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MFL Signs Interactive Fan Engagement and Free-to-play Games Partnership with Genius Sports

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Genius Sports Limited has signed a new fan engagement and free-to-play partnership with the Malaysian Football League (MFL).

As the national governing body of the sport including the Liga Super, Liga Premier, Piala FA and Piala Malaysia, the MFL has selected Genius Sports to provide a range of highly immersive sports entertainment products for Malaysian football fans.

Genius Sports’ technology will power the MFL’s first official fantasy football offering “Liga M Fantasy” (ligamfantasy.com), which provides a classic fantasy football game for fans to put together a line-up of 11 players with no limit to the number selected from each team, within a specific budget. The launch version aims to enable as many fans as possible to participate and familiarise themselves with Liga M Fantasy 2022, with further updates and features to be added in the coming seasons.

Two new dynamic solutions will also be launched soon, including Game Day fantasy which will let fans select seven players without any budget restrictions, giving them the flexibility to test their knowledge across the league’s top performers each week. An interactive Live Prediction tool will further gamify and enhance the live fan experience, asking Malaysian football to predict a wide range of outcomes during the match itself, including the final score, match winner and total number of shots, keeping them fully engaged until the final whistle.

This agreement expands on the official data and integrity partnership that was agreed between Genius Sports and the MFL in 2021.

Stuart Ramalingam, CEO of the MFL, said: “With the rapid expansion of their business offerings particularly in the field of fan engagement, we are thrilled to grow our partnership with Genius Sports.

“The MFL is excited to finally deliver our very own launch version of Liga M Fantasy that is engaging, interactive, and tests our fans’ incredible knowledge of our competitions. By implementing official new fantasy and predictor games with Genius, we will take vital steps towards achieving these core goals, and continue to offer improved features year on year.”

Mohamed Feizel, Head of Sportstech – APAC, at Genius Sports, said: “Across official play-by-play data and bespoke free-to-play games, Genius Sports is helping to power the MFL’s entire digital ecosystem. We’re very proud to expand our partnership with one of the most innovative sports leagues in APAC and look forward to further enhancing the experiences they’re delivering to their fans in the years to come.”

Asia

PAGCOR Licensees Give PHP60-M for New VMMC Wing

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The Veterans Memorial Medical Center will soon have more patient rooms with the start of construction for the Magiting Veterans Wing on Friday, September 22, through a Php60 million grant from two licensees of the Philippine Amusement and Gaming Corporation.

The Magiting Veterans Wing is a project initiated by the Philippine Military Academy Magiting Class of 1970 with funding support from Bloomberry Cultural Foundation Inc. (BCFI) and Newport World Resorts Foundation, Inc. (NWRFI), among others.

The two foundations, representing Solaire Resort and Newport World Resorts, respectively, each released Php30 million with PAGCOR’s approval.

The project will be carried out in two phases. The first will be sponsored by BCFI and covers civil, structural, mechanical, electrical, masonry works and roof deck waterproofing while the second phase will be funded by NWRFI and consists of works, fixtures and devices.

The Magiting Wing will have a total floor area of 1379.84 square meters and will house 12 new private rooms inclusive of four suites, a nurse station, lounge area, hallway, storage, access ramp and connecting bridge to the main hospital building.

PAGCOR Chairman and CEO Alejandro H. Tengco said the agency approved the grant from the casino foundations because of the project’s noble objective.

“PAGCOR recognizes the patriotism and sacrifice of Filipino veterans who dedicated their youth, vigor, strength and even lives for our country. By supporting this noble project, we show our gratitude to our modern-day heroes and their families,” he said.

Tengco said all integrated resort casino licensees in the country are required to put up a foundation to fund Corporate Social Responsibility programs on education infrastructure, health facilities, environmental preservation and cultural heritage restoration.

Two percent of the licensees’ gross gaming revenues from non-junket tables automatically go to such foundations.

Defense Secretary Gilberto C. Teodoro, who graced the ceremonial concrete pouring for the project, expressed gratitude to the project supporters.

“As donee, we will provide the necessary maintenance and other operating expenditures to see to it that your donations will not go to waste,” he said.

Teodoro said other plans to improve the welfare of Filipino veterans include decentralising the VMMC’s services and the upskilling of hospital personnel so that doctors and specialists can focus more on caring for patients.

“No soldier ever retires. They are always a part of the system. They provide guidance and support to our active personnel hence their job as a soldier is never done,” he said.

Aside from BCFI and NWRFI, other major sponsors of the Magiting Veterans Wing project are DMCI, San Miguel Corporation and some retired military personnel.

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Asia

Dubai Racing Club Opts for TPD’s Horse Tracking Solution

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Total Performance Data, the world’s leading horse racing live data provider, has announced today that Dubai Racing Club is a new client.

Following successful live trials at last Spring’s Super Saturday and Dubai World Cup meetings, Dubai Racing Club has signed a multi-year deal to use TPD’s services beginning with the new season at Meydan Racecourse on Friday 10 November. This extends TPD’s content footprint in the fast-growing Middle Eastern horseracing scene where both of Saudi Arabia’s racecourses are already live.

TPD will produce live and post-race timing stats for every horse as well as live running order graphics for the world’s biggest set of on course screens, including the new 4k big screen.

Will Duff Gordon, CEO of TPD, commented: “We are very excited to be further enriching the wonderful racing that takes place at Meydan and look forward to a successful partnership. I’d like to thank our engineering partners at Gmax for so rapidly delivering the live service back in March.”

Mohammed Riaz, Head of IT for Dubai Racing Club, said: “When Trakus ceased trading we were impressed with the speed of set up and quality of output when Gmax and TPD met our needs for the climax of last season. We are excited to use this content on our new 4k big screen as well as for our international audience.”

The new season at Meydan Racecourse begins on Friday, November 10th and concludes with the $30.5million Dubai World Cup meeting on Saturday, March 30th.

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Asia

Niko Partners ‘India Games Market’ Report – India retains title as Asia’s fastest-growing video games market in 2023

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The recently published “India Games Market Report 2023” report by Niko Partners, states that India retained its title as the fastest-growing video games market in Asia. The total gamers in India are forecasted to have surged a remarkable 343% in the 10 years between 2017 and 2027, climbing to 641.2 million in 2027. 
 
Video games revenue is also on the rise, forecast to increase 21% YoY in 2023 to $868 million. Factors such as higher disposable income, the growth of internet connectivity, and low-cost smartphones are propelling India’s video games market forward.
 
Below are the key findings of the report:
  •  Meteoric rise in revenue: Niko Partners projects India video games revenue across all platforms to reach $868 million in 2023, up 21.2% YoY. India’s video game market is the fastest growing by gamers and revenue, which is forecast to reach $1.6 billion by 2027, growing at a 5-year CAGR of 17.2%. The report excludes revenue generated from Real Money Games.
  •  Player base keeps on expanding: The number of gamers in India across all platforms is forecast to reach 444 million in 2023, up 12.1% YoY, and reach 641.2 million in 2027, growing at a 5-year CAGR of 10.1%.
  • Dominance of mobile gaming: India is a mobile-first market with 96.8% of total gamers playing on a smartphone or tablet.
  • Game-spending is on an upward trajectory: 31% of the 444.4 million gamers will spend on video games in 2023, with annual ARPPU reaching $6.38.
  • Esports continues to gain momentum: 71.8% of the total gamers have engaged with Esports by either playing an Esports game, watching or participating in an Esports tournament.
  • Encouraging factors in terms of revenue growth and brand investment: The return of BGMI and Free Fire are positive signs for the industry and foreign game companies looking to enter the market.
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