersive content.

Commenting on the supplier’s expansion plans, Fiona Hickey, Head of Sales at Push Gaming said: While already well-established in a relatively short space of time, the Romanian market has great potential to become even bigger and our innovative portfolio of games sets us up perfectly to make the most of the opportunity.

“These are exciting times for Push, we’re growing at a remarkable pace and with new key hires in place behind the scenes to support our accelerating expansion we’re in fantastic shape to make our mark in several new regions.”

The announcement comes on the back of a hugely successful year for Push Gaming, having picked up the Game of the Year crown at the 2021 SiGMA Europe Awards.

Established as one of the industry’s most entertaining suppliers, Push Gaming is live across the majority of Europe’s key regulated markets with the likes of Casumo, LeoVegas, Entain, The Rank Group, Betsson and PaddyPowerBetfair. Its growth roadmap is set to see entry into more global jurisdictions with further top-tier partners throughout 2022.

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