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India’s leading Esports and Sports communication Agency Artsmith bags PR mandate for FanClash


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India's leading Esports and Sports communication Agency Artsmith bags PR mandate for FanClash
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Leading PR and Communication Agency, Artsmith.in specializing in esports and sports communication have bagged the PR mandate of Asia’s largest esports fantasy platform, FanClash after a multi-agency pitch.

FanClash is a platform that allows esports fans to create and manage their own fantasy teams and earn rewards based on the performance of those teams in real-life tournaments. With FanClash, users can monetize their knowledge and passion for popular esports such as FreeFire, PUBG Mobile, COD Mobile, COD PC, Valorant, CS:GO, League of Legends, and DOTA 2. Whether you’re a casual viewer or a dedicated fan, FanClash provides a forum for you to engage with and enjoy the world of esports.

FanClash in its short spell of existence has been making waves in the gaming industry. They have onboarded India’s distinguished athlete Jonathan Amaral as their brand ambassador and have also partnered with several renowned esports organizations and have been sponsoring big-ticket tournaments.

“The innovations and in-depth understanding which Artsmith showed in their vision and approach is something that came the closest to where we as Brand want to position FanClash. Their vision is aligned perfectly with ours and we are looking forward to teaming up with Artsmith to get the work actioned immediately,” said Richa Singh, Co-Founder, and CEO of FanClash.

Artsmith is India’s only specialized Esports PR Agency. They have been managing some of the renowned esports teams as well as content creators who have been successfully curating the esports canvas in India. Apart from Esports Clients, as a specialized Agency Artsmith is successfully managing communication and curating innovative sports content for various brands including global sportswear brand PUMA. They also manage national sports federations and some of the prominent sports leagues in India and this association with FanClash is another feather in their cap.

“As a specialised Esports PR agency we wanted a portfolio where we have clients from the segments that matter in the esports sector. Fantasy Esports with its distinctive features is one of those assets which has the potential to become a game-changer in the esports sector and we have the wherewithal and understanding of how the potential can be tapped to create the right impact for the Brand. I personally feel as women entrepreneurs we have lots that we can do through this partnership for the sector as well as women gamers and I am really looking forward and excited to work with the dynamic team at FanClash,” said Udita Dutta, Founding Principal of Artsmith. in

As India ushers in a new era where esports is officially recognized as a multi-sport event by the government, Artsmith will work to establish a sustainable ecosystem that embodies the unique IP of fantasy Esports and gets people accustomed to its exciting approach as well as features.

Asia

Made-in-India Battle Royale Indus Gameplay Trailer Revealed via London Takeover, Pre-Registrations Live Now

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Leading Indian game developer SuperGaming has revealed the first gameplay trailer for its upcoming Indo-Futuristic battle royale Indus to celebrate India’s Republic Day of January 26, 2023.

To launch the gameplay trailer, the company released a series of high-impact takeovers across the biggest locations in London. This is in line with SuperGaming’s vision of putting India on the global gaming map much like its previous Indus trailer launch at New York’s Times Square to mark India’s Independence Day of August 15, 2022.

“As we’ve been making Indus and seeing its gameplay evolve over the year, we wanted to share it with the rest of the world,” says SuperGaming co-founder and CEO Roby John. “This gameplay trailer is for the Indus community the world over that may not have been able to play it with us and to show off the true scale of battle royale that we want you to have when the game is out.”

The trailer entices players to discover, loot, and win on Virlok — the game’s island map, all while showcasing Indus’ weapons, Paragons (the game’s character skins), and traversal. It also highlights multiple locations and firefights with an intent of showing the scope and size of the battle royale experience SuperGaming aims to provide.

You can check out the trailer right here:

 

Indus Pre-Registration Details

Pre-registrations for Indus are now live on the Google Play Store for Android with pre-registrations on the App Store for iOS and iPadOS to follow soon. Pre-registering early will get you exclusive surprises that will make your experience of Indus truly your own.

You can pre-register now for Indus via the Google Play Store.

In the run up to Indus’ release date, SuperGaming will have multiple community playtests through the year. The last community playtest was held at Comic Con Bengaluru which was met with a tremendous response from the community, on an average being overbooked by 50 percent for each playtest slot. Players will be able to share their thoughts on various aspects of the game and impact the direction of how SuperGaming crafts its most ambitious title yet.

The first Indus Community Playtest for 2023 will be revealed soon.

For more on Indus, check out the developer blog as YouTube, Discord, Twitter, and
Instagram for the latest behind-the-scenes updates.

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Asia

SCCG Management Unveils SCCG ASIA – A Regional Campaign Led by Kent Jenkins from SCCG’s New Office in Bangkok, Thailand

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SCCG Management, a leading management advisory firm specializing in the gaming industry, is proud to announce the launch of its new regional campaign, SCCG – ASIA. The campaign aims to provide management advisory services to Casino, iGaming, Sports Betting, and Esports companies in Asia, as well as provide solutions and resources for existing SCCG client partners looking to enter Asia’s gambling market.

SCCG – ASIA will be led by Kent Jenkins, who has been appointed as the Director of the campaign. With decades of experience in international management throughout Asia, Kent brings to SCCG Management a very high level of knowledge and expertise and is well-positioned to lead the campaign from the new SCCG office located in Bangkok, Thailand.

“We are excited to announce the launch of SCCG – ASIA and to have Kent Jenkins at the helm,” said Stephen Crystal, Founder and CEO of SCCG Management. “We believe that the Asian market for the gambling industry is poised for significant growth and we are confident that this regional campaign will help our client partners navigate this dynamic market and achieve success.”

Kent Jenkins said, “I am thrilled to join SCCG and take on the role of leading the regional campaign for SCCG – ASIA. I am eager to work with Stephen and his talented team of industry leaders boasting over 30 years of experience in the gambling industry. I’m excited to utilize my resources and experience to drive growth and success for SCCG in the region.”

SCCG – ASIA will provide a full range of management advisory services, including strategic planning, market analysis, business development and operational support. With a team of experienced leaders from the gaming industry, SCCG – ASIA will empower companies to reach new heights in the Asian market.

The Asian market presents a significant growth potential for companies in the gambling industry as it offers a large customer base due to the continent’s high population, as well as a growing middle class with disposable income. Additionally, the online and mobile gambling market is rapidly growing in Asia, providing opportunities for companies to reach customers through digital channels. Furthermore, some Asian governments are actively encouraging foreign gambling companies by offering tax breaks and other incentives, and some countries are looking to legalize gambling which could open up new opportunities. Overall, the Asian market presents a significant growth potential for companies in the gambling industry.

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Asia

Alvin Chau Sentenced to 18 Years in Prison

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Alvin Chau, one of Macau’s high-profile gambling promoters, has been sentenced to 18 years in prison for racketeering and illegal gambling activities.

Chau was the former chairman of Suncity Group, a Macau-based company that helped promote gambling by lending credit to high rollers. Macau is the only region in China where gambling in casinos is legal.

Chau was ordered by the court to pay the Macau government more than HK$6.5 billion ($830 million) as well as $22.7 million to $98 million to a number of casino operators.

Chau was first arrested in China’s eastern province of Zhejiang on November 2020.

After his arrest, experts said that the move signalled a tougher stance on gambling in Macau by the Beijing authorities.

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