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RAW IGAMING ACQUIRES GAMES & AGGREGATION PLATFORM LEANDER GAMES

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RAW IGAMING ACQUIRES GAMES & AGGREGATION PLATFORM LEANDER GAMES
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RAW iGaming, creators of the ground-breaking SuperSlice® engine, has purchased Leander Games which will power the rapid expansion of its SuperSlice® games across regulated markets as well as introduce a new business area in aggregation.

RAW’s new innovations will deliver exciting, differentiated content and features to Leander’s integrated customer base across Europe and South America.

Tom Wood, CEO of RAW says “This is an amazing opportunity to bring together our SuperSlice® innovation with one of the best distribution platforms in the industry along with access to the studio that is known for great titles like Ave Caesar and Alibaba and the Forty Thieves.”

Tom continues “After meeting with Leander management, we felt the immediate cultural connection, identified their deep skillset in platform and distribution, as well as the clear synergies we both bring in game development making RAW a new force to reckon within content and game distribution.”

RAW focuses on developing innovative entertainment technologies and the Leander Games platform, live in 13 regulated markets, will play a big part in distributing and expanding RAW’s disruptive product offering, delivering its content to more markets at speed.

Steven Matsell, Leander CEO adds “We are very excited to become a part of the RAW family and start the next chapter in Leander by marrying RAW’s innovative vision with our market-leading platform as well as the integration of the game teams to deliver even more innovative, ground-breaking content.”

Steven continues “This strengthens our dedication to our customers and partners, offering new games and platform innovations which are sure to shake up the market. We look forward to being a part of RAW and supporting the fight against industry monotony. We welcome new operators and studios that are ready to join as well.” Oakvale Capital LLP acted as financial advisor to Leander.

The acquisition of Leander marks RAW’s arrival as a major player and disruptor in the online sector where its motto “Stand out or stand down” has seen it generate high levels of interest among the biggest operators in the business.

With its first acquisition in the bag, RAW is always looking for additional acquisition opportunities as it continues to position itself as the pink shark in the sea of sameness.

Compliance Updates

Lady Luck Games Group secures B2B UKGC licence

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Lady Luck Games Group secures B2B UKGC licence
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ReelNRG Limited, part of the LL Lucky Games AB Group of companies has obtained its B2B United Kingdom Gambling Commission (UKGC) licence.

By securing this licence the company is now able to distribute both Lady Luck Games and ReelNRG content to a host of leading operators via its own platform.

Players will be able to enjoy Lady Luck Games’ top-performing titles The Treasures of Tizoc, Beetle Bailey and Astro Anna, as well as its latest release SpinJoy Society Megaways. Top ReelNRG titles such as Dark Spells, Genie`s Gold and Mr. Mostacho will also be available to play.

The UKGC processes every application with the highest attention to detail and is recognised globally as one of the highest bars of entry for a gaming company. Receiving a UKGC licence will allow Lady Luck Games to continue their impressive growth and build upon new and existing partnerships with leading operators.

Mads Jørgensen, Co-Founder and Chief Executive Officer of LL Lucky Games AB said: “Securing a UKGC gaming licence is a significant moment for our company. We are now able to provide our premium gaming content to our partners in the world`s preeminent and established market, the United Kingdom. This is a moment we`ve all been waiting for, and to see this finally happening is a massive achievement and will open many new doors for Lady Luck Games.”

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At Least $150M Up For Grabs In GGPoker’s WSOP Winter Circuit

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GGPoker today announces the latest iteration of the WSOP Winter Circuit online tournament series, which runs from December 4 through January 9. With at least $150,000,000 in prizes to be won, this year’s WSOP Winter Circuit is the richest yet.

As in previous years, the tournament series is headlined by 18 ring events, each awarding the winning player both a coveted WSOP Gold Ring and the lion’s share of the prize money. The series is further comprised of a full schedule of side events and satellite tournaments.

The series highlights include:

 

  • #18 $1,700 WSOP Winter Circuit MAIN EVENT – Final Day on January 9 – $10,000,000 GTD

  • #1 BIG 50 Bounty MILLION$ Kick-Off – Final Stage on December 5 – $1,000,000 GTD

  • #2 $10,300 Super MILLION$ High Rollers NLH – Day 2 on December 5 – $5,000,000 GTD

  • #6 $1,500 Merry MILLIONAIRE MAKER NLH – Final Day on December 12 – $1M for 1st place winner – $5,000,000 GTD

  • #15 $210 New Year’s MYSTERY BOUNTY – Final Stage on January 2 – $250K top bounty – $2,023,000 GTD

 

All WSOP Winter Circuit ring event winners will receive an exclusive invitation to the WSOP Million Dollar Freeroll in Las Vegas in 2023. The winner of the $1,700 Main Event will also be invited to join GGPoker’s Team Champions, alongside previous main event winners.

“As always, just as winter starts cooling things down, GGPoker heats the poker world back up again with the blazing excitement of the WSOP Winter Circuit,” said Daniel Negreanu, GGPoker Global Ambassador. “There’s more to be won than ever before, along with WSOP gold and tournament glory – it’s time to take a seat and claim your ring!”

New GGPoker players are eligible to claim the poker room’s Welcome Bonus, earn even more rewards with the Honeymoon for Newcomers promotion and automatically join GGPoker’s Fish Buffet loyalty program, with regular cash prizes on offer.

To learn more about WSOP Winter Circuit, please visit: https://en.ggpoker.com/tournaments/wsop-winter-circuit-2022/

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Azerion – H1/2022 highlights

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Azerion is scheduled to host its first Strategy Deep Dive and release its Q3 2022 results announcement on Wednesday 30 November 2022 at 8:00 CEST (7:00 BST), therefore they wanted to use this opportunity to look back and reflect on all the amazing projects we’ve accomplished over the last few months.

Mergers & Acquisitions
For the second half of the year, Azerion has been growing its portfolio as well as its global footprint with a number of acquisitions as a complement to its organic growth. They’ve brought together a great diversity of offerings and capabilities to one global powerhouse, creating a new world of opportunities for us.

As a leading digital entertainment and media company, they are reaching more people in more ways. Azerion is adding value to our audiences and increasing access to their advertising and digital publishers around the world. For example, they now have new innovative formats added to our proprietary portfolio of ad formats, thanks to Vlyby (video advertising), Targetspot (audio advertising), Madvertise (mobile formats), and AdPlay (digital out-of-home advertising). They strengthened their direct sales to advertisers with [M]Media in the Netherlands and TakeRate in Italy). Lastly, they’ve optimized services to advertisers and publishers along with Hybrid Theory (campaign performance management) and AdPlay (publisher monetization services).

Azerion is expanding our geographic footprint – in Europe, the UK, US, and APAC region – to become faster and more competitive. From these acquisitions they are launching new products, expanding our investments in digital advertising, and vigorously building our offerings to keep growing for many years to come.

Partnerships & Collaborations
Azeion’s partnership announcements are always pretty big news. During the second half of the year, they extended their partnership with Ajax eSports, partnered with Cool Cats to increase the utility of NFT’s within Habbo, and added a large selection of games to GameDistribution with Gameloft and Ubisoft Nano.


Platform
They were once again voted the best Digital Media Owner in the Autumn Award surveyed by the Institute of Practitioners in Advertising in the UK. Also, they had won the Spring award in May and this time they achieved the highest score in the history of the survey. This is a great recognition of their integrated value proposition to advertisers.

In November, they also announced the results of their brand survey on attention measurement, revealing that their digital advertising formats drive up to 20x higher attention compared to standard formats.


Premium Games
They had a lot of exciting advancements regarding their premium games lately, specifically in Habbo and Hotel Hideaway! Most notably, they’ve partnered with ITV studios, with Love Island opening a virtual villa in Hotel Hideaway to create social experiences and opportunities for brands and players. The branded room attracted 3 million visits in 30 days with 46,000 daily visitors on average, spending an average of 52 mins in total over the period.

In August, Habbo launched its new app, available for Android. Not long after that, Habbo followed with the launch of its new Habbo iOS app. Android and iOS users can now have a much smoother, fully-fledged cross-play experience in Habbo.

Another big win for Azerion was to be crowned the winner in the “Top European Metaverse Platform” at the first annual European Metaverse Summit & Awards 2022. These awards are just this beginning, and they promise that there are many more milestones to follow!

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