Gaming
How is Crypto Changing the Gaming Industry?
![How is Crypto Changing the Gaming Industry?](https://europeangaming.eu/portal/wp-content/uploads/2022/10/fredrick-tendong-6ou8gWpS9ns-unsplash-scaled-e1666336924835.jpg)
The gaming industry prides itself on being one of constant innovation and modernization. It is constantly looking forward, ready to adopt new technological developments to further improve the player experience and create the next best game.
Crypto is often regarded as one of the most revolutionary technical achievements of modern times. It will come as no surprise then, that the gaming industry is doing everything it can to integrate crypto and blockchain technology. How exactly is crypto changing the gaming industry? Letâs find out.
In-Game Transactions
Online multiplayer has been the most important facet of gaming for a number of years now. Players crave that sense of community and interaction, itâs a massive industry, estimated to be worth $32.98 billion by 2027.
In-game purchases and transactions are a big deal when it comes to online gaming. Players can use them to buy new features, skins, and items to be used in the virtual world. With traditional payment methods, transaction times can often be slow or lagging, which can impact the player experience. By using crypto to conduct these payments, transaction times will be near-instant and will not have to be processed by middlemen such as banks or credit card issuers.
Improved Security
Cryptocurrencies are stored on the blockchain, a public digital ledger. Crypto transactions are secured with cryptography, making them far less vulnerable to attacks from hackers or cybercriminals.
These improved security measures will have far-reaching implications for gamers and developers alike. Users will feel far more comfortable and willing to make in-game purchases, while developers will be able to afford spending less time and resources on fortifying their security and player protection measures. Online casino players will already have noticed widespread crypto integration, as the casino industry was one of the first to identify the technologyâs particular security benefits.
Digital Ownership
By using digital assets like non-fungible tokens (NFTs), game developers can offer players unique items that they can truly own themselves. Not only can these assets be used to purchase and trade for items in-game, but total player ownership also means that they can be taken out of one game and used in another unrelated one.
NFTs are unique in that they are one of a kind, players can be assured that the item they have is the only one in existence, which can work to create a far more exciting and engaging user experience.
More Games
By using crypto and blockchain technology, game developers can introduce all sorts of new features and game mechanics into their titles. This has given rise to dedicated crypto-games, which we can certainly expect to see more of in the future.
Conclusion
The advent of crypto and blockchain technology has changed the face of many global industries, perhaps none more so than gaming. The unique benefits the technology offers, such as improved speeds, better security, and digital ownership capabilities, have heralded a new era for online gaming and promise for even more exciting things to come.
Gaming
More players, more revenue: mobile games are very popular among Germans
![More players, more revenue â mobile games are very popular among Germans](https://europeangaming.eu/portal/wp-content/uploads/2024/07/image002.jpg)
- Revenues from games apps grow in Germany by 4 per cent to over 2.9 billion euros
- Smartphones and tablets attract 300,000 additional players in twelve months
- âMobile games often attract people with little or no experience of playing video gamesâ
Games apps for smartphones and tablets continue to do well in Germany: revenues from mobile games grew by another 4 per cent to 2.9 billion euros within a year. This part of the games market has almost doubled since 2018, when revenues amounted to 1.49 billion euros. These are the figures released today by game â The German Games Industry Association, based on data collected by the market research company data.ai. Not only were games app revenues up, but the number of mobile game players also grew by 300,000 to 24.6 million in the space of a year. The average age of people who play video games on their smartphone in Germany is 40. Women tend to play more on smartphones and tablets (52%) compared to men (48%).
âGames apps for smartphones and tablets are very popular among Germans,â says Felix Falk, Managing Director of game. âAlthough weâve been witnessing the unstoppable rise of the smartphone for almost a decade and a half, this is still an area of the game market that continues to grow. Mobile games often attract people with little or no experience of playing video games. The mobile gaming market has grown hugely over recent years: alongside classic casual games for spare moments, complex games and even esports titles are now also firmly established. This variety is unique and one of the strengths of games apps.â
A closer look at the mobile gaming market in Germany highlights the distinctive features of the sector: around 5 million euros â significantly below 1 per cent of total revenues â is generated by the sale of individual mobile games. Revenues from online gaming services on smartphones and tablets are significantly higher, amounting to 43 million euros or around 1 per cent. 98 per cent and therefore almost the entire revenue from games apps â 2.9 billion euros â is generated with in-app purchases. These include cosmetic enhancements for playersâ own avatars along with virtual currencies and loot boxes or large story expansions.
Strong development of the German game market in 2023
The German games market showed significant overall growth again in 2023, with revenues from games, gaming hardware and online gaming services increasing by 6 per cent, to some 9.97 billion euros. This considerable rise follows a revenue increase of just 1 per cent in the preceding year. The largest drivers of this growth include game consoles and related accessories, as well as in-game and in-app purchases. At the same time, sales of gaming PCs and laptops saw clear declines in some areas.
Gaming
Games Lift 2024: These five developer teams will receive the Hamburg incubator funding
![Games Lift 2024: These five developer teams will receive the Hamburg incubator funding](https://europeangaming.eu/portal/wp-content/uploads/2024/07/240723_Games_Lift_Funded_Projects_PM_EN.png)
Five teams have won over the Games Lift awarding committee with their game projects. On September 9, the Games Lift Incubator will start for them as a unique support program in Germany. Included is a one-year workshop and mentoring program with international industry experts and 15,000 euros in financial support, as well as room for collaboration and exchange with the other participating teams. More than 30 experts in game design, product development, pitching, business development, press relations and marketing from the Games Lift network will share their experience with the teams to give their projects a professional start. Starting this year, the program also offers participating teams a joint trip to an international industry event. The Games Lift Incubator is organized and implemented by Gamecity Hamburg on behalf of the Free and Hanseatic City of Hamburg.
A total of 21 teams and solo developers applied for the fourth Games Lift Incubator. The decision for the five participating teams was made by the awarding committee, consisting of Kristin von der Wense (Publishing Producer Daedalic Entertainment), Ole Schaper (Managing Director The Sandbox Hamburg (Sviper GmbH)), Heiko Gogolin (Managing Director Rocket Beans Entertainment) and Tobias Graff (Co-Founder, Programmer and CEO Mooneye Studios).
Margarete Schneider, Project Manager at Gamecity Hamburg, on the award committee’s decision: âWe are delighted with the large number of applications for our incubator and the high standard of the pitch decks submitted once again. It is particularly pleasing that we are receiving more applications from outside Hamburg, who see the city as an attractive location for starting a new business. The Games Lift Incubator provides gaming start-ups with comprehensive starting support and enables them to forge connections in Hamburg’s diverse games scene.
The five winner projects and teams for Games Lift Incubator 2024:
- ForeFeathers by Team Honeybeak
- Frisia â Cozy Villages by Rouven Cabanis
- Light of Atlantis by Duck ânâ Run Games
- Pubcrawler by Triflgard
- Tiny Garden by Tales from the Garden
ForeFeathers by Team Honeybeak is a 3D Puzzle-Platformer where players slip into the role of a penguin, who explores the sky-high ruins of an ancient civilization of birds. Traversing the flying islands with the ancient powers of flight, solving tricky puzzles and keeping the penguinâs friends away from trouble are some main aspects of the game.
In Frisia â Cozy Villages by Rouven Cabanis the player gains control over an uninhabited Northsea island and is tasked with building a functional, yet cozy and beautiful little town. Inspired by the frisian architecture of the Dutch and German Northsea coast, Frisia aims to create a cozy gameplay experience in harmony with simple town-building and strategy game mechanics.
Light of Atlantis by Duck ânâ Run Games is a 2D puzzle metroidvania in which players take on the roles of various robots with individual abilities to explore the sunken ruins of Atlantis. By draining and releasing water into the various rooms, the robots shape their environment and improve their chances against different enemies. Light of Atlantis was part of the Gamecity Hamburg prototype funding in 2023 and received in the same year the German Computer Game Award (Deutscher Computerspielpreis) in the category âBest Prototypeâ.
Pubcrawler by Triflgard is a co-op PC game in which up to four players need to work as a team, to navigate a giant, mechanic, wandering pub through an apocalyptic wasteland. In the process, they must complete a variety of challenging tasks that can only be mastered as a team. Working together efficiently, pleasing the different guests and keeping a cool head even when the giant pubcrawler faces technical issues are the key to a successful journey.
In Tiny Garden by Tales from the Garden players slip into the role of a deity who fills a deserted planet with life. Together with their servants, a group of cute leaf creatures that must be protected from evil spirits, they plant a constantly growing garden. As soon as the garden is fully grown, the evil spirits can be soothed and the player can move on to the next planet in help.
Gaming
MainStreaming Announces Appointment of Nicola Micali as Chief Customer Officer
![](https://europeangaming.eu/portal/wp-content/uploads/2024/07/9-8.jpg)
MainStreaming, an iMDP INTELLIGENT MEDIA DELIVERY COMPANY, which is redefining the CDN market with its innovative Edge Network services, announced the appointment of Nicola Micali as its new Chief Customer Officer (CCO).
With a track record of improving processes and efficiency and creating go-to-market strategies, Harvard alumnus and former Akamaite, Nicola Micali joins MainStreaming with the goal of solidifying a customer-centric organisation that prioritises long-term relationships, customer experience (CX) and satisfaction, ensuring MainStreamingâs continued business growth and market leadership.
Nicola brings a wide range of professional experience as a Leader of Customer Success & Professional Services at Akamai for over 10 years, where he was responsible for services and overall revenue. He developed the services strategy for the Americasâ media & entertainment, gaming and partners verticals exceeding all revenue targets year after year. Nicolaâs expertise in leading technical customer-facing teams has resulted in higher customer satisfaction and successful worldwide streaming events.
With a Masterâs degree in Business Administration and Management from Harvard, Micaliâs educational background further enhances his capability to lead and innovate in the Edge video technology sector. As Nicola steps in as CCO, he will play a pivotal role in guiding the entire customer lifecycle journey. His expertise in customer success positions him perfectly to lead MainStreamingâs efforts in providing world-class service to a global clientele.
MainStreamingâs CEO, Antonio G. Corrado, said: âQoS for our customers and QoE for end users are at the core of our streaming business. It is the best proxy for customer satisfaction for us. We are happy to welcome Nicola Micali, who demonstrates his expertise in customer success. Together, we are set to strengthen our commitment to being a customer satisfaction-oriented company, leveraging our world-class services directed to broadcast-quality standards that are requested by industry players.â
MainStreamingâs video delivery technology is meticulously developed in-house, offered as managed private Edge Network to help broadcasters, OTT TVs and content owners overcome the toughest challenges of live streaming at scale, addressing the limitations of classic CDN and enabling new application solutions on the Edge.
âI am honored to join a team that is on a mission to write a new chapter in video streaming delivery, setting new standards, and paving the way for the future of TV. I am ready to contribute to MainStreamingâs innovative approach and customer-centric philosophy. Together, we are set to revolutionize how the streaming industry approaches Edge Network architecture for live streaming, emphasizing a more distributed, ultra-low-latency, energy-efficient, and globally scalable design,â Nicola Micali said.
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