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Wazdan expands Serbian reach with SoccerBet partnership

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Wazdan continues expansion with series of executive promotions and new hires
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Wazdan, the innovative games provider, has gone live with Serbian-facing operator SoccerBet, launching its products through the business’ online brand SoccerBet.rs – one of the top two operators in Serbia.

The agreement will see SoccerBet benefit from Wazdan’s entire catalogue of games, including top-performing 9 Lions, as well as Hold the Jackpot hits Magic Spins, Power of Gods: Hades™, and Sun of Fortune.

While enjoying Wazdan’s innovative slot titles – provided through the Blue Ocean Gaming platform – SoccerBet’s players will also experience unique special features, including the impressive Volatility Levels™, Hold the Jackpot, and Collect to Infinity™, among others.

The deal illustrates phenomenal growth for the provider as it continues to expand across Europe, following recent partnerships with the likes of Casino Lugano, Napoleon Sports & Casino, and BetOlimp.

As tournaments are particularly popular in Serbia, Wazdan, along with three other providers, will run a New Provider Tournament in the country involving eight games with a prize pool of €8,000 (1.000.000 RSD).

Radka Bacheva, Head of Sales and Business Development for Balkan and SE Europe at Wazdan, said: “We’re delighted to grow our presence in Serbia with SoccerBet in what will sure be a mutually beneficial partnership.

“The operator has always exhibited an in-depth understanding of their players’ preferences and we’re certain they will really enjoy playing the top-class games we have to offer.”

Marko Jovanovic, Product Manager at SoccerBet, said: “We’re thrilled to bring Wazdan’s titles to our customers. Providing exciting and intuitive experiences to our players is what we strive to do on a daily basis, and we are confident these exciting titles with their innovative mechanics will strike a chord with them.”

Balkans

Hacksaw Gaming Unites with Bulgarian iGaming Powerhouse Top Bet Ltd

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Hacksaw Gaming Unites with Bulgarian iGaming Powerhouse Top Bet Ltd
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The companies are committed to bringing a next-level gaming experience to 8888.bg

We are excited to announce our newest launch coming straight out of Europe – Hacksaw Gaming is now live with Top Bet Ltd on one of their best performing online casino sites, 8888.bg. While the collaborative journey between the companies commenced only a short while ago, the move mirrors Hacksaw’s wider strategy to expand further across regulated markets. The choice to enhance activity in Bulgaria via Top Bet Ltd came in response to the increasingly competitive nature of the market, establishing it as a key territory for the provider.

The first batch of games to reach the Bulgarian players include Wanted Dead or a Wild, Dork Unit, R.I.P. City and Gladiator Legends, among others. Alongside a dedicated provider introduction banner for Hacksaw Gaming, these high-achieving titles have been boosted in the top categories of the casino lobby to enhance the player experience. The games can be discovered across the site among the Recommended and Buy Bonuses, as well as under the Fruits and Fairytales sections.

Marcus Cordes, CEO of Hacksaw Gaming declared, “Partnering with Top Bet Ltd is a major stride for us. To ensure that Hacksaw Gaming successfully embraces the forefront of the Bulgarian iGaming front, we chose 8888.bg for their exceptional set of casino offerings and commitment to providing their players with a premium gaming experience”.

Alexander Lichev, CMO of 8888.bg said, “Hacksaw is a fresh entrant in the casino content scene in Bulgaria, and we’re thrilled to include them in our website. Their innovative take on online gaming brings a modern twist that we’re confident our clients will appreciate. We’re optimistic about the success of our partnership and eagerly anticipate the outstanding outcomes that lie ahead”.

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Balkans

The largest exhibition of the gaming industry in Bulgaria marks its 15 year

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The largest exhibition of the gaming industry in Bulgaria marks its 15 year
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The largest trade exhibition of the gaming industry for Central and Eastern Europe – BEGE, which takes place in Sofia, marks its 15th anniversary this year. The event will be held on November 27th and 28th at the Inter Expo Center, Sofia, and dozens of companies from Europe, the USA, and Asia have already announced their participation.

The day before the start of the exhibition, the traditional BEGE Awards will be handed out. The glamorous ceremony will take place on 26 November 2024 in a sophisticated setting with the participation of representatives from across the sector. The awards are presented to individuals and companies with significant contributions to the gaming and entertainment industry.

During the exhibition, the Eastern European conference of the gaming industry – EEGS will be held, again at the Inter Expo Center. It is a preferred platform for experts who have the opportunity to learn about regulatory changes, technological developments and the latest trends in the sector.

In 2023, dozens of exhibitors from three continents presented their latest products. “We are glad that hundreds of professionals and experts visited BEGE and our expectations for this year are to welcome even more people. For 15 years, the event has become one of the most influential exhibitions in Europe for the sector, gathering experts, professionals and companies from all over the world, covering all verticals of the online and offline segments of the industry,” explained Natalia Baevska, Project Manager of the exhibition.

BEGE provides an opportunity to make business contacts, present the latest products from the industry, which successfully applies the latest technological innovations, including artificial intelligence.

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Balkans

FK Partizan Signs Sponsorship Contract with MaxBet

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FK Partizan has signed a 3-year general sponsorship contract with MaxBet company followed by official ceremony staged at Sava Centre.

In January, MaxBet became part of Flutter International, parent company of international brands and operations such as PokerStars, Sisal, Adjarabet, BetFair International or Junglee Games.

Flutter International is part of Flutter Entertainment, international sports betting and gambling company present at more than 100 international markets with more than 24,000 employees around the world and over 40 licences.

MaxBet General Director Savo Bakmaz and FK Partizan General Director Milos Vazura addressed guests and media representatives, revealing the details of the project and underlining this is the first big sponsorship in the world of sport since MaxBet joined Flutter International in January 2024.

Moreover, there was a live auction of first Partizan shirt with the MaxBet logo, signed by Partizan players and sold for 260,000RSD.

Proceeds from the auction will be forwarded to Budi Human charity, namely little girl Helena Gavran for her hydrocephalus treatment.

The event ceremony and the introduction of the new general sponsor was attended by Milorad Vucelic, Milos Vazura, Igor Duljaj, Milorad Nikolic, Dragan Velanac, Zarko Zecevic and many other past and present FK Partizan players and personnel.

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