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LeoVegas Group launches “nye expekt” in Denmark, strengthening the sports betting offering

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LeoVegas Group launches “nye expekt” in Denmark, strengthening the sports betting offering
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LeoVegas Group is launching its sports betting brand expekt in Denmark, as part of the Group’s continuing international expansion. This follows expekt’s successful launch in the Swedish market in 2021, where it has grown rapidly to become one of the leading sports betting brands. The launch of nye expekt – the new expekt – in Denmark will strengthen LeoVegas Group’s sports betting offering to Danish customers and is part of the Group’s strategy to launch its brands in new markets and grow in sports betting.

Expekt, one of the Nordics’ oldest sports betting brands, was relaunched in Sweden in 2021 as “nya expekt”, meaning the “new expekt”. Following strong growth, the brand has re-established itself as a leader in sports betting in the Nordics. The brand is now relaunching in Denmark, after a 10-year absence, and Danish customers will benefit from a new smartphone app, competitive odds, and the greatest igaming experience.

Gustaf Hagman, CEO at LeoVegas Group, said “Expekt is one of the strongest brands in the Nordics, and we’re thrilled to be relaunching nye expekt in Denmark with a modern app and competitive odds. We have a clear strategy to expand by increasing the number of brands and markets where we’re present, and we see great potential for growth in sports betting.”

The launch of “nye expekt” will strengthen LeoVegas Group’s position in Denmark, and is part of the Group’s strategy to increase its focus on sports betting. In the past year, the Group has also entered into strategic partnerships with top European football clubs Manchester City F.C and FC Internazionale Milano.

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Wazdan celebrates success at this year’s CasinoBeats Summit

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Wazdan, the innovative games provider, has returned after celebrating a year of success and growth at this year’s CasinoBeats Summit.

Taking place between the 23rd and 25th May, over 3,000 of the industry’s most prominent leaders, creators and experts headed to Malta’s InterContinental Hotel for the fifth edition of the renowned event.

The CasinoBeats Summit allows providers to showcase their latest games and technologies, with expert-led panels and networking events also providing business and education opportunities.

Wazdan’s Account Management and Marketing teams were in attendance, sponsoring the CasinoBeats Boat Trip on the summit’s first day with many people from the industry coming to relax, connect and have fun.

The slots supplier was also one of the sponsors of the CasinoBeats Game Developer Awards, in which it was shortlisted in four categories: Game Mechanic of the Year 2023, Game Feature of the Year 2023, Slot of the Year 2023, and Game Innovation Spotlight Award and Wazdan ended the event winning the award in the Game Feature of the Year 2023 category.

Commenting on the event, Magdalena Wojdyla, Head of Account Management for Europe at Wazdan said: “Wazdan always has a fantastic time attending the CasinoBeats Summit, and this year was no exception! We embrace being able to connect with other professionals and learn from them, whilst also looking ahead to the future.

“We thoroughly enjoyed the Summit this year and want to thank CasinoBeats for how well the entire event was organised – we hope to return to Malta next year for three more days of fun!”

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Where will Jordan Pickford go if Everton is relegated? Online Sportsbook Cloudbet Says All Odds Point to Tottenham

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As the English Premier League season winds down this weekend, sportsbooks are placing odds on where players will go if their teams are relegated. For 17th place Everton, relegation would almost certainly mean a goodbye to Jordan Pickford, the number one goalkeeper in the nation.

On leading crypto sportsbook Cloudbet, Pickford is 1.45 to still be at Everton next season, but if things go badly for the Toffees, Tottenham Hotspur are next in line to land him, at 10.0. Experts say that after Hugo Lloris’ late season injury, Spurs have both the motivation and the money to poach Pickford.

And it’s not just Pickford who may be up for grabs. With Leicester flirting with relegation, star midfielder James Maddison could also be on the move.

Oddsmakers at Cloudbet say Newcastle United are favourites to land the set piece specialist, at 3.25, with Arsenal still in the hunt at 4.5. Tottenham Hotspur have been linked with Maddison for monthsl, but their disarray means they’re now more of a longshot for him at 11.0. Odds on him still being at Leicester City next season according to Cloudbet? 40.0.

Betting with crypto at Cloudbet allows for speedy, secure wagering, with lower fees and enhanced privacy thanks to blockchain’s decentralized system, and Cloudbet’s sophisticated platform. English Premier League watchers are spread far and wide across the globe, so Cloudbet’s localized offering – in 17 languages, including German, French, Spanish and Japanese –  really comes into its own on betting events like this.
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Bollywood stake in Indian Esports; actor Tiger Shroff invests in Revenant Esports

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The youngest action superstar, Tiger Shroff ensured Bollywood’s foray into the Indian Esports industry with his decision to invest an undisclosed amount in Revenant Esports, one of India’s fastest-growing esports teams. The decision was announced in a joint press release on Monday.

This strategic investment comes as a huge boost to Revenant Esports who now plans to utilize the latest funding to bolster their Esports rosters, content creators, and bootcamp infrastructure as well as invigorate their ambition of cementing Revenant Esports’ name as the finest Esports organization in India and expanding its footprint globally.

“We are delighted to welcome Tiger Shroff to the Revenant Esports family. Everyone is well aware of his fondness for gaming and connects with the millennial and Gen Z audience. In Revenant he has the perfect platform to be more actively involved with the Indian gaming community. The entertainment industry starting to set foot in the world of gaming is massively beneficial to the industry as it helps spread awareness about its potential and importance among the not-so-informed Indian population. Tiger’s massive fanbase and his zeal for gaming will accelerate our vision of creating an enriching and engaging ecosystem for our organization as well as for the Esports community as a whole,” said Rohit Jagasia, CEO and Founder of Revenant Esports.

First-gen entrepreneur, Rohit initially started with a single-game roster in BGMI for Revenant Esports in 2021 which has now grown many folds with the organization presently having multiple content creators and multi-game rosters that not only compete in innumerable major Esports tournaments but also win laurels for the country.

Tiger Shroff shares a great passion for fitness, games, and MMA and is also an avid Esports enthusiast had made his passion for gaming known by engaging in various gaming activities in the past. The young superstar’s decision has initiated the coming together of the two most powerful genres in cinema and esports-a cocktail of which has all the ingredients to be the most successful brand alliances.

Speaking on what this association means to him, Tiger Shroff said, “Revenant Esports is one of the biggest names of the Esports landscape in India and I am delighted to be a part of it. They have achieved commendable success in such a short span and with the gaming and Esports revolution taking the country by storm I am confident that Rohit’s and my passion, knowledge, and vision will help us to achieve remarkable success and experience. Being an ardent gamer myself and having followed the industry closely, I also hope to use this association as a launchpad to more meaningful growth in the sector.”

Revenant Esports boasts of being home to some of the country’s best Esports talents as well as the leading content creators. The organization has proved its mettle on the regional and international stage by triumphing in multiple international tournaments such as the BGMI: Master Series(Star Sports) Valorant: Valorant Challengers League South Asia, Pokemon Unite: Asia Champions League 2023, Brawl Stars: ESL Masters Japan, Apex Legends: ALGS Split 2 playoffs, and CODM: World Championship 2021.

In recent times, they have brought on-board three of the most watched content creators in the Indian Gaming scene which are Emperor Plays, Bitty and Ayush is live and plans to add more valuable creators in the upcoming months.

Last year, their Pokemon Unite roster became the very first Indian team to represent the country at the Pokemon Unite World Championships in London.

As per the recently launched FICCI-EY report “Windows of Opportunity”, the number of Esports players across all competitive level games in India increased from 600,000 in 2021 to 1 million in 2022, and it is expected to reach 2.5 million in 2023. The number of brands investing in Esports in India grew from 72 in 2021 to 80 in 2022, and it is estimated to reach 100 in 2023.

Revenant had recently onboarded high-profile brand associations with global brands like AMD, PUMA, CORSAIR and CYBEART. This investment from a key Bollywood icon further proves how the entertainment industry can leverage the Indian Esports industry with its limitless potential.

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