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What Can European Markets learn from the UK’s iGaming Sector?

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What Can European Markets learn from the UK’s iGaming Sector?
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When discussing Brexit in terms of the iGaming market, most experts believe that the UK will shoulder the biggest potential impact.

From the future of Gibraltar to a potential talent drain and exodus of UK firms from these shores, there is certainly a great deal of uncertainty surrounding Brexit and Britain’s lucrative iGaming market.

While the UK market may be disrupted after Brexit, however, it remains relatively robust and a true leader in the global space. Also, there are several lessons that European markets could learn from the UK, including the following:

 

The Need for Harmonised Rules

According to a recent, EU-wide public consultation on the future of the continent’s fast-growing iGaming industry, the market has reached the point where it must be governed by a harmonised set of rules.

This is definitely the opinion of Sigrid Ligné, who’s the Secretary General of the European Gaming and Betting Association (EGBA) and recently spoke to EURACTIV in a detailed interview.

“Online gambling is a cross-border market”, she said. “Consumption is cross-border as well. Clearly, there is a strong need for harmonised rules, and we believe that there’s good momentum for the EU to assume leadership in this area”.

It is hard to argue with this assertion, especially given the EU’s track record in creating single points of control and regulatory bodies across a wide range of commercial sectors and applications.

For example, the Commission has created standardised rules for both food import standards and financial market regulation in member states, so it is definitely capable of doing something similar in the iGaming realm.

To achieve this, the EU Commission could well follow the template set by the UK, which introduced robust but progressive legislation in the form of the 2005 Gaming Act.

The Labour government of the time also created an omnipotent and independent regulator in the form of the UK Gambling Commission (UKGC), which provides a comprehensive range of market services and operates as a single point of control in the marketplace.

Of course, creating this type of body to oversee 27 member states may be far more challenging, but it’s something that the EU must move towards if it’s to create a safe market that can scale successfully over time.

 

Focus on Promoting Responsible Gambling

Thanks to the clearly defined infrastructure of the UK market, the regulator has been able to drive responsible gambling and impose sanctions on operators that fail to protect their customers.

This has been borne out by the huge financial sanctions imposed by the UKGC since 2018, when it announced the safeguarding of potentially vulnerable players as its core strategic objective through 2021.

This has impacted on every aspect of the market, from the decision of operators to partner with responsible gambling agencies and the emergence of independent comparison sites for the most trusted betting sites in the UK.

The regulator has also imposed a diverse range of measures to help raise standards industry-wide, from the banning of credit cards (which are prohibited in some European markets and are still permitted in others) to the imposition of more stringent age verification measures on iGaming operators.

Not only this, but UK operators have invested heavily in responsible gambling tools and technologies, with some of the latest innovations enabling players to track their behaviour in real-time and utilise operator insights to highlight any issues before they become too challenging.

Of course, key stakeholders broached this subject at the latest quarterly meeting of  European Gaming body on June 10th, so there are signs that the market may be moving in the right direction as it looks to protect operators and players alike.

 

Offering Casino Games Under One Roof

As we have already touched on, gambling rules vary wildly from one jurisdiction to another in Europe, with Germany the latest to announce a relatively complex and detailed selection of guidelines.

The approach to slot gaming is particularly interesting, initially because the regulator has imposed a €1 maximum wager limit per spin. This is similar to the proposal put forward by the All-Party Parliamentary Group (APPG) for gambling-related harm in the UK, although the maximum threshold discussed here is £2.

However, it is interesting to note that Germany and some other European markets require operators to make slots and different forms of gambling available via different Internet domains, unless the site in question houses independent and geographically separate landing pages for each vertical.

While there are genuinely good reasons for this, it can have an adverse impact on the typical online gambling experience, particularly in terms of accessibility and navigating a particular operator’s site.

At the same time, this does not necessarily provide much in the way of protection for vulnerable players, so it may be a rule that regulators look to relax over time.

This is an important lesson to heed from the UK market, whose casino sites are incredibly easy to navigate and responsively designed to open across a wide range of devices.

 

 

 

 

 

 

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Win tickets to the BLAST Premier Fall Final: GG.BET is running a MEGA BLAST Competition for fans of СS2

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From 26 July, all GG.BET users can get involved in the new MEGA BLAST Competition with a €10,000 prize fund. The winner will receive two tickets to the BLAST Premier Fall Final CS2 tournament, taking place from 27-29 September in Copenhagen. To enter, you need to place bets on Counter-Strike 2 matches.

BLAST Premier Fall is a major series of Counter-Strike 2 tournaments which draws in millions of viewers from all over the world every year. The series consists of three stages: Groups, Showdown, and Finals. The Groups stage sees 16 Tier-1 teams duke it out. Only 6 of these can go on to compete in the final, while the rest will battle it out in the Fall Showdown for two additional spots in the final. BLAST Premier Fall Finals will be the concluding stage of the Fall series, and fans can look forward to electrifying action, heart-stopping twists and turns, and an epic $425,000 prize fund.

From 26 July to 4 August, as the Groups stage rages on, GG.BET will be holding its MEGA BLAST Competition. The winner will get their hands on two tickets to attend every day of the BLAST Premier Fall Finals. As well as these tickets, the bookmaker is also giving away a whopping €10,000 prize fund to the top 40 participants in the MEGA BLAST Competition.

How to take part in the MEGA BLAST Competition:

  1. Register an account with GG.BET or log in to an existing account.
  2. Go to the tournament page and press “Participate”.
  3. Place bets on Counter-Strike 2 matches. Every bet you place will earn you a certain number of points, based on the odds.
  4. Rack up points, keep an eye on the leaderboard, and wait for your winnings to roll in.

Bet on your favorites and get ready for some unforgettable fun! Head over to GG.BET right now so you don’t miss your chance to enjoy a festival of Counter-Strike action in Copenhagen.

 

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MANCHESTER CITY TO MARK GLOBAL PARTNERSHIP WITH SUPER GROUP-OWNED BETWAY AT THE NEW YORK STOCK EXCHANGE

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Manchester City has today announced a new multi-year partnership with leading global online betting and gaming brand, Betway.

As part of the club’s pre-season tour of the United States, and to mark this significant deal, leading figures from Manchester City and Super Group will be on-site for the iconic NYSE bell-ringing ceremony later today. Ferran Soriano, CEO of City Football Group, along with Neal Menashe, Super Group CEO, will ring The Opening Bell at 9:30am EDT.

The agreement will see Betway become the club’s Official Global Betting Partner from the start of the 2024/25 season, as Manchester City joins the brand’s extensive sports sponsorship portfolio which includes teams from across the Premier League, La Liga, NBA and more.

Ferran Soriano, City Football Group CEO, said: “We are pleased to announce Betway as our Official Global Betting Partner today. As a globally recognised brand, Betway has a strong pedigree and history of working with high-profile brands within the sports space and we’re excited to work together throughout the partnership.”

Super Group CEO, Neal Menashe, commented: “We are absolutely delighted to become Manchester City’s Official Global Betting Partner. This agreement cements our place in the top tier of Premier League partners, ensuring that our Betway brand reaches fans in all corners of the globe.”

Throughout the duration of the partnership, Manchester City and Betway will collaborate on a number of activations and exclusive content opportunities, in addition to the brand featuring across digital and in-stadia assets.

Manchester City and Betway will also work together to provide all players, coaches, management and staff in-depth, industry leading training on all relevant codes of conduct relating to betting integrity and responsible gambling. This is in addition to the work Manchester City already does to support players and staff in this area.

The Opening Bell ceremony can be viewed live.

 

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Compliance Updates

Acquiring a Curacao Online Gaming License in 2024: Comprehensive Analysis of Financial & Procedural Aspects with Costs & Timelines Detailed

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The “Acquiring a Curacao Online Gaming License, 2024: Comprehensive Analysis of Financial & Procedural Aspects with Costs & Timelines Detailed” report has been added to ResearchAndMarkets.com’s offering.

This report includes valuable insights into the financial and procedural aspects, including detailed information on costs and timelines associated with acquiring a Curacao license.

In 2023, Curacao introduced the “Landsverordening op de kansspelen” (Ordinance on Games of Chance) to modernize and regulate gambling legislation. Since March 2020, the Gambling Control Board (GCB) has been authorized to regulate offshore gambling games and oversee the issuance of Curacao licenses. As of 2023, there are 16 companies providing legal services for registration and licensing in the territory of Curacao. The license fee, as per GCB regulations, is 36,000 ANG or 19,800 USD, payable upon license issuance.

Research Timeline and Data Relevance

The research was conducted in two stages. The first stage, studying the regulator and Open Data Search, took place in December 2023. The second stage, writing the report and partially updating the data from the first stage, took place from the end of April to the end of May 2024.

Goals and Objectives

  • Describe the information about the Curacao license and the issuing regulator.
  • Describe the requirements and conditions for obtaining a Curacao license.
  • Describe the costs and timelines for obtaining a Curacao license.
  • Briefly study the market, find and suggest the following lists:
    • Legal companies offering services for company registration and obtaining a Curacao license;
    • Communication agents and integrators working with the Curacao license;
    • Suppliers and vendors working with the Curacao license;
    • Payment systems working with the Curacao license.

Key Topics Covered:

1. Goals and Objectives

2. Research Timeline and Data Relevance

  • Document Markup
  • Raw and Combined Data
  • Terms & Glossary

3. General Information

  • The Regulator
    • Registration of Operators With Sublicense
    • Application for an Online Gaming License

4. Requirements and Conditions for Obtaining a License

License Conditions

  • General Prohibitions
  • Safe and Secure Environment
  • Equipment and Application Software
  • Player Registration
  • Payment Transactions
  • Games
  • Terms of Use
  • Resolution of Complaints
  • Administrative Responsibilities
  • Publicly Available Information
  • Reports
  • Policies and Procedures
  • Suspension and Revocation of License
  • Additional Conditions
  • Supervision

Recommendations or Minimum Requirements for the Business Plan

5. The Cost of the License

6. Decision Term and the Validity of the License

7. Application Method and Forms

8. Contact Information

9. Companies for Registration and Licensing

10. Integration Companies

11. Suppliers and Vendors

12. Payment Systems

13. META

14. Appendix: Terms & Glossary

For more information about this report visit researchandmarkets.com/r/izeo6g

 

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