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The biggest gaming show proves major success for NOVOMATIC



The biggest gaming show proves major success for NOVOMATIC
Reading Time: 3 minutes


In retrospect, the general consensus was unanimous: The three days of hustling and bustling business at ICE London 2023 were over far too quickly. And what a pity it was, too, that the new magnificent NOVOMATIC stand had to be dismantled. What it eventually was, is the biggest ICE ever in every aspect: 51,466 square meters of floor space, visitor numbers estimated to exceed 40,000 – and for NOVOMATIC, the most successful gaming show ever.

Visitors were stunned by the entirely new and sophisticated stand design at the show’s biggest booth, introducing a new black elegance as well as granting excellent visibility to the various dedicated NOVOMATIC floor areas for the diverse industry segments and markets. Land-based casino and AWP products & systems, casino management systems including biometric technologies for modern access solutions and secure cash handling solutions as well as sports betting and iGaming solutions and much more.

At the centre of the all-new stand, NOVOMATIC’s slogan for this year’s ICE “BLACK IS BACK” heralded the international launch of the brand new BLACK EDITION II cabinet series. Coined as the successor of the hugely popular “Black Edition”, this cabinet series introduces extended flexibility with three new cabinet versions: the smaller BLACK EDITION II 3.27, the extra-large BLACK EDITION II XL 3.32 and the single-screen BLACK EDITION II 1.49J. All three present exciting and sophisticated cabinet design with perfectly angled screens and a razor-sharp game presentation against the backdrop of a Black Metro finish and a contrasting LED ambient lighting concept. Right at the centre of the casino area, the BLACK EDITION II 1.49J showed another highlight of this year’s ICE display: the Candelas de los Muertos™ games with Señorita Suerte and Señor Muerte accompanied by a dedicated photo booth and Señorita and Señor game characters in authentic Mexican Dia de los Muertos style. The two colourful titles are available as single games as well as being part of the new Linked Progressive mix NOVO LINE CASH CONNECTION™ Edition 4 – plus, they were a key highlight of Greentube’s show display for the iGaming segment.

Another new kid on the block at ICE was the massive new video slot slant top MASTER SL™ in versions 2.32 and 3.32, presenting a new choice for operators to introduce more variety in their slot floor layout. In London, it launched with the NOVO LINE™ Interactive Editions X3 and X4 as well as NOVO LINE CASH CONNECTION™ Editions 3 and 4, the latter of which includes the title CASH CONNECTION Charming Lady’s BOOM™. On day 1 of the show, this highly popular game received a coveted accolade at the European Casino Awards as the proud winner of the “Best Slot Game” category.

The DIAMOND X™ 1.55J was on display with the exclusive XTENSION LINK™ Volume 1 in a banked set-up as well as in the new island set-up, complete with spacers and circular LED signage, while the multi-screen version DIAMOND X™ 2.32 presented the brand new GOLDEN LINK Progressive mixes. Further new mixes comprised a MONEY PARTY™ mix, introducing these highly popular US games to the international markets, an ULTRA BOOST LINK™ multi-game, Impera-Line HD™ Edition 9 as well as Series 2 of the top-selling IMPERA LINK™, which was presented in the BLACK EDITION II 2.32 cabinet.

Further news were also staged in the dedicated ETG area with the new slant tops LOTUS SL™ 1.27 and EXECUTIVE SL™ 1.27 as well as the new high-speed Multi-Roulette wheel for the Novo Unity™ platform.

Another first place at the European Casino Awards went to the NOVOVISION™ casino management system in the category “Best CMS/Software Product”. This powerful system was presented right at the heart of the NOVOMATIC stand, demonstrating its extensive toolset for efficient casino management. The functionalities include a wide range of possibilities for automation, detailed analysis and sophisticated performance optimisation, taking into account all responsibilities and requirements of modern casino operations in terms of player protection, responsible gaming and reporting obligations as well as offering modern biometric access solutions and innovative player tracking for live gaming tables.

Ryszard Presch, Member of the Executive Board of NOVOMATIC AG, says: “I am delighted with the resonance at the show. It proves that our development strategy in terms of hardware as well as content and solutions for the international markets was spot on. ICE London 2023 was a fantastic start into the year.”

Johannes Gratzl, Member of the Executive Board of NOVOMATIC AG, comments: “A major show like ICE is always a huge collaborative accomplishment, and we are fully aware that this tremendous success in London is the result of the combined team effort of countless departments and staff. We would really like to say to them all: thank you and very well done.”

Thomas Schmalzer, VP Global Sales and VP Product Management NOVOMATIC AG, adds: “This year’s ICE was just a tremendously successful show. It was already clear at the beginning of day 1 that the number of visitors to our stand far exceeded that of previous years. Customer feedback on our show portfolio was excellent – and the question that we heard most, was: ‘When can we have it?’”

Latest News

Rightlander Limited Appoints Sarafina Wolde Gabriel As Chief Strategy Officer



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Rightlander Limited appoints seasoned digital marketing leader Sarafina Wolde Gabriel as Chief Strategy Officer, marking a new era of strategic expansion and innovation for the global compliance and risk management solutions provider.

Rightlander, the advertising and affiliate compliance monitoring specialist, is pleased to announce the appointment of Sarafina Wolde Gabriel as Chief Strategy Officer (CSO).

In her new role, Wolde Gabriel will work closely with the company’s founder, Ian Sims, and the broader management team to craft and implement business strategies intended to accelerate the company’s growth on a global scale.

“Sarafina brings a wealth of experience and a proven track record of success in strategic planning and business development,” said Ian Sims. “We are confident that her innovative thinking and strategic approach will be instrumental as we continue to grow our business and enter new markets.”

Wolde Gabriel’s remit will include expanding Rightlander’s reach into new markets and verticals, evaluating potential new product opportunities, and building strategic partnerships to boost business growth. This strategic vision aligns with the company’s objective to strengthen its market position and meet the increasingly complex needs of clients around the world.

Speaking on her appointment, she said, “I am thrilled to join Rightlander Limited and am committed to contributing to the company’s forward-looking approach. I look forward to working with Ian and the entire team to explore new opportunities and create innovative strategies that will drive global growth.”

A seasoned professional in digital marketing with over 19 years of experience, Wolde Gabriel brings to Rightlander a wealth of knowledge in leadership within the iGaming and marketing sectors.

Beginning her impressive career journey with Paysafe’s Income Access in 2004, she made significant strides, eventually serving as the company’s CMO until 2016. Her tenure with Paysafe was decorated with numerous industry awards, underscoring her expertise in driving growth and success in the digital marketing space.

In her most recent role as the VP of Strategy at Income Access, she directed innovative marketing strategies and established key business partnerships, contributing to the company’s global expansion. In 2022, Wolde Gabriel made a strategic shift, joining GeoComply, a geolocation and fraud prevention company, as a senior director, where she continued to excel in new business development and global expansion.

Wolde Gabriel holds a Master’s Degree in Marketing from the University of Surrey, UK, and a Bachelor’s degree in International Business and Marketing from Concordia University, Montreal. An active contributor to her community, she served as the President of the African Students Association during her time at Concordia University.

The addition of Wolde Gabriel to Rightlander Limited’s leadership team reflects the company’s ongoing commitment to strengthening its strategic direction and accelerating its growth trajectory.

For more information on Rightlander Limited and its comprehensive range of services, visit

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Latest News

New challenger approaching: Introducing Slotsoo Casino Awards



Reading Time: 2 minutes


The iGaming industry’s awards season is in full swing. Today (1st June 2023), Slotsoo is jumping on the train by launching Slotsoo Casino Awards. With this new venture, the casino comparison site wants to celebrate excellence among casino operators in a fun way, with the goal to inspire the casino industry to do better.

Fun Categories that are Relevant to Players

The Slotsoo Casino Awards consist of seven different trophies with humorous names such as The Bonus Buff and The Withdrawal Wizard. The team has made an intentional decision to keep the number low and the categories focused on the player experience.

Markus Björk, Slotsoo’s head writer and team leader, explains:

”Slotsoo wants to be the perfect mix of serious and fun – we are allergic to boring. When deciding on the different categories we made sure they resonate to players and not just media or higher-ups. We also wanted to avoid having too many trophies, because then they would lose their point. If everyone is a winner, then nobody is a winner.”

He continues to tell that every team member likes to play slots too, so they know what the average player values and what they don’t.

The Winners for Slotsoo Awards 2023

·         The Gambling GOAT – Svenbet Casino

·         The Bonus Buff – Slot Paradise

·         The Loyalty Lord – Qbet Casino

·         The Withdrawal Wizard – iBet Casino

·         The Gamification Guru – Happy Hugo

·         The Payout Professor – Snatch Casino

·         The Noisy Newcomer – Monsino

Please visit Slotsoo Casino Awards for descriptions of the trophies and detailed winner motivations.

All casinos listed on Slotsoo are automatically nominated. Instead of using an external jury to select the winners, the decision is done by the team itself – meaning the same people that actually test and review every site.

Big Plans for Expansion

The dust has barely settled from the launch of the new awards, but the Slotsoo team already have big aspirations how to expand the concept. Markus Björk shares their plans for the future:

”We want to do similar awards on our other language versions. Simultaneously, we are looking to introduce separate awards for game providers. After all, they are the backbone of the casinos, and they deserve just as much celebration.”

Who is Slotsoo?

Slotsoo is a multilingual comparison site for online casinos and slots run by a tight-knit group of slot enthusiasts. The website was launched in 2017 and offers expert reviews of casinos, slots and game providers – plus guides for different payment methods and license authorities.

The English version targets the European market as a whole, while the other languages are focusing on specific countries. Slotsoo is committed to only promote legal and licensed casinos that respect EU laws. Want to know more? Check out the page about Slotsoo or contact the team at [email protected]

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Compliance Updates

The Slovak Gambling Authority’s systematic check activities help reduce the number of illegal gaming devices



Reading Time: 2 minutes


In Q1 2023, the Slovak Gambling Authority conducted 2511 compliance checks, which is 201 more compared to last year.

The significant year-on-year increase in the number of checks is due to the restructuring of surveillance and the strategic set-up of the supervision by the Authority's top management.

"I am very pleased that the goals set up by the current management are also successfully fulfilled in the gambling supervision area. Of course, a big thank you to our local supervisors, who actively investigate illegal devices and supervise the fulfilment of all legal requirements by legal operators.
Having gambling under systematic supervision is one of the main missions of the Authority as a gambling regulator," said the Director General at the Office for the Regulation of Gambling (URHH), Dávid Lenčéš.

More than a 45 % increase against the same period last year was recorded in checks focused on the search of illegal gambling establishments. In the first quarter of 2023, supervisors conducted 437 compliance checks focusing on unlawful gambling as mining and quiz machines, intending to prevent further operation. As Director General said, “Increased systematic check activities of illegal establishments has its justification and brings results as, compared to 2022, the number of detected illegal gaming machines on the market is significantly reduced. Searching for illegal establishments and seizing illegal devices has a preventive nature and ultimately protects society, especially at-risk groups and the youth.”

According to the Gambling Act, small operators, such as pubs, can't operate gaming machines. The URHH must license each gaming machine since it is the only official body authorised to issue a license. Operating gambling without a given license is prohibited in Slovakia.

The Gambling Regulatory Authority also carries out surveillance remotely. In the Q1 of this year, we are talking about an almost 90 % increase in on-site checks compared with last year. Thanks to online access to the servers of gambling operators, this form of supervision allows more effective control of many establishments without physically leaving the workplace.

Establishing a specialised online gaming department in 2022 also contributed to the overall increase of supervision effectiveness over 2022-2023. The mission of the specialised department is to supervise licensed online gambling or searching for and restrict access to illegal websites operating or promoting gambling without valid licenses.

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