Latest News
BETEGY and Yolo Investments close investment round

Partnership to transform marketing tech in sports and iGaming
BETEGY, the leading content automation and personalisation provider, has partnered with global venture capital firm Yolo Investments Ltd to drive the next stage of its global expansion.
The investment in BETEGY, which has been established as the iGaming and sports betting industry’s most innovative supplier of automated marketing technology, totals an undisclosed sum in the millions of Euros.
The non-controlling stake will cement a partnership between two of iGaming’s most forward-thinking firms – and will scale BETEGY’s products into the industry’s leading martech platform.
Yolo Investments was founded by entrepreneur Tim Heath to draw upon his experience across the gaming, fintech and blockchain spaces. Its mission is to leverage its expertise and network to supercharge the development of high growth companies. The Tallinn, Estonia-based firm holds investments in more than 80 companies with total assets under management in excess of 375 million Euros.
A recipient of multiple industry awards including Innovation of the Year at the EGR B2B 2021 Awards, and a nominee for Industry Innovation of the Year at the SBC Awards 2022, BETEGY enables broadcasters and operators to create personalised marketing campaigns in a matter of seconds, reducing costs up to ten-fold.
BETEGY’s specialised data-driven service has earned the company a position as marketing technology provider to the likes of ESPN, Entain, Ringier Axel Springer, Bwin, Yahoo Sports, Sportsbet.io, 22bet, Parimatch, PokerGo, and Winners.net.
The latest investment round builds upon BETEGY’s extensive partnership with JKR Investment Group, which has extensively supported the company’s growth, providing a foundation for BETEGY’s initial expansion into the US.
Commenting on the deal, Alex Kornilov, CEO at BETEGY said:
“Our system’s innovative approach has enabled us to be the first in the industry to bring the instant creation of data-driven visual content for all communication channels, including social media, TV production, retail, paid acquisition, SEO, sports media and affiliate marketing.
“This is unprecedented in terms of the deep personalization of visual marketing campaigns we’re able to deliver, and this is where we truly make a difference – by being able to personalise campaigns that resonate with multiple audiences instantaneously.
“We’re very proud to be partnering with one of the iGaming industry’s most innovative and dynamic companies for our next stage of growth, and we can’t wait to get started together!”
Commenting on the investment, Tim Heath, GP at Yolo Investments, added:
“Investing in Betegy made perfect sense because we see an opportunity for significant synergies across the Yolo Investments ecosystem. This technology is changing the way sports data is visualised by users, and in a market where demand for content has never been stronger, that’s extremely powerful.
“Betegy’s products are already being used by some of the biggest names in gaming, including Sportsbet.io, and we’ll be working closely with the team to help it on the next step of its journey.”
Latest News
Banksy ‘Girl with Balloon’ Sold to Fund New Purpose-Driven Gaming World, VistaVenus

In an unprecedented move that bridges the worlds of art and gaming, VistaVenus, the highly anticipated open-world multiplayer mobile game, has secured significant funding through the sale of the United Kingdom’s number-one favourite artwork, ‘Girl with Balloon’ by the enigmatic and elusive Banksy.
“When I purchased ‘Girl with Balloon’ for £150 back in 2012, I was drawn to its profound message of hope,” the founder and Creative Director for VistaVenus, Mark Wools, said. “As much as I deeply cherished the painting, the opportunity to contribute its value to something as innovative, purpose-driven and meaningful as VistaVenus felt right. Selling it for £425,000 – a record-breaking amount for its signed edition at time of sale – to fund a game that promotes inclusivity, creativity, discovery, balance and positive progression, is a decision that aligns with my values and I believe Banksy’s too. Art has the power to inspire and transform and I’m excited to see how VistaVenus will touch the lives of young players around the world.”
The sale of ‘Girl with Balloon’ not only solidifies VistaVenus’s financial footing but also complements the entire company and brand ethos. The funds will be channeled into furthering the game’s development, enhancing its immersive experience and expanding its inclusive community. The artwork, known for its powerful message of hope and love, mirrors the game’s ambitions to create a safe and community-driven environment that celebrates differences and promotes both personal and team growth.
Gaming
Opera GX, the Browser for Gamers, Surpasses 25 Million Monthly Active Users

Opera GX, the browser for gamers, today announced that its number of monthly active users (MAU) has surpassed 25 million across desktop and mobile devices. This milestone highlights Opera GX’s increasing adoption within the gaming community and its integral position within gaming culture.
“We are thrilled to announce this remarkable achievement of 25 million monthly active users, as Opera GX continues to prove its commitment to enhancing the browsing experience for gamers worldwide. With a passion for innovation and dedication to the gaming community, we look forward to sharing what the future holds,” said Krystian Kolondra, Executive Vice President of Browsers and Gaming at Opera.
Since 2019, Opera GX has been dedicated to delivering a distinct browsing experience for gamers. Its aim was to address the challenge posed by resource-intensive browsers during gaming sessions while simultaneously offering a unique aesthetic and enhanced customizability that aligns perfectly with gamers’ preferences. Today, Opera GX is at the forefront of innovative browsers, providing dynamic features like Aria, a free, cutting-edge generative AI service, solidifying it as a staple in the gaming environment.
Seizing the moment, Opera GX has taken advantage of its strong technology and platform capabilities to provide gamers with useful and entertaining tools, uniting a global community of passionate gamers and giving users a new and exciting way to browse the internet.
Asia
Dubai Racing Club Opts for TPD’s Horse Tracking Solution

Total Performance Data, the world’s leading horse racing live data provider, has announced today that Dubai Racing Club is a new client.
Following successful live trials at last Spring’s Super Saturday and Dubai World Cup meetings, Dubai Racing Club has signed a multi-year deal to use TPD’s services beginning with the new season at Meydan Racecourse on Friday 10 November. This extends TPD’s content footprint in the fast-growing Middle Eastern horseracing scene where both of Saudi Arabia’s racecourses are already live.
TPD will produce live and post-race timing stats for every horse as well as live running order graphics for the world’s biggest set of on course screens, including the new 4k big screen.
Will Duff Gordon, CEO of TPD, commented: “We are very excited to be further enriching the wonderful racing that takes place at Meydan and look forward to a successful partnership. I’d like to thank our engineering partners at Gmax for so rapidly delivering the live service back in March.”
Mohammed Riaz, Head of IT for Dubai Racing Club, said: “When Trakus ceased trading we were impressed with the speed of set up and quality of output when Gmax and TPD met our needs for the climax of last season. We are excited to use this content on our new 4k big screen as well as for our international audience.”
The new season at Meydan Racecourse begins on Friday, November 10th and concludes with the $30.5million Dubai World Cup meeting on Saturday, March 30th.
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