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New SBK Betting Podcast with Lee Westwood as first guest



New SBK Betting Podcast with Lee Westwood as first guest
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  • SBK – the sportsbook app powered by Smarkets – is delighted to announce the launch of the new SBK Betting Podcast, hosted by Jess Stafford of Racing TV.
  • Every episode will feature a new guest from the world of sport, starting with Lee Westwood, one of the most recognisable faces in golf for over 20 years.
  • Westwood is due to tie with Sir Nick Faldo’s record of 11 Ryder Cup appearances when he represents Team Europe at Whistling Straits this week and speaking exclusively to SBK on the podcast, he said:

“It’s ironic really that he set the record of 11 Ryder Cups in 1997 at Valderrama where I was his partner and that was my first one, so it’s all kind of gone full circle really. He’s obviously a legend of the game and it’s nice to be tying a record that he holds.”

  • The Ryder Cup veteran also commented on Brooks Koepka’s criticism of the ‘hectic’ event schedule:

“I can see where Brooks is coming from. Some people find it difficult to adjust to that team environment. We’ve all got into golf because we like the buck to stop with us at the end of the day. We like being individuals. A lot of us played team sports in our youth and we’ve kind of transferred to golf because it’s an individual sport and we like that environment, and then you get thrown into the team environment. The week of the Ryder Cup there is a lot to do, they cram a lot of media in, dinners etc. and practice rounds take a lot longer, and there aren’t a lot of hours in the day. And if you’re somebody like Brooks who likes to chill out going into tournaments it’s difficult; at a Major Championship he might play 18 holes on Monday, nine holes Tuesday, nine holes Wednesday, and really not do a lot but at the Ryder Cup it’s very full on!”

  • Team USA are 4/7 favourites with SBK to lift the trophy but Westwood does not believe these odds factor in the team element of the Ryder Cup enough:

“All the statistics that are used for compiling the odds take into consideration individual achievements. The world rankings are all based on individual achievements. But at the Ryder Cup you come together as a team so it’s completely different to what we do week in and week out. European teams seem to bond well and bond that little bit better (than the Americans). I always go into it not really thinking that either team is particularly the favourite. It’s a pretty level playing field and I think it’s just who holes the most putts at the right time, and generally just plays that last hole well when you need to under pressure; that’s who is going to come out on top at the end of the week.”

  • Westwood also announced that his son, Sam, would be taking over caddying duties from his wife Helen, who caddied for him at the recent BMW PGA Championship:

“Sam’s doing the Ryder Cup, my son. Helen’s doing all the wives and partners things and Sam’s doing the caddying. Sam’s caddied a lot for me this year, at the Masters and other events in Europe like the Scottish Open. They share it between the two of them.  Both know what to say to me, they don’t get involved in the yardage or picking clubs but they’re good on the psychology side of things. They just keep me in a good, nice, relaxed frame of mind which is even more important the week of the Ryder Cup.”

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Mischievous betting brand Paddy Power presents an eyebrow raising ‘drama with balls’ after teaming up with creative agency Octagon for their latest ad campaign. 

“Bingoton” was formally rolled out in a fashion befitting the brand’s proverbial bingo debutante today (23rd September).  

Written and art directed by Jonny Watson, Dan Harrison and Neil Richardson of Octagon UK, and directed by Jim Gilchrist of Outsider, the 30-second TVC will get its first showing on ITV this evening during Coronation Street.  

The commercial takes viewers back to the early 19th century, with Miss Bingoton and her lady-in-waiting assessing a selection of ‘gentlemen callers’, cleverly creating a humorous parallel with the perils of modern-day dating.  

According to Josh Green, Executive Director at Octagon, this was the ideal comical conduit to convey the Paddy Power Bingoproposition:  

“In the simplest terms, bingo is drama with balls. That’s how the idea of Bingoton was born.” 

Tom Muldowney, Head of Gaming Marketing with Paddy Power adds:   

“We wanted to make a ballsy ad and Miss Bingoton felt like the perfect leading lady to convey our ‘more chances’ message. That’s with the exception of the Suitor who sent her (Charles) Dickens pix. He remains on the cutting room floor.”    

The advert opens with stunning views of high society types gathering at the palatial grounds of Bingoton Manor. Centre stage is Miss Bingoton, who is joined by her lady-in-waiting and Master of Ceremonies, all of whom eagerly anticipate a parade of potential suitors for her viewing pleasure.   

Suitor Number 10 gets the (bingo) balls rolling. But he’s quickly dismissed by Miss Bingoton who instructs her footmen to “swipe left” on her behalf.   

  Suitor Number 3 is quickly dispatched in an equally decisive manner, having been judged by Miss B to be “catfishing again” after she takes in his dated and unrecognizable profile painting.  

Trying his luck next is Suitor Number 66, a handsome gentleman from Essex who only has eyes for his own reflection.   

“The only way is EXIT,” she giggles under her breath to her lady-in-waiting.  

Paddy Power’s latest campaign comes with all the easter eggs punters have come to expect from the mischievous brand, who manages to marry drama (and balls) to make it a perfect match.   

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Turbo Mode in the Game ‘Mines’ is On – Fasten the Seat Belts



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Classics are eternal, but classics with new improvements are captivating. One of the first
Turbo games has undergone visual and functional changes and has transformed into one
more game Turbo Mines.

The Head of Product at Turbo Games says:

“Visually, this is the successor to the super hit of our classic Mines. We are a young
progressive team that improves our product regularly, but not just observes what works
well. There is no limit to perfection, especially when you can change quickly and
qualitatively to open an even wider potential of Turbo hit.”

What does it mean for the players?

The rules remain the same as in Mines, but some additional features modify the perception
of the interface and the game pace.

Firstly, it is possible to change the game field size: to 3*3, 5*5, 7*7, and 9*9. Such
modification gives a player a chance to work on their strategy and choose the risk rate. So
to say, every round can be absolutely different from all points of view.

Secondly, those players who enjoy speed can experience it in Turbo Mines too. Such a
function enables a player to choose the same pattern for opening the blocks for many
rounds in a row. If a player sticks to the strategy that they believe in, they will win for sure
because dripping water wears away a stone not with its strength but with its constancy.
But there is no need to wait, do it in Turbo mode with Turbo Mines.

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Four Teams Advance to CS:GO Female Tournament at IESF WE Championships



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The International Esports Federation (IESF) concluded a groundbreaking competition for the Female Feature Division CS:GO qualifiers, which saw Indonesia, Poland, Namibia, and Argentina move forward to secure their spot at the World Esports Championships Finals in Bali, Indonesia. The qualifiers were hosted online by IESF, and the finals tournament in Bali will feature a $50,000 total prize pool. Poland and Argentina came out on top of their respective region’s qualifiers.

IESF President Vlad Marinescu said: “IESF is privileged to be able to host its first-ever Female Feature Division CS:GO tournament, a significant step forward for the world of Esports. This event is promoting inclusivity and providing female gamers equal opportunities to succeed on Esports’ biggest stage. IESF is committed to advancing and supporting the role of women in Esports through initiatives like this and our current partnerships with Women in Games and GIRLGAMER Esports Festival. “

IESF Marketing Manager Ana Karakolevska added: “Congratulations to the four female teams for giving us one of the most exciting qualifiers yet, and securing their spot at the first-ever CS:GO World Esports Tournament. IESF is proud to be making advancements in shaping the future of gaming for the entire World Esports Family. We can’t wait to see these skilled teams compete in Bali.”

World-leading Esports club Natus Vincere (NAVI) represented Poland in the qualifiers and will bring some of the world’s best Esports players to Bali to compete for the ultimate prize. The 14th WE Championships will take place from December 1 to 12 with Indonesia, Poland, Namibia, or Argentina looking to be crowned the first female CS:GO tournament winners.

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