eSports
‘Fnatic and Jack Link’s launch the Beef Mode Challenge!

Fnatic has announced a campaign with Jack Link’s for The Beef Mode Challenge: a custom made, Jack Link’s branded CS:GO map which allows players to compete against the clock and themselves moving seamlessly through 7 of CS:GO’s most famous maps.
The time-trial based map tests players’ abilities in movement and accuracy against an army of bots competing for the quickest time. Easter eggs are scattered throughout, and those players who can find and shoot all 8 letters to form the words BEEFMODE open up a mini game within the scoreboard hall.
A public tournament hosted on esportal. com allows the CS:GO community to compete against each other and Fnatic pro players in both weekly and a month-long events giving them the chance to win Jack Link’s Beef Jerky, Fnatic gaming gear, and custom Fnatic apparel.
Jack Link’s launched their European-wide Beef Mode campaign in March 2021. In addition to their classic marketing channels, Jack Link’s have brought this to life with Fnatic through engaging content pieces, social media competitions and campaigns, as well as the recent Moonryde Invitational Warzone tournament.
Said Neil Walker, Fnatic Partnerships Manager: “It’s fantastic to see Jack Link’s now bravely taking on custom-built map campaigns, and doing so inside CS:GO helps us reaffirm both our commitments to one of esports’ favourite titles. The map truly brings Beef Mode to life in a way that is sometimes harder to achieve with ATL initiatives only, and allows our fans to really feel it for themselves.”
Said Inka Weber, Marketing Manager Jack Link’s EMEA: “Allowing CS:GO fans to fully experience our brand’s theme “Beef Mode” – which can be described as the powered up state that gamers enter when performing at their very best – in the form of a custom-made map is an exciting next step in our engagement with players and fans in the gaming world.”
The custom map is released alongside engaging content showcasing Fnatic’s famous CS:GO team learning their way through it for the first time. This is the first time the new Fnatic roster has been seen together since Alex and Mezzi joined the team in place of JW and Golden weeks earlier, and since Fnatic announced their new CS:GO academy.
eSports
UNITED KINGDOM TO HOST 2024 PUBG MOBILE GLOBAL CHAMPIONSHIP

PUBG MOBILE Esports is thrilled to announce that the 2024 PUBG MOBILE Global Championship (PMGC) will be held in the UK, taking place live next December with a $3 million prize pool. The first time a major PUBG MOBILE event has been hosted in the UK, this tournament will bring local fans a unique opportunity to see the very best skill that the world has to offer. This news comes ahead of this year’s 2023 PUBG MOBILE Grand Finals in Istanbul.
James Yang, Senior Director of PUBG MOBILE Global Esports, announced the news during the opening ceremony of the 2023 PMGC Grand Finals, with the exact UK location to be revealed at a later date. This is the first time a major PUBG MOBILE event has been held in the country and the first in Western Europe since 2018.
The highlight of the PUBG MOBILE Esports calendar, the PMGC brings together dozens of teams from around the world to compete in the ultimate showcase of talent. This year’s Grand Finals are taking place this weekend in Istanbul, Türkiye, where the final sixteen teams remaining in the competition will battle it out to become PUBG MOBILE World Champion.
Joining next year’s PMGC in the top tier of PUBG MOBILE Esports events, as well as next year’s midseason tournament in Riyadh, Saudi Arabia, is the PUBG MOBILE Global Open (PMGO), which will take place in Brazil throughout March and April 2024 and feature a $500,000 prize pool.
eSports
Global Esports Federation joins UNESCO Chair on Governance & Social Responsibility

The Global Esports Federation is honored by the appointment of Thanos Karagrounas, GEF’s Executive Director, Strategy & Impact, as a member of the Advisory Committee of the UNESCO Chair on Governance and Social Responsibility in Sport.
The UNESCO Chair was established in June 2023 with the long-term aim of fostering an integrated system of research, education, and training to enhance the quality of governance practices within the sport industry and advocate socially responsible program designs that prioritize sport as a core component.
As a global leader in the realm of sustainable development and social impact, Thanos Karagrounas has been appointed to play a pivotal role in the Advisory Committee, co-coordinating one of the six strategic pillars on esports.
“It is a distinct honor to be a member of this esteemed group of internationally renowned experts. The opportunity to combine our diverse experiences and perspectives will contribute to the Chair’s objectives. The inclusion of esports as one of the UNESCO Chair’s six strategic pillars, underscores the important role GEF is playing in the governance and social responsibility realm and our commitment towards making an impact on a global scale.” ~ Thanos Karagrounas, GEF Executive Director, Strategy & Impact
The GEF convenes its #worldconnected esports community, harnessing the energy to drive meaningful progress. As a member of the Advisory Committee, the GEF looks forward to contributing its expertise to accelerate its overall contribution to the UN Sustainable Development Goals.
eSports
Stryda VALORANT Nordic Clash partners with talents for the Grand Finals

The upcoming Stryda VALORANT Nordic Clash Grand Finals promise an unforgettable experience thanks to their talented hosts. Nonno “Nymy” Rydgren, a well-know esports player and content creator for Fnatic Network, will team up with Melanie “Yuna” Hecht, the Captain & Flex IGL for Heat Esports, to guide viewers through the thrilling event.
Stryda VALORANT Nordic Clash is part of the VALORANT Championship Tour OFF//SEASON in partnership with Riot Games, and it’s open to all skill levels with a prize pool of $20,000. The Qualifiers are now over, and the Grand Finals are set for December 9th and 10th, with a live stream on Sunday, December 10th.
In an exclusive interview, Nymy and Yuna shared their journeys, memorable moments, team predictions, and advice for aspiring gamers. They also emphasized the importance of women in gaming and the potential for mixed-gender teams in esports.
Nymy encouraged female players: “Keep grinding, keep your mental up, keep pushing, and don’t give up. There are so many talented GC players out there and hopefully, in the future, we get to see mixed teams competing together. The GC scene is so wholesome and supportive which is lovely to see and experience.”
Yuna added, “Riot is doing a great job in supporting the game-changer scene. In the future, I can definitely see mixed teams too on VCT stages. For the lovely ladies, don’t give up, keep improving, go for your goals, get an aim routine, watch VODs and you will be able to play on stages with some practice.”
The Grand Finals promise exciting matches, featuring standout contenders like OnlyFins and Wintermint. Watch the action live on December 10, 2023, on the tournament’s Twitch channel. For highlights, visit their YouTube channel. Stay connected with the hosts here:
Nymy on Twitch and X (Ex Twitter)
Yuna on X (Ex Twitter)
About Stryda VALORANT Nordic Clash:
Esports powerhouse Stryda has again joined forces with RIOT Games to announce the Stryda VALORANT Nordic Clash championship. This much-anticipated tournament calls on gamers of all levels to showcase their skills against one another across the Nordic region.
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